Free Media & Entertainment Essay: Prompts, Ideas, and Samples. Page 5

1,953 samples

The Hierarchy of Effects in Advertising

At this level, the potential buyers of the product have to know the appeals of the product and the main benefits retrieved from them.
  • Subjects: Advertising
  • Pages: 4
  • Words: 598

Cultural Artifact Advertisement of Makeup

People have accumulated the knowledge, values, beliefs, and attitudes to the whole scope of objects they have ever known in the cultural heritage and have become inherently able to transmit it to successive generations who [...]
  • Subjects: Advertising
  • Pages: 3
  • Words: 801

Corrective Advertising and Its Effectiveness

Corrective advertising is developed by the companies for the purpose of competitive advantage achievements and sales increase. There is a number of marketing strategies and promotional concept, being the part of the corrective advertising process.
  • Subjects: Theories of Advertising
  • Pages: 2
  • Words: 536

Dan Rather’s Involvement in the “Dead Air” Event

The background of the event is the following: Dan Rather was preparing for the evening remote news broadcast from Miami. Dan Rather wished to discuss this incident with the sport department, as he disliked that [...]
  • Subjects: Journalism
  • Pages: 2
  • Words: 519

Media Portrayal of Youth in Australia

The portrayal of youth's participation in society is a critical factor given the significant role of media in shaping the social concept of youth and the capabilities of young people.
  • Subjects: Media and Society
  • Pages: 7
  • Words: 1989

Time Warner Company Analysis

Time Warner's customer centric approach can be understood from the fact which clearly mentions of ten business principles that the company has developed for guiding its employees in making communication with the customers.
  • Subjects: Media and Society
  • Pages: 11
  • Words: 2336

Oprah Winfrey as Role Model

The young Oprah was raised on a farm by her grandmother, and she maintains that the care her grandmother gave her early on probably saved her life.
  • Subjects: Actors
  • Pages: 2
  • Words: 906

Advertising and Media Industries and Political Economy

While the political establishment in a number of countries require the media to propagate their ideologies amongst the masses, the media too is on the lookout for wider acceptability amongst more number of people and [...]
  • Subjects: Advertising
  • Pages: 10
  • Words: 2720

‘Time’ and ‘Space’ in the Era of Electronic Media

In the article titled "Reconceptualizing 'Time' and 'Space' in the Era of Electronic Media and Communications," Tsatsou discusses the influence that electronic media and communications exert over the notions of time and space.
  • Subjects: Media Influences
  • Pages: 3
  • Words: 829

“The Heart” Movie’s Poster Analysis

Regarding the fact that images are one of the most frequently used tools to popularize different films and interest the audience, the given paper delves into the investigation of the poster devoted to the movie [...]
  • Subjects: Advertising
  • Pages: 6
  • Words: 1677

Spider-Man Character’s Popularity and Influences

Being dramatically popular with TV viewers and cinema audience, Spider-Man-focused television shows, and films include animated series Spider-Man, The Amazing Spider-Man, Spider-Man and His Amazing Friends, The Spectacular Spider-Man, Ultimate Spider-Man, and others.
  • Subjects: Pop Culture
  • Pages: 3
  • Words: 926

Pinterest: A Social Website Connecting People

Although the results on Pinterest were "less inflammatory," the platform still required the use of specific keywords to search for makeup and hairstyles for non-white females.
  • Subjects: Social Media Networks
  • Pages: 2
  • Words: 566

Advertising, Marketing and Brand Management

In line with the product, advertisement is aimed at ensuring that the target audience is well informed of what the product or service is, what it can do, how efficient as well as what it [...]
  • Subjects: Advertising
  • Pages: 12
  • Words: 3361

Chapter 13 of “Advertising and Promotion” by Belch

To point out how the IMC program can be developed by marketers using both the conventional and contemporary media To explore the merits and demerits of support media To investigate how the IMC program [...]
  • Subjects: Theories of Advertising
  • Pages: 2
  • Words: 543

Culture and Representation in Comic Books

In Chapter I "Representation, meaning and language" Stuart argued that the concept of the tree in nature is represented by letters T, R, E, E in a particular sequence, the same for the letters of [...]
  • Subjects: Pop Culture
  • Pages: 5
  • Words: 1371

Coca-Cola Company: Multicultural Advertising

Over the years, the Coca-Cola Company has remodeled its slogans and ad campaigns to be in tune with the advancing multicultural society. In a thumbnail, multicultural advertising entails the globalization of markets and thus necessitates [...]
  • Subjects: Advertising
  • Pages: 2
  • Words: 644

Commercial Advertisements in Television

This was well captured in the DAX Hair Care advertisement which portrayed the symbol of perfection in the image of the beautiful user of the air product.
  • Subjects: Advertising
  • Pages: 6
  • Words: 1712

Social Media Audit: The Most Effective Social Media Channels

To develop a selection of relevant assessment criteria for the choice of social media channels, it is necessary to consider the findings of recent academic studies. The focus of this section of the report is [...]
  • Subjects: Social Media Issues
  • Pages: 21
  • Words: 2877

Flawed Representation of Women in Media

In particular, modern movies and TV shows are often reviewed in regard to the way they portray women; at the same time, Hollywood is frequently criticized for the creation and maintenance of rather harsh conditions [...]
  • Subjects: Media and Society
  • Pages: 4
  • Words: 854

Facebook and Twitter: Privacy Policy

The popularity of the networks, and the fact that they collect so much data, constitute the rationale for choosing Facebook and Twitter as the objects for the present research.
  • Subjects: Social Media Networks
  • Pages: 5
  • Words: 1390

Advertising Analysis: Real Beauty Sketches by Dove

In reality, the Internet is a field of endless opportunities for the creative advertisement campaigns because it facilitates the marketers' connections with all types of consumers and the opportunities for the research in the consumer [...]
  • Subjects: Advertising
  • Pages: 5
  • Words: 1424

Fear of Missing Out (FoMO) and Social Media Usage

The first hypothesis, for instance, is that the greater the number of social media platforms used regularly, the higher the level of FoMO a person will experience.
  • Subjects: Social Media Issues
  • Pages: 2
  • Words: 604

Salem Cigarettes Ads and Rhetorical Appeals

The advert is trying to persuade both the male and female of the tender age that it is fashionable to smoke cigarettes.'If one can smoke Salem and look handsome and cool why not me?' that [...]
  • Subjects: Advertising
  • Pages: 3
  • Words: 867

Social Networking Threats for Children

Inappropriate Content: The Internet offers easy access to all type of content, including pornography, horrific images, inducement to indulge in criminal acts etc, which may not be appropriate to children as they are not endowed [...]
  • Subjects: Social Media Issues
  • Pages: 3
  • Words: 853

Pop Cultural Influence on American Youth

According to Bennett, there is sufficient evidence to state that both criminals actually enjoyed the process not least of all due to the glamorization of mass murders in music and cinematography.
  • Subjects: Pop Culture
  • Pages: 6
  • Words: 853

Snapchat: Causes of Success

The recent trends of online communication, as well as the existing ethics of online messaging, are at least in part responsible for the Snapchat's status as one of the most frequently used mobile app of [...]
  • Subjects: Social Media Networks
  • Pages: 3
  • Words: 866

American Indians in Mass Media Representation

In the mass media, the image of the Native Americans is primarily defined from the Western point of view and according to their ideologies and perspectives on the historical events and culture. And it may [...]
  • Subjects: Media and Society
  • Pages: 5
  • Words: 1382

Superhero Captain America in Marvel Comics

Captain America was intended to be a loyal super soldier who clashed the Axis influences during the World War II over and over again and appeared to be the most prevalent character for the duration [...]
  • Subjects: Pop Culture
  • Pages: 2
  • Words: 578

Facebook Effects on Our Self-Esteem

The title of the article "Facebook envy: how the social network affects our self-esteem" speaks for itself: the author Andrea Shea reflects on the impact that the social media has on its users, and in [...]
  • Subjects: Social Media Networks
  • Pages: 2
  • Words: 559

Social Media Communication and Friendship

According to Maria Konnikova, social media have altered the authenticity of relationships: the world where virtual interactions are predominant is likely to change the next generation in terms of the ability to develop full social [...]
  • Subjects: Social Media Issues
  • Pages: 2
  • Words: 586

Social Media in Second Language Learning

In addition to that, the users can have a chance to use creative learning strategies that attract them because of the possibility not just to study in formal settings but also in informal ones.
  • Subjects: Social Media Issues
  • Pages: 12
  • Words: 3336

Gender and Sexuality in Cosmetic Advertising

It also assesses the correctness of truths conveyed to and the effect of these advertising images to the audience. The woman's position to the back could be interpreted as a sign of feminine subordination.
  • Subjects: Advertising Effect
  • Pages: 6
  • Words: 1685

Media’s Role in Public Interest in the Mafia

The Godfather film brought out the image that the mafia is a romantic group of criminals. The film helped in hyping the mafia in the television, especially the focus on the Italian mafia.
  • Subjects: Media Influences
  • Pages: 7
  • Words: 248

The News Media Role in the Culture of Fear

The reception of such news has the potential of eliciting fear among the public depending on one's understanding or relation to the news spread by the media houses.
  • Subjects: Media Influences
  • Pages: 6
  • Words: 1741

College Students: Internet Addiction

The authors also note that the use and access of the internet have increased in the past decades. Additionally, the authors argue that conflicts between parents and young individuals are likely to result in internet [...]
  • Subjects: Social Media Networks
  • Pages: 9
  • Words: 2484

Significant Role of Advertising

The main focus of the Coke Zero Advertisement is to enhance popularity, educate the public and familiarize consumers on the unique aspects of the product. The Coke Zero Advertisement is a very unique and effective [...]
  • Subjects: Advertising Effect
  • Pages: 4
  • Words: 1207

WeChat Social Network Service Strategy

This feature makes the app more valuable and useful because it can connect users in different social network services and thus increase the number of people it can reach.
  • Subjects: Social Media Networks
  • Pages: 5
  • Words: 1414

The Camel Brand: Tobacco Advertising

This paper examines the influence of the Camel cigarettes on customers and different aspects of the print advertisement of one of the oldest and the most prestigious brands of the tobacco in the world - [...]
  • Subjects: Advertising
  • Pages: 4
  • Words: 1178

Buraco Game: History, Rules and Variations

A pot refers to a stack of eleven cards each that is placed beside the mount. The rule in Buraco is that each team is assigned a pot for use during the duration of the [...]
  • Subjects: Games
  • Pages: 10
  • Words: 2812

Newspaper Readership Decline Factors

Basing on the apparent trends of newspaper readership, the media systems predict that the future of newspapers seems untenable because of the increasing decline in newspaper readership.
  • Subjects: Media and Society
  • Pages: 12
  • Words: 3334

Advertisement of Clinique Night Cream

The purpose of this analysis is to highlight the fear and ageism, particularly in women under the age of 30, which advertisers manipulate to market and sell products.
  • Subjects: Advertising
  • Pages: 3
  • Words: 928

The United Kingdom Media Trends

The BBC is the public broadcaster in the UK providing radio and television services to the country and beyond. The report looks at the media trends in the UK by touching on various media platforms, [...]
  • Subjects: Media and Society
  • Pages: 5
  • Words: 1442

The iPad Air Pencil Advertising

Description of the ad The iPad Air Pencil television commercial of 2013 is one of the most successful television commercials of the recent time.
  • Subjects: Advertising
  • Pages: 3
  • Words: 564

Readers and Online News Websites

The paper will also take into account the thoughts of the readers on their role in that success, and members of the site's staff on the news and the new developments they wish to adopt.
  • Subjects: World News
  • Pages: 13
  • Words: 2486

The Swanston Street Wall Collapse

The investigation involves analysis on effects of the advertisement board, Grocon's reluctance to start the construction since purchasing the site from RMIT University in 2006, and the legality of the wall built in early 1970s.
  • Subjects: Journalism
  • Pages: 8
  • Words: 2292

The days of broadcasting are behind us

The essence in the modernity of televisions and their broadcasting techniques that expanded the public communication services to the representation and expectations of the modern society did not take long before the massive growth of [...]
  • Subjects: Mass Media Advertising
  • Pages: 7
  • Words: 2019

Influence of Media on Political Advertising

In the political system, the only channel to reaching citizens is through the media especially internet and television. The media is also a very powerful tool in shaping and determining the progress of political contest.
  • Subjects: Journalism
  • Pages: 7
  • Words: 2050

MySpace History and Development

In 2009, the number of users of this social network started declining rapidly despite the effort of the management to redesign it in order to meet the changing needs in the society.
  • Subjects: Social Media Advertising
  • Pages: 11
  • Words: 2863

Two Step Flow of Information: Facebook

In principle, therefore, the opinion leaders are responsible of disseminating the information they have gathered to the rest of the people in the community.
  • Subjects: Advertising
  • Pages: 7
  • Words: 2018

The Advertising of Pfizer

The message of the advertising is that Pfizer is a company that cares for its consumers. In the advert, the company emphasises that sometimes it takes more than medication to care for someone.
  • Subjects: Advertising
  • Pages: 2
  • Words: 605

The Impact of Social Media on a Brand, Its Image, and Reputation

Consequently, the research questions are: 'Do some companies underestimate the importance of the social media?', and 'Does the social media has a vehement impact on the business' revenue, success and brand image?' The significant features [...]
  • Subjects: Advertising
  • Pages: 15
  • Words: 4023

New Media and Political Communication

Media refers to the use of various apparatus as a means of information delivery from the source to the recipients. The use of new media by political candidates as a means to campaign has definitely [...]
  • Subjects: Journalism
  • Pages: 4
  • Words: 1131

Career Profile of Piers Morgan

In this company, he worked for three years and gained more experience as a reporter doing several bits of news such as the Streatham and Tooting News as well as the South London News.
  • Subjects: Journalism
  • Pages: 4
  • Words: 1239

A Public Relations Campaign Plan

In the USA, for example, there have been complaints regarding increased healthcare costs, a lack of stringent rules to guide people, especially the young, on proper usage of prescribed drugs, inability to take care of [...]
  • Subjects: Theories of Advertising
  • Pages: 22
  • Words: 5596

Media Management Norms in the Industry

Media organizations produce products which are quite different from products offered by businesses in other industries.states that media organizations produce content which are distributed to audiences as well as audiences to be distributed to advertisers.confirms [...]
  • Subjects: World News
  • Pages: 6
  • Words: 1656

Social computing in global businesses

E, we will discuss how organisations and businesses in the United Arab Emirates can use the power of social computing to improve their profitability and their relationships with customers, suppliers, staff and all the other [...]
  • Subjects: Social Media Advertising
  • Pages: 15
  • Words: 4033

Social Networking Sites Positive and Negative Contribution

As it revealed in this paper, social networking sites are also associated with numerous negative implications that would tend to bring significant impacts to the lives of individuals and societies.
  • 3.8
  • Subjects: Social Media Networks
  • Pages: 7
  • Words: 1944

Behaviors, Actions, and Communications of L’Oreal

L'Oreal's performance pertaining to fulfilling the needs within society Dedicating itself exclusively to the business of beauty, L'Oreal has made cosmetics the hub of its expertise and energy.
  • Subjects: Advertising Effect
  • Pages: 6
  • Words: 1235

The Media and Adolescent’s Development

The media create, produce, and advance multitudes of theories and ideas that massively influence the adolescent youth in their perceptions to themselves. Media can influence the adolescents both positively and negatively depending on the use.
  • Subjects: Media Influences
  • Pages: 2
  • Words: 574

Analysis of Media Strategies

This is because it uses a reverse marketing strategy which states that the less the advertisement, the higher the pricing and the harder it becomes to find it, the higher the chances that people will [...]
  • Subjects: Mass Media Advertising
  • Pages: 2
  • Words: 537

The Independence of Media from the States

Considering the level of the dependency of mass media from the states it performs into, it is possible to say that even the most democratic countries have the state influence on mass media.
  • Subjects: Journalism
  • Pages: 9
  • Words: 2425

Satire as a Tool for Fighting Political Impunity

This seems to be the biggest challenge for satirists since the audience is the most powerful person in their work. It is this power of the media that has taken these shows to facebook, twitter, [...]
  • Subjects: Journalism
  • Pages: 7
  • Words: 1939

Video and Audio Interviews vs. Personal Interviews

While personal interviews are very popular and have gained recognition as the official standard methods of interview, video and audio interviews are growing in significance and relevance and may soon replace the traditional one on [...]
  • Subjects: Journalism
  • Pages: 13
  • Words: 3829

Classification of Facebook as a Communication Media

Facebook is perhaps the largest and most effective social site that has converted the world into a small village where people can interact, socialize, and exchange information and ideas and do business free of geographical [...]
  • Subjects: Advertising
  • Pages: 2
  • Words: 575

Advertizing and Globalization

Like globalization influences the principles of advertising, the advertising industry plays a tangible role in the development of economic and cultural change.
  • Subjects: Advertising
  • Pages: 3
  • Words: 815

Social Media and Public Relations

In addition, Wikipedia has streamlined the process of information delivery on the internet because it allows individuals to add or delete unwanted information. The media has been accused of bias in almost every instance it [...]
  • Subjects: Mass Media Advertising
  • Pages: 3
  • Words: 809

Al Jazeera TV: A Propaganda Platform

Al Jazeera is the largest media outlet in the Middle East reporting events mostly to the Arab world. The media outlet has equated revolutions in Egypt and Libya with the ejection of totalitarianism in the [...]
  • Subjects: Journalism
  • Pages: 2
  • Words: 585

Media in Development Communication

In the article, the author seeks to provide an explanation of the role the media plays in development communication. For this purpose, the author first provides explains that communication plays a critical role in development.
  • Subjects: Journalism
  • Pages: 2
  • Words: 305

Rhetorical Analysis

This is well demonstrated in the web page of the Double Cola Company, a web page that is committed to targeting and attracting the young audience of the high-end economic status.
  • Subjects: Advertising
  • Pages: 3
  • Words: 903

Haiti Rising: Nick Lake’s Novel in Darkness

The second part of the review is the analysis of the novel from the point of the historical and social context with references to the peculiarities of Nick Lake's style and language.
  • Subjects: Journalism
  • Pages: 2
  • Words: 577

Improvement of Communication Strategies

In organizations, communication is the process by which information is passed from the top-level management that is comprised of the CEO and the Board of Directors down to the other subordinates and vice-versa.
  • Subjects: Advertising
  • Pages: 7
  • Words: 2019

Woodstock: Peace, Love and Rock n’ Roll

The assassination of the President Kennedy and the Cold War contributed greatly to the rise of people's concerns. Of course, the involvement of the country in the war in Vietnam was criticized by the majority [...]
  • Subjects: Events
  • Pages: 6
  • Words: 1653

The Power of Advertisements

Although advertisement is largely used in a product market as being the best mode of selling in a competitive market, it has been adopted in the world of politics as the surest way of selling [...]
  • Subjects: Theories of Advertising
  • Pages: 5
  • Words: 1366

The Role of the Media in Promoting Vietnam War

Between the periods from 1955 to 1960, the Southern communist Vietnamese assisted the North Vietnamese in their attempt to take over the government in the Southern Vietnam.
  • Subjects: Advertising Effect
  • Pages: 7
  • Words: 2018

ESPN Sports Media Social Response

The ESPN online sports news has continued to prioritize sports in a way that imparts positively in the area of development of diverse sports, resulting in growth of sporting culture.
  • Subjects: Media and Society
  • Pages: 4
  • Words: 1187

Critical Approaches to Journalism

As a result of this readers can participate in the process of making the events to be featured in the magazines.
  • Subjects: Mass Media Advertising
  • Pages: 9
  • Words: 2375

Mass Media in Society

The author also addressed the concentration of ownership in the media industry and how this has transformed the sector. Changes and consequences of the rapid increase in concentration of ownership in mass media, and the [...]
  • Subjects: Mass Media Advertising
  • Pages: 7
  • Words: 2008

Television Advertising and Television Shows

In the show, there is always a change in the life of the characters based on the episodes. A clear picture of the family is brought to fore in the drama Bette and Boo.
  • Subjects: Advertising Effect
  • Pages: 4
  • Words: 1095

Advantages and Disadvantages of the Mail Advertising

Besides targeting the customer, the power of mail advertising is that differences in the proffer and bid can simply be put to test; in addition, there are hardly any restrictions with respect to the content [...]
  • Subjects: Social Media Advertising
  • Pages: 10
  • Words: 2867

TikTok Ban Debate: Media Coverage and Public Opinion Impact

The current paper highlights the effect of positive and negative media coverage, its effect correlating with the disadvantageous and supporting public opinion, as well as its detrimental effect on the audience of various information systems.
  • Subjects: Social Media Issues
  • Pages: 3
  • Words: 799

Why the TikTok App Is So Addictive

Additionally, the endless scroll on TikTok is also addicting since it gives users a sense of calm and escapism. It also plays to the instant gratification of the users since they can easily access and [...]
  • Subjects: Social Media Issues
  • Pages: 5
  • Words: 1373

Portrayal of War in Media Sources

The first newspaper that published articles about the activities of the American military forces in the war was The Life Magazine.
  • Subjects: Media Influences
  • Pages: 2
  • Words: 593

Autistic Community: Media Representation

The narrative gives a motherly perspective on the character of Sheldon and the impact on the autistic community. The article begins by introducing Sheldon, gives the opinion of the producers of the show, and concludes [...]
  • Subjects: Media and Society
  • Pages: 5
  • Words: 1437

Media Literacy and Critical Thinking Skills

Media literacy implies an understanding by the audience of the basic principles of the work of the media, including the search for the necessary information, understanding the principles of the formation of messages by different [...]
  • Subjects: Media Influences
  • Pages: 1
  • Words: 352

Visual Persuasion in Wendy’s Advertisement

He shares a Wendy's Biggie Bag with a Wendy's employee to begin the scene of the advertisement. The image aims to raise public awareness of the lunch deal Wendy's is giving for $5 only and [...]
  • Subjects: Advertising
  • Pages: 3
  • Words: 899

Data Visualization of Teen Social Media Abuse

The area chart used has enabled the researcher to compare the four variables of the study, allowing the audience to understand how the data relate.
  • Subjects: Media and Society
  • Pages: 5
  • Words: 1285

Attracting the Target Audience through Social Media

One of the ways I could incorporate social media requires me to define my target audience and, in accordance with that, search for the websites and networks that they use more frequently.
  • Subjects: Social Media Issues
  • Pages: 1
  • Words: 395

Instagram Influence on Child Development

The current paper studies the impact of Instagram on brain functioning and physical and social development. Social media are used as a tool in the struggle for popularity, and children consider the number of subscribers [...]
  • Subjects: Media and Society
  • Pages: 4
  • Words: 1020

The Effectiveness of Instagram for Advertising

The authors outline three interesting statements based on their research: the higher productivity of Instagram stories, the disturbance caused by the Facebook Wall among millennials, and the improvement the consumers' attitude by using Instagram Stories.
  • Subjects: Social Media Advertising
  • Pages: 1
  • Words: 282

The Popular Media Trap of Meritocracy

The concept of meritocracy, which gradually leads to the transformation of society's perception of the problem of economic inequality, plays a special role in this process.
  • Subjects: Pop Culture
  • Pages: 15
  • Words: 2170

Construction of White Male Violence in Advertising

Most forms of communication in the contemporary world portray hegemonic masculinity as a construct of a powerful masculinity form that is defined and defines other femininity and masculinity fabrications. A significant portion of the course [...]
  • Subjects: Advertising
  • Pages: 5
  • Words: 1395

Importance of Ethics in Journalism

In terms of accuracy, the material presents facts, and the author does not present his personal opinion on the issue, which makes the article the most devoid of bias.
  • Subjects: Journalism
  • Pages: 4
  • Words: 1144

Sports News Reporting: The Olympics 2022

The focus of the three pieces is on the closing ceremony of the Winter Olympics, which took place in Beijing. The title of this article is "In pictures: The Olympics closing ceremony in Beijing", which [...]
  • Subjects: World News
  • Pages: 5
  • Words: 1433

Garnier Company: Advertisement Analysis

The scenario in the advertisement is not complex and includes a narration about the quality of female hair and the company's contributions to great looks and a healthy style.
  • Subjects: Advertising
  • Pages: 2
  • Words: 640