Strategy Essay Examples and Topics. Page 8

920 samples

International Marketing Strategy

With such plans in the offing, a thorough analysis of the UK and Italian markets ought to be done to establish the company's expansion feasibility and product success in the UK market.
  • Pages: 20
  • Words: 5507

Marketing Strategy – Cuero Company

Fourth, the company ventures into the mail order business; the business focuses on the shoes and accessories advertising using the services of the European media outlets. The company must increase its current marketing strategy.
  • Pages: 4
  • Words: 850

Global Expansion Strategies of Two Korean Automakers

It seems that these enterprises ought to emulate the strategies, introduced by Toyota, more than thirty years ago, namely we need to mention lean and just-in-time production, which would allow them to increase the speed [...]
  • Pages: 2
  • Words: 640

Google Success Strategy

It has grown to acquire an impressive 54% share in the internet search market, with about 80% of internet references provided by Google. Google has employed one of the most effective business strategies thus its [...]
  • Pages: 2
  • Words: 572

Project Concept and Strategy

The conception of the project was well intended since the manager wanted to improve on the level of production to meet the market demand within the furniture industry.
  • Pages: 5
  • Words: 1352

Strategic Issue Facing the Firm

Herzberg's theory is therefore concerned with the general wellbeing of all the employees in the workplace and supports employee views instead of management's.
  • Pages: 3
  • Words: 1679

Netflix’s Software Business Services

A critical analysis and evaluation of the cases study reveals that Netflix had to various extents incorporated these strategies in its business pursuits with each generic strategy contributing to the success or failure of the [...]
  • Pages: 7
  • Words: 1976

Bringing Science to the Art of Strategy

The team proceeds to the stage of testing the conditions of the barrier to determine which barrier holds true. In this case, the authors say that the purpose of the step is to specify and [...]
  • Pages: 5
  • Words: 1344

Quality Planning: Recommendations

The behavior of customers in respect to the company's activities and particularly cancellation of services and the reasons behind these cancellations should be analyzed carefully.
  • Pages: 2
  • Words: 550

International Business Expansion Strategies

A firm that seeks to make an impact internationally needs to ensure that its operations are suited to the business environment that exists in a particular country. Therefore, this allows a firm to avoid various [...]
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  • Pages: 5
  • Words: 1367

Mixcloud Company Strategic Management Process

The information which can be found on the website of Mixcloud can throw light on the possible strategic management process in this company. They are critical for understanding the strategies of this company and the [...]
  • Pages: 2
  • Words: 526

The strategy of international business

In order to ensure that the strategy of international business is encouraged, various international strategies have been formulated. Generally, the strategy of international business is a must-have tool that should be embraced by any company [...]
  • Pages: 2
  • Words: 566

Nintendo’s Disruptive Strategy

The 1970s marked the birth of the video game industry. The lucrativeness of the industry prompted Microsoft to join the market through the launch of the Xbox.
  • Pages: 4
  • Words: 1106

Strategic Spatial Development Planning

According to Fingerhuth, spatial planning is currently seen as the solution to the problem of congestion in some of the major cities around the world.
  • Pages: 8
  • Words: 2035

Business Acquisition: Process and Outcomes

To determine whether to acquire a company, Google considers the following factors: the audience size, the rate of growth of the company been acquired, the company's, potential in the market, the investors, the competitors, and [...]
  • Pages: 3
  • Words: 889

Strategy external Barnes and Noble Company

In accordance to its strong brand name the company has formulated its strategies based on the brand name with focus of realizing market growth and expansion in the future; lastly Amazon.com is seen to possess [...]
  • Pages: 4
  • Words: 1259

Coca-Cola Company Strategies

Based on available data and available industry sources, The estimates is that in 2004, world wide sales of the products comprised approximately 10 percent of total world wide sales and that is why Companies search [...]
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  • Pages: 3
  • Words: 882

Acquisitions in Strengthening Market Position

Within the networking and communication industry, Cisco has perfected the art of acquisitions since its inception in 1984. It resulted to the creation of the largest consumer product company in the world as P & [...]
  • Pages: 2
  • Words: 698

Simulation of VTI Mobotics’ Strategy

However, MotorWorks is one of the biggest customers of the company and rejection of their products can lead to the loss of this important customer.
  • Pages: 4
  • Words: 1106

Strategies for 24 Hour Fitness

However, each of the three kinds of value discipline relies on the type of service or product provided by the organization as well as the culture maintained by the given organization.
  • Pages: 4
  • Words: 1109

Nike’s E-Marketing in Its Market Strategy

The management has been advancing in technology, and currently Nike is one of the leading firms in the apparel industry that has advanced in the use of virtual market.
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  • Pages: 10
  • Words: 2708

The Men’s Store Project

This will make it possible for customers to try out different types of apparel displayed in the store to see how they fit.
  • Pages: 3
  • Words: 814

EBay Company’s Marketing Managment

The ability of the consumers to predetermine the prices created a feeling of control among the consumers. The online firm has been successful on the online business because of the knowledge of the needs of [...]
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  • Pages: 4
  • Words: 1089

3M Corp’s Strategic Management

As a result, the managers of the company started supporting the employees in order to motivate them to be innovative and train them to develop new products for the company.
  • Pages: 3
  • Words: 855

The Strategies of Toyota

The recall of Toyota vehicles in 2009 and 2010 attracted the attention of governmental agencies and journalists who criticized the company for its failure to ensure the safety of their cars.
  • Pages: 3
  • Words: 813

PPQ Parts: Expanding Business in Germany

The paper attempts to describe the environmental scanning of a country in which PPQ Parts will expand its business, and it also discusses the internal strengths and weaknesses of the country.
  • Pages: 4
  • Words: 1129

FedEx Company’s Marketing Strategy

The senior management of FedEx views the company's employee one of the main factor that contributes to the success of this organization. These are the main suggestions that one can make to the managers of [...]
  • Pages: 6
  • Words: 1619

Software Reuse Strategies

Software developers and organizational leaders should get feedback about the outcomes of software reuse so as to improve in the future.
  • Pages: 8
  • Words: 2243

UPS and Starbucks global strategies

In the early 1980s when the company was in the process of expanding to other countries, it faced some challenges in implementing the strategies.
  • Pages: 3
  • Words: 846

Starting a Business in Russia

Another issue that is likely to work in favor of the entrepreneur is the fact that the number of consumers in Russia is set to increase considerably over the next few years.
  • Pages: 5
  • Words: 1355

The Analysis of Old Navy’s Promotion Strategy

Nevertheless, in spite of the fact the direct orientation to the potential users of the products can become a rather effective promotion strategy, the problem is in the fact the real target audience of the [...]
  • Pages: 4
  • Words: 1102

Analysis of Google Business Plan

Google Inc is one of the most successful global organizations in terms of growth, financial stability, and marketing. According to Pinson, the mission of Google is "To Organize the world's information and make it universally [...]
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  • Pages: 3
  • Words: 686

McDonalds Strategies and Image

This essay points out that the brand image of the company, a vital element in consumer behavior, has continued to wane over the years.
  • Pages: 2
  • Words: 544

Strategic Plan: Conceptualizing a Business

The second importance of strategic management is that it results in a greater efficiency owing to the planning involved and this guarantees the success of the business.
  • Pages: 3
  • Words: 850

Google Organization theory and design

This means that with their wide array of products and especially the chrome operating system, they will capture more customers as well as new revenue flows as their loyal customers will want to have their [...]
  • Pages: 6
  • Words: 1663

Incentive Programs and Behavioral Improvements

It may be the culture of a given organization to use given incentive programs. When the incentive programs are only for short duration of time, there will be several extended benefits.
  • Pages: 3
  • Words: 822

Core Strategy of Used Book, Games and Music Company

The vision of this Company is to increase efficacy to access of academic and entertainment facilities. The main products and services provided by the Company will include used books, games and a wide variety of [...]
  • Pages: 2
  • Words: 658

How to Start a New Business?

The mission statement for Eating Korner is to be one of the best snack bars in the town and eventually in the whole country by selling the best, affordable and quality snacks to its customers.
  • Pages: 12
  • Words: 3277

Big Bread Company Future Strategies

In the case of Big Bread, the strategy statement can be as follows: to become the leading retailer of high quality bakery products in the domestic market.
  • Pages: 4
  • Words: 1098

Schneider National Business Strategy

In order to win the satisfaction of the customers on the new system, the company had to ensure that their representatives understood how it functioned.
  • Pages: 2
  • Words: 612

Business Processes in the General Mills Inc.

The company General Mills is one of the largest food manufacturing companies in the world. This policy also helps improve the ability of those working in the data center to locate and access the information [...]
  • Pages: 2
  • Words: 621

Wal-Mart Vision and Strategy

According to Hartley, Wal-Mart's vision and strategies implemented by its management dependent on the retailing resources and facilities that can assist the firm to expand, such as the global chain stores.
  • Pages: 4
  • Words: 1112

Strategy Session at MSLO

Though successful, the company has been through various challenges but none has been notable like the imprisonment of its CEO, Martha Stewart, in 2004 for insider trading and her resignation in an effort to save [...]
  • Pages: 2
  • Words: 623

Range of Strategies and Success of the Business

The test for the efficiency of this strategy is majorly based on the ability of the functions to collectively contribute to the overall strategy Within 30 months of its launch the Orange Company's Business Services [...]
  • Pages: 7
  • Words: 1954

Pricing Strategy and Channel Distribution

Pricing strategy is an approach to pricing that every marketer is expected to use in relation to the company's products. Therefore, in coming up with a marketing distribution channel, the producer should ensure that the [...]
  • Pages: 4
  • Words: 1433

Change Management Strategy in an Organisation

To implement a change strategy, the following process should be followed: Planning change This is where the need for a change in an organisation is recognised; at this stage, an analysis of prevailing condition in [...]
  • Pages: 4
  • Words: 1426

Social Networking and Marketing

This is attributable to the capability and effectiveness of the social sites. The ability to use the social sites in providing clients with links to more information about the company is equally an advantage of [...]
  • Pages: 6
  • Words: 1638

Strategy for an Advertising Campaign

All the advertisements would hold the slogan "The choice phone of the future" and would be aimed at creating a trust and assurance on the quality, usability and competitiveness of the Sony Ericsson Vivaz phone.
  • Pages: 9
  • Words: 1853

Strategic Fashion Marketing Paper: SuperGroup plc

The management of this firm strives to achieve the following strategic objectives: To increase the number of standalone stores in the United Kingdom; To broaden the variety of the products; To develop new methods of [...]
  • Pages: 5
  • Words: 1343

Managing Communication Channels

In addition, it is important to note that, giving employees freedom of communication is one of the success factors in an organization.
  • Pages: 2
  • Words: 620

Strategic Analysis of Target Corporation

At the top of the firm is the board of directors that understands that corporate governance practices must evolve continuously in order to balance the ever changing interests of the company's stakeholders such as the [...]
  • Pages: 3
  • Words: 900

Best Buy’s Organization Strategies

Under related diversification, the company should let the success of some of its products and services influence the performance of other products or services in its outlets.
  • Pages: 4
  • Words: 1115

Discount Pricing Strategy

The increasing discount rate will encourage customers to buy more from the shop as the more they buy the higher the discount.
  • Pages: 2
  • Words: 618

Apple Inc. Managing Strategy Analysis

Despite the numerous opportunities that the company is experiencing, there are some danger posed by the external environment, the most recent threat is the world economic performance; the economic situation in the world is deteriorating [...]
  • Pages: 9
  • Words: 2459