Environmental analysis helps a potential investor to understand the dynamics of the macro and micro dynamics of the industry. Demographics of the retail industry are made of vast diversity of ethnic backgrounds; for instance, the [...]
Though the consumer behavior of the typical users of the Porsche model looked a bit odd with the factors that the use of the brand was characterized with some level of difficulties such as driving [...]
Observations The websites visited did not provide more information on the comparables except the number of bedrooms and bathrooms and the size of the houses.
Brand extention is the process of making use of the benefits derived from an existing brand in the market to bring into the market a new product using the same brand.
To understand the external analysis on the Rubirosa, we have to concentrate on emerging trends and norms within the fashion industry The SWOT analysis of Rubirosa is a very important aspect because it will assist [...]
In the case study, e-Bay's new marketing strategy of diversifying its product offerings and services to suit new customers produced unintended results as the traditional customers were not receptive of the new changes.
This permits unauthorized individuals to use the services of the charity organization without the notice of the owner and can result in loss of property due to online theft.
It is quite evident that the failure by the Papa pita bakery to market its products through social media has affected it in diverse ways.
Denoted as GM, the company suffered severely following the economic crunch that hit US and the world as a whole.1. Pricing objectives are the targets that a company intends to attain through pricing.
Further analysis of the marketing situation reveals that the production cost of the microchip has to be evacuated to determine the most cost effective strategy to employ in manufacturing the chip.
Three articles on the topic of competition will be used to define the boundaries discussion and they all have been chosen because of their relevance to the argument that competition brings about great benefits to [...]
There are diverse marketing settings which manipulate the operation of hotels, and the management must evidently scrutinize them to establish how to counter their impact.
When Google applied for the 'Nexus One' trademark back in December 10th 2009, the they were shocked to learn that the United States Patent and Trademark Office had earlier given the 'Nexus' trademark to a [...]