Strategy Essay Examples and Topics

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881 samples

Strategic Management Project: Emirates Airlines

The purpose of this report is to provide the results of the Emirates strategic case analysis with the focus on the PESTLE analysis, the Five Forces analysis, the SWOT analysis, and the Stakeholder analysis.
  • 2.3
  • Pages: 12
  • Words: 3397

Operations Management Case Study: Toyota

This study conducts a business analysis of Toyota Company in the effort to unveil reasons for the continued success of the operations management for Toyota Company in an automobile industry, which is characterised by the [...]
  • Pages: 8
  • Words: 2179

Operations Management of Pizza Hut – Analysis

The distinct role of operations is to be possessed with the quality of pizzas and the experience that customers receive. In response to this, Pizza hut operations managers have the role of ensuring the survival [...]
  • 5
  • Pages: 7
  • Words: 2030

Business Plan: Coffee Shop Report

The main reason for positioning itself in this segment is that the business has the opportunity of incorporating new features to the existing services to cater for the changing demands and needs of our targeted [...]
  • Pages: 11
  • Words: 3413

The Netflix Corporate Strategy

Over the decades, technological advancement steered the paradigm shift on the segmentation of the international market attributing to an emergence of a niche.
  • Pages: 7
  • Words: 2035

Aspects of the Diversification Strategy of Disney

It is especially crucial for the decision-making of the company as it allows the leaders of the company to achieve effective problem identification and analysis, as well as objective comparison of alternative courses of action.
  • Pages: 2
  • Words: 585

International Product Life Cycle Theory with Example

The theories in the field of international trade could not clearly explain the relationship between capital utilization and labor in the development of products and the shape of trade in international markets.
  • 4.3
  • Pages: 3
  • Words: 926

Eastman Kodak Company’s Strategy

The report will cover background information on the company by looking at the history of the company as well as the industry in which the company operates in.
  • 5
  • Pages: 16
  • Words: 4998

IKEA’s Structure and Control System Analysis

Therefore, to ensure that its operations are effective and efficient, the company has always been formulating strategic plans to ensure that its operations in the short run and in the long run are effective and [...]
  • Pages: 2
  • Words: 630

Rumelt’s Criteria for Strategy Evaluation

Another of Rumelt's criteria is "consonance," which emphasizes the importance of examining "sets of trends," in relation to "individual trends". A strategy symbolizes an adjustment to an external stimulus or changes in the environment.
  • Pages: 1
  • Words: 226

Coca-Cola and Its Global Standardisation Strategy

To advance in the global market and create a sustainable competitive advantage, Coca-Cola has adopted the Global Standardisation Strategy, which has affected its decisions regarding Supply Chain Management, especially the use of suppliers' services and [...]
  • Pages: 3
  • Words: 844

Business Strategy Essay

The organization has to define the nature of the business that is to be pursued, state a clear mission of the business, set strategic goals and the expected performance, formulate a business strategy, implement the [...]
  • 5
  • Pages: 7
  • Words: 2287

MAC Cosmetics Business Plan Case Study

The business strategies and founding principles of MAC are extremely simple yet very effective in terms of contributing to the success of the company.
  • 2.8
  • Pages: 16
  • Words: 4384

Greggs: The Strategic Issues Analysis

That is why the given report assesses strategic issues of Greggs and focuses on the internal and external conditions that determine how the organization develops.
  • Pages: 5
  • Words: 1498

Nespresso Product Pricing and Promotion Strategies

The current pricing and promotion strategy of Nespresso coffee machines and coffee pods present a unique topic, the study of which can provide important information about modern customers' demands and the importance of value proposition.
  • Pages: 1
  • Words: 405

Porter’s Five Factor Model in Hospitality (Restaurants)

This may affect the operation of restaurants in relation to supply of products, services, and employees. However, oligopoly that exists with regard to other products and services in the restaurant industry presents threats to profitability [...]
  • 1.9
  • Pages: 6
  • Words: 1608

Radisson Blu: Company’s Strategy

It is one of the global leaders in the hotel industry, and it has attained a significant market share both in the domestic and international markets.
  • Pages: 5
  • Words: 1462

Motorola’s

The firm strives to achieve breakthroughs in technology and to emerge at the top of its competitors. This is in order to ensure that plans with the right procedures, mechanisms and technology are introduced.
  • Pages: 7
  • Words: 1932

Strategic Analysis

From the internal environment, the strengths and weakness of the organization are identified for the purposes of defining how best to restructure the organization.
  • 5
  • Pages: 12
  • Words: 3859

Saudi Aramco Marketing Strategies

This belief is according to Saudi Arabian Oil Co, reflected in a number of ways in the real world one of which is the company's continual investments in innovation and entrepreneurship.
  • 4
  • Pages: 8
  • Words: 2363

Strategic Planning of Starbucks Report

The main objective of this report is to discuss the strategic corporate development history, strategic direction for the future, and the current strategic situation of Starbucks the selected organization.
  • 2.5
  • Pages: 14
  • Words: 3777

Business Idea and Its Fundamental Criteria

The paper analyzes the business I would like to start, personal connection and possible information sources to use, market prices, and the product's price elasticity of demand.
  • Pages: 3
  • Words: 954

Toyota’s Culture and Leadership Strategy

Toyota's Leadership and Culture Irrespective of numerous difficulties, the company is still one of the leaders of the industry. To understand the essence of the lean leadership, it is crucial to consider some peculiarities of [...]
  • 5
  • Pages: 8
  • Words: 2011

Management and Leadership: Nokia Corporation

The approach of the company is to have an innovative and outstanding teamwork; though the company has a departmental approach, the company ensures that it has teams in all sections that are mandated and empowered [...]
  • Pages: 6
  • Words: 1690

Strategic Analysis of Amazon.com

In this report are analyzed external and internal environment of Amazon.com to assess the firm’s competitive position in the online retail industry to develop a strategic plan.
  • 3.5
  • Pages: 45
  • Words: 11385

E & J Gallo Winery Strategy

However, the company believes that diversification of its product line is the key strategy to keep up revenues in this competitive winery industry; as a result, the company offers a wide variety of products in [...]
  • 3
  • Pages: 15
  • Words: 4237

Kelda’s SAP Implementation

In the process of finding the right ERP system, the company managers visited the clients of the vendors, which were the best as selected by the vendors.
  • Pages: 8
  • Words: 2155

Structure and Strategy: The Case of Coca Cola

To understand how Coca Cola Company aligns structure with strategy, it is important to review the company's strategies. Coca-Cola provides a good example of seamless alignment of structure to strategy and has enabled the company [...]
  • Pages: 3
  • Words: 832

Nike Strategy for Entry into the Brazilian Market

The purpose of this report is to analyze the Brazilian sports shoe market and provide advice to the corporate leadership at Nike in order to help them develop the best strategies to increase the corporate [...]
  • Pages: 6
  • Words: 1856

Google’s Strategic Goals

The global market for mobile devices continues to grow, which will has a direct impact on the company's operations in the market. This approach has enabled the firm to stay competitive in its industry.
  • Pages: 4
  • Words: 1103

Strategic Concepts of Rosewood Hotels & Resorts

The lack of differentiation of the company from "opponents," the low share of recognition and honor among customers, and the presence of unspent opportunities for improvement, development, and expansion of the firm are the principal [...]
  • Pages: 7
  • Words: 1975

Boeing and Airbus Competition

With the background that includes the visions of the two companies, the paper seeks account for the difference in the visions, analyse the events of competition between the two companies, give an analysis of the [...]
  • Pages: 15
  • Words: 4352

Organizational Development Paper

The organizational development process assures the establishment of favorable relationship within a work environment and outside it and provides groups with the possibility to initiate and manage change.
  • Pages: 3
  • Words: 886

Apple Inc’s Core Issues and Strategic Planning

Some of these challenges include increased competition, maintaining its position in the market, dynamic technology, and the challenge of resource allocation between the traditional products and the emerging products such as iPods, Apple TV and [...]
  • Pages: 2
  • Words: 632

Wal-Mart’s Strategy and Structure

The design of Wal-Mart is divisional structure which falls in the category of traditional design and it should be noted that divisional structures are made of distinct as well as semi-autonomous divisions.
  • Pages: 2
  • Words: 522

Amazon.com Inc.’s Transnational Strategy

The passion to serve the customer and gain a competitive advantage over numerous contenders was the impetus to innovation and has become one of the pillars of Amazon's transnational strategy. A prime example to illustrate [...]
  • Pages: 2
  • Words: 840

Amazon: Global Strategy

Soul used to be a significant online retailer in the UAE and was purchased by Amazon as part of its global strategy.Noon.com is an online retailer operating in the UAE, which has 500 employees and [...]
  • Pages: 4
  • Words: 1218

Mission and Vision Statements

This implies that mission and vision statements of an organization should be designed following the right criteria for the organization to succeed.
  • Pages: 4
  • Words: 1094

Apple Company: Innovation Strategy Implementation

The second one investigates the driving factors that have contributed to the company's innovation strategy, while the third one explores the relationship between culture and innovation at Apple.
  • Pages: 50
  • Words: 14108

An Analysis of FedEx Global Strategy

Global strategy has three main dimensions: co-ordination of activities of the multinational firm across different countries, standardization of the goods and services and finally the integration of the competitive moves of the multinational company across [...]
  • 5
  • Pages: 12
  • Words: 3296

Google’s Competitive Strategy

The company has developed its own infrastructure that ensures that its customers experience efficient and fast search; and this allows the company to maintain its competitive edge over other search engines.
  • Pages: 2
  • Words: 714

Nike Company’s Marketing Strategy

The vision of Nike is to "bring inspiration and innovation to every athlete in the world". In this regard, Nike's core competency is the marketing of sportswear.
  • 1
  • Pages: 15
  • Words: 4031

International Business Strategy

International business strategies are the policies that are laid down to govern and harmonize international businesses, which have become the order of the day in the world we are living in.
  • Pages: 4
  • Words: 1322

Analyzing Firm Strategy: Lipton Tea

Despite the production of Lipton Tea possesses the highest ratings in the sphere of tea marketing, the company stays in constant opposition to such rival firms as Tetley Tea and Society Tea.
  • Pages: 3
  • Words: 724

Business-Level and Corporate-Level Strategies

This report will discuss both the business level strategy and the corporate level strategy of The Coca-Cola Company. The differentiation strategy is the best option for the long-term success of Coca Cola as it has [...]
  • Pages: 6
  • Words: 1689

Adidas’s Own the Game Strategic Objectives 2020-25

The economic crisis caused by the coronavirus pandemic adversely affected the activity of Adidas, and the newly developed plan under the name "Own the Game" presents an example of an optimal solution. In the past, [...]
  • Pages: 7
  • Words: 1996

UK Fashion Industry: ASOS Marketing Campaign

The success of the re-launch of the modified products will greatly depend on a proper understanding of the internal and external factors that would impact the marketing campaign of ASOS.
  • Pages: 8
  • Words: 2256

Unilever’s Personal Care Products

According to the annual report 2011 of this company, it has more than 171,000 efficient employees all over the world and it has plan to double the size of the company in the near future, [...]
  • 5
  • Pages: 8
  • Words: 2271

Developing HRD Strategy for Tesla

Tesla is among the leaders within the scope of the high-tech industry and involves a plethora of employees around the globe.
  • Pages: 10
  • Words: 2835

Parker Pen Company: The New Strategy

Parker Pen concentrates on behavior at a point in time, focuses on behavior over a period of time. The company proposes broad and diverse product lines for international consumers.
  • Pages: 9
  • Words: 526

Business Strategy About Blackberry

The management of BlackBerry has been struggling to expand its telecommunication services to various parts of the world beyond North America.
  • Pages: 15
  • Words: 2409

Operations Strategy at Galanz

The operational strategy of Galanz was successful because the company was able to meet the market demand that was increasing as the company's growth continued.
  • 1.5
  • Pages: 10
  • Words: 2795

Business Level Strategy and TOWS Matrix of Google

To curb these competitors, the company has also employed a grand strategy of product development from time to time to rebrand its products and services so that they remain appealing and attractive to their customers.
  • Pages: 4
  • Words: 1667

Starbucks Company’s Information Systems and Control Measures

In this perspective therefore, it is true that the current information systems that Starbucks has implemented have helped it to provide sufficient feedback on the implementation of activities that influence the performance of the organization.
  • Pages: 2
  • Words: 542

Coca-Cola and Pepsi Companies’ Competitive Dynamics

The rivalry has forced these companies to produce superior products that can serve more customers. That being the case, the level of competition has led to new practices to support the health needs of different [...]
  • Pages: 1
  • Words: 233

Custom Chip case: Management

The lack of accessibility to people working in other departments leads to poor coordination of activities which eventually affects the final output of the organization.
  • Pages: 3
  • Words: 829

Strategic Management of the BMW

The management of the company understood the fact that the global market would develop and that it was necessary for the company to be innovative and develop strategic policies to remain viable in the market.
  • 5
  • Pages: 9
  • Words: 2595

Laundry Dream King Services: The Business Plan

The primary objective of the Laundry Dream King Services company is to provide superior client service. The vision of Laundry Dream King Services is to expand the laundry industry countrywide, deliver high-quality services to all [...]
  • Pages: 11
  • Words: 3213

Kodak Company’s Management Strategies

Developing and adapting a technology that would not compromise the status of environment posed a big challenge to Kodak, and in a way contributed to the sluggish performance of the company.
  • Pages: 6
  • Words: 1525

John D. Rockefeller – Standard Oil Monopoly

Baylor stated that, in order for the Standard Oil Company to compete with the Russian Oil in the Asian and European Countries, John D Rockefeller subsidized the foreign prices of oil.
  • 3
  • Pages: 7
  • Words: 1957

Apple Global Strategy

Apple's global strategy continues to evolve; since its inception the company has always valued innovation and thinking out of the box, and the company's corporate culture remains one of its core strategic achievements. In Ungson [...]
  • Pages: 8
  • Words: 2211

GreenWood Resources: Strategies

GreenWood was established in 1998 by Jeff Nuss with a global vision of creating sustainable resources through tree plantation to address global warming.
  • Pages: 12
  • Words: 1746

The Eurasian Brewing Company’s Strategy in China

Additionally, the company faces the threat of the brands not being accepted by consumers in the Chinese market. In particular, a company's product should be difficult to mimic by other entities in the competitive market.
  • Pages: 2
  • Words: 774

Virgin America: Segmentation Strategy

The company served people traveling across the US and was named "Best US Airline" and "Best Domestic Airline" for several years in a row. Virgin America used to be one of the leading carriers in [...]
  • Pages: 1
  • Words: 289

JD Wetherspoon Company’s Product Strategy

The major driving point of JD Wetherspoon is the ability to retain total control of all the affiliate pubs. In addition to soft drinks, the company has created a niche in the food industry.
  • Pages: 2
  • Words: 560

Starbucks – Going Global Fast

To curb this threat, the company has continually renovated its stores and improved its services to remain strategic in the market.
  • 5
  • Pages: 7
  • Words: 2059

Business-Level Strategy: Alibaba

On the other hand, the grand strategy of Alibaba is to expand its market in the future and get as many users as it can.
  • 3
  • Pages: 8
  • Words: 2219

John’s Smoothies’ Strategic Management

On the basis of the ownership of business being of a sole proprietorship status, the business will grow rapidly as decisions will be made faster and also the direct management of the business will ensure [...]
  • Pages: 23
  • Words: 6289

Southwest Airlines Business Strategy

One of the factors that have made the airline succeed under the low-cost structure entails the usage of the Boeing 737 as the company's aircraft type.
  • 3
  • Pages: 28
  • Words: 7778

Amazon.com Competitive Strategies

Amazon.com realized that the theory of increasing sales as a general strategy for the competitiveness of a business was not enough in the e-tailing environment.
  • Pages: 8
  • Words: 2282

The Six Sigma Strategy in Microsoft

The desired outcome thus is for the organization to understand the process of acquiring focus, and the identification of the path to improvement.
  • Pages: 5
  • Words: 1481

Apollo 13: Strategic Decision Making

The paper focuses on various decisions that the director and the characters made to enhance teamwork and ultimately, the success of the mission.
  • Pages: 8
  • Words: 1967

The 2020 Summer Olympics in Madrid

In the context of the Madrid 2020 Olympics, the objective of the marketing strategy will be to convey the information about the event.
  • Pages: 13
  • Words: 3210

Strategic Options for Apple Inc

Such a strategic option will inarguably permit Apple to take advantage of the trends, competition, opportunities and risks that exist in the external environment by creating more value, independence, and demand for its products in [...]
  • Pages: 2
  • Words: 776

Future of Smart Phones

This paper will explore the likely direction Smart Phone development is likely to take in the next five years. Another aspect of change is also in the size of the smart phones.
  • Pages: 2
  • Words: 582

Training And Development As A Strategy

Therefore, the system concentrates on performance of employees in relation to goals of the organization with less consideration to their personal attributes and interests.
  • Pages: 5
  • Words: 1408

Quality Improvement Plan: Dell Company

The mission statement aims at informing clients and Dell workers that the company intends to be the most flourishing computer manufacturer in the globe by delivering quality client experience in all markets the company penetrates.
  • 1
  • Pages: 12
  • Words: 3279
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