Strategy Essay Examples and Topics

Updated:
941 samples

Business Plan: Coffee Shop Report

The main reason for positioning itself in this segment is that the business has the opportunity of incorporating new features to the existing services to cater for the changing demands and needs of our targeted [...]
  • Pages: 11
  • Words: 3413

International Product Life Cycle Theory with Example

The theories in the field of international trade could not clearly explain the relationship between capital utilization and labor in the development of products and the shape of trade in international markets.
  • 4.3
  • Pages: 3
  • Words: 926

Rumelt’s Criteria for Strategy Evaluation

Another of Rumelt's criteria is "consonance," which emphasizes the importance of examining "sets of trends," in relation to "individual trends". A strategy symbolizes an adjustment to an external stimulus or changes in the environment.
  • Pages: 1
  • Words: 226

Operations Management Case Study: Toyota

This study conducts a business analysis of Toyota Company in the effort to unveil reasons for the continued success of the operations management for Toyota Company in an automobile industry, which is characterised by the [...]
  • Pages: 8
  • Words: 2179

Porter’s Five Factor Model in Hospitality (Restaurants)

This may affect the operation of restaurants in relation to supply of products, services, and employees. However, oligopoly that exists with regard to other products and services in the restaurant industry presents threats to profitability [...]
  • 1.9
  • Pages: 6
  • Words: 1608

MAC Cosmetics Business Plan Case Study

The business strategies and founding principles of MAC are extremely simple yet very effective in terms of contributing to the success of the company.
  • 2.8
  • Pages: 16
  • Words: 4384

Strategic Management Project: Emirates Airlines

The purpose of this report is to provide the results of the Emirates strategic case analysis with the focus on the PESTLE analysis, the Five Forces analysis, the SWOT analysis, and the Stakeholder analysis.
  • 2.3
  • Pages: 12
  • Words: 3397

Aspects of the Diversification Strategy of Disney

It is especially crucial for the decision-making of the company as it allows the leaders of the company to achieve effective problem identification and analysis, as well as objective comparison of alternative courses of action.
  • Pages: 2
  • Words: 585

Google’s Strategic Goals

The global market for mobile devices continues to grow, which will has a direct impact on the company's operations in the market. This approach has enabled the firm to stay competitive in its industry.
  • Pages: 4
  • Words: 1103

Eastman Kodak Company’s Strategy

The report will cover background information on the company by looking at the history of the company as well as the industry in which the company operates in.
  • 5
  • Pages: 16
  • Words: 4998

Operations Management of Pizza Hut – Analysis

The distinct role of operations is to be possessed with the quality of pizzas and the experience that customers receive. In response to this, Pizza hut operations managers have the role of ensuring the survival [...]
  • 5
  • Pages: 7
  • Words: 2030

Business Idea and Its Fundamental Criteria

The paper analyzes the business I would like to start, personal connection and possible information sources to use, market prices, and the product's price elasticity of demand.
  • Pages: 3
  • Words: 954

IKEA’s Structure and Control System Analysis

Therefore, to ensure that its operations are effective and efficient, the company has always been formulating strategic plans to ensure that its operations in the short run and in the long run are effective and [...]
  • Pages: 2
  • Words: 630

The Netflix Corporate Strategy

Over the decades, technological advancement steered the paradigm shift on the segmentation of the international market attributing to an emergence of a niche.
  • Pages: 7
  • Words: 2035

Business Strategy Essay

The organization has to define the nature of the business that is to be pursued, state a clear mission of the business, set strategic goals and the expected performance, formulate a business strategy, implement the [...]
  • 5
  • Pages: 7
  • Words: 2287

Laundry Dream King Services: The Business Plan

The primary objective of the Laundry Dream King Services company is to provide superior client service. The vision of Laundry Dream King Services is to expand the laundry industry countrywide, deliver high-quality services to all [...]
  • Pages: 11
  • Words: 3213

Alphabet Inc.: Deliberate and Emergent Strategies

Initially, Google was a search engine, and a deliberate strategy was adopted to create a parent company to Google that would diversify the platform's services from a search engine to a digital advertising platform. In [...]
  • Pages: 2
  • Words: 473

Nike Strategy for Entry into the Brazilian Market

The purpose of this report is to analyze the Brazilian sports shoe market and provide advice to the corporate leadership at Nike in order to help them develop the best strategies to increase the corporate [...]
  • Pages: 6
  • Words: 1856

Apple Company: Innovation Strategy Implementation

The second one investigates the driving factors that have contributed to the company's innovation strategy, while the third one explores the relationship between culture and innovation at Apple.
  • Pages: 52
  • Words: 14108

Motorola’s

The firm strives to achieve breakthroughs in technology and to emerge at the top of its competitors. This is in order to ensure that plans with the right procedures, mechanisms and technology are introduced.
  • Pages: 7
  • Words: 1932

Coca-Cola and Its Global Standardisation Strategy

To advance in the global market and create a sustainable competitive advantage, Coca-Cola has adopted the Global Standardisation Strategy, which has affected its decisions regarding Supply Chain Management, especially the use of suppliers' services and [...]
  • Pages: 3
  • Words: 844

An Analysis of FedEx Global Strategy

Global strategy has three main dimensions: co-ordination of activities of the multinational firm across different countries, standardization of the goods and services and finally the integration of the competitive moves of the multinational company across [...]
  • 5
  • Pages: 12
  • Words: 3296

Management and Leadership: Nokia Corporation

The approach of the company is to have an innovative and outstanding teamwork; though the company has a departmental approach, the company ensures that it has teams in all sections that are mandated and empowered [...]
  • Pages: 6
  • Words: 1690

Toyota’s Culture and Leadership Strategy

Toyota's Leadership and Culture Irrespective of numerous difficulties, the company is still one of the leaders of the industry. To understand the essence of the lean leadership, it is crucial to consider some peculiarities of [...]
  • 5
  • Pages: 8
  • Words: 2011

Saudi Aramco Marketing Strategies

This belief is according to Saudi Arabian Oil Co, reflected in a number of ways in the real world one of which is the company's continual investments in innovation and entrepreneurship.
  • 4
  • Pages: 8
  • Words: 2363

Wal-Mart’s Strategy and Structure

The design of Wal-Mart is divisional structure which falls in the category of traditional design and it should be noted that divisional structures are made of distinct as well as semi-autonomous divisions.
  • Pages: 2
  • Words: 522

Strategic Analysis

From the internal environment, the strengths and weakness of the organization are identified for the purposes of defining how best to restructure the organization.
  • 5
  • Pages: 12
  • Words: 3859

Nike Company’s Marketing Strategy

The vision of Nike is to "bring inspiration and innovation to every athlete in the world". In this regard, Nike's core competency is the marketing of sportswear.
  • 1
  • Pages: 15
  • Words: 4031

International Strategy for Airbus

In the process of dealing with the latter two challenges, Airbus needs to streamline its supply chain through integration of customers and suppliers into the manufacturing process.
  • Pages: 7
  • Words: 2147

Adidas’s Own the Game Strategic Objectives 2020-25

The economic crisis caused by the coronavirus pandemic adversely affected the activity of Adidas, and the newly developed plan under the name "Own the Game" presents an example of an optimal solution. In the past, [...]
  • Pages: 7
  • Words: 1996

Strengths and Weaknesses of the Business Report

The assignment was to read the example of the business report and then to consider its strong and weak features, according to the formal structure and requirements for writing a business report.
  • Pages: 2
  • Words: 580

Mission and Vision Statements

This implies that mission and vision statements of an organization should be designed following the right criteria for the organization to succeed.
  • Pages: 4
  • Words: 1094

Strategic Planning of Starbucks Report

The main objective of this report is to discuss the strategic corporate development history, strategic direction for the future, and the current strategic situation of Starbucks the selected organization.
  • 2.5
  • Pages: 14
  • Words: 3777

The Nigerian Bottling Company’s Strategy Overview

Nigeria is a relatively stable country apart from the uprising of the terrorists in the northern part. In addition, Nigeria is part of the Commonwealth of Nations and the Organization of the Petroleum Exporting Countries.
  • Pages: 12
  • Words: 3323

Why the Luxury Industry Takes the M&A Strategy?

Using a case study approach of LVMH, this paper focuses on the luxury brand segment to find out the main motivations why luxury brands choose the M&A strategy, the possible synergies they enjoy from choosing [...]
  • Pages: 45
  • Words: 11875

Strategic Concepts of Rosewood Hotels & Resorts

The lack of differentiation of the company from "opponents," the low share of recognition and honor among customers, and the presence of unspent opportunities for improvement, development, and expansion of the firm are the principal [...]
  • Pages: 7
  • Words: 1975

Annual Objectives for Strategy Implementation

First, they can be the basis for allotting resources; second, they can be a means for assessing managers; third, they can be a primary tool for checking progress toward attaining long-term goals; and lastly, they [...]
  • Pages: 1
  • Words: 202

Future of Smart Phones

This paper will explore the likely direction Smart Phone development is likely to take in the next five years. Another aspect of change is also in the size of the smart phones.
  • Pages: 2
  • Words: 582

Radisson Blu: Company’s Strategy

It is one of the global leaders in the hotel industry, and it has attained a significant market share both in the domestic and international markets.
  • Pages: 5
  • Words: 1462

Kodak Company’s Management Strategies

Developing and adapting a technology that would not compromise the status of environment posed a big challenge to Kodak, and in a way contributed to the sluggish performance of the company.
  • Pages: 6
  • Words: 1525

Research Methodology of the BMW Strategy

Based on the philosophies of the ontology and epistemology approaches that informed the research to use the positivism paradigm, the research will use the quantitative research approach to collect data, analyze data, and discuss the [...]
  • Pages: 11
  • Words: 3767

Walt Disney’s Company Strategy

The recommendations that are outlined in the end will enable this company to prepare itself in dealing with the present threats as well as those that might come up in the future.
  • 1
  • Pages: 10
  • Words: 2833

Alibaba: The Yangtze River Crocodile

The main environmental opportunities and threats for Alibaba are the situation in the global labor market, the relationship with the Chinese government, and the activities of global competitors.
  • Pages: 2
  • Words: 660

Business Strategy About Blackberry

The management of BlackBerry has been struggling to expand its telecommunication services to various parts of the world beyond North America.
  • Pages: 15
  • Words: 2409

Unilever’s Personal Care Products

According to the annual report 2011 of this company, it has more than 171,000 efficient employees all over the world and it has plan to double the size of the company in the near future, [...]
  • 5
  • Pages: 8
  • Words: 2271

Google’s Competitive Strategy

The company has developed its own infrastructure that ensures that its customers experience efficient and fast search; and this allows the company to maintain its competitive edge over other search engines.
  • Pages: 2
  • Words: 714

Starbucks Company’s Information Systems and Control Measures

In this perspective therefore, it is true that the current information systems that Starbucks has implemented have helped it to provide sufficient feedback on the implementation of activities that influence the performance of the organization.
  • Pages: 2
  • Words: 542

Nike: Corporate and Production Strategies

From a global perspective, the factors that will impact the extent to which Nike's strategies will be successful are the growing demand for sports, active lifestyles, and demographic changes.
  • Pages: 1
  • Words: 341

Apple Inc. Marketing Mix

In line with Apple's product strategy, Chazin says the company's products are similar to other products in the market, but because of its "genius" marketing strategy, many consumers believe Apple is superior to other brands [...]
  • 5
  • Pages: 8
  • Words: 2231

Costco Case Study: Costco Wholesale Corporation Case Study

Competitive approach The company's price leadership tactic attained through reduced handling and warehouse expenses, the utilization of just-in-time stocking principle and maintenance of in stock has proven invaluable in the reduction of prices and increased [...]
  • 5
  • Pages: 5
  • Words: 1412

UK Fashion Industry: ASOS Marketing Campaign

The success of the re-launch of the modified products will greatly depend on a proper understanding of the internal and external factors that would impact the marketing campaign of ASOS.
  • Pages: 8
  • Words: 2256

Airbus Strategic Management

This report is divided into three parts where the first part takes a look at strengths, weaknesses, opportunities and threats of the Airbus Company; the second part, looks at the external environment of the company [...]
  • Pages: 18
  • Words: 4888

Apple Inc’s Core Issues and Strategic Planning

Some of these challenges include increased competition, maintaining its position in the market, dynamic technology, and the challenge of resource allocation between the traditional products and the emerging products such as iPods, Apple TV and [...]
  • Pages: 2
  • Words: 632

Improving Service Quality

In the context of this report, the main stakeholders in reference to quality of service offered are the staff and the customers.
  • 1
  • Pages: 9
  • Words: 2491

Mystery Shopper in JC Penny Stores in US

The shoppers were to identify the appearance of the stores, the queues in the stores, the complaints brought about by the consumers, the appearance and the manner in which the attendants treated the customers as [...]
  • Pages: 10
  • Words: 2742

Small-Scale Enterprises and Improving Strategies

The topic will provide research questions based on the strategies and the Government's role in improving small-scale enterprises. The research will also analyze the role of leaders in the failure or success of small business [...]
  • Pages: 8
  • Words: 2369

Amazon’s Strategy Implementation

The corporation has been a member of the Fortune 500 for most of its existence, but the last ten years saw it rise meteorically to become a part of the daily lives of many people [...]
  • Pages: 2
  • Words: 553

E & J Gallo Winery Strategy

However, the company believes that diversification of its product line is the key strategy to keep up revenues in this competitive winery industry; as a result, the company offers a wide variety of products in [...]
  • 3
  • Pages: 15
  • Words: 4237

Strategic Report for Spotify

It is so popular that the music industry is a dynamic industry that keeps growing and advancing in the way it delivers music to the fans worldwide.
  • Pages: 13
  • Words: 3473

Maersk Logistics International Strategies

The approach of international marketing of the company is one that ensures that it develops and maintains customer loyalty; after it has been contracted and made the delivery; it is its initiative to call back [...]
  • Pages: 11
  • Words: 3111

Nike’s E-Marketing in Its Market Strategy

The management has been advancing in technology, and currently Nike is one of the leading firms in the apparel industry that has advanced in the use of virtual market.
  • 5
  • Pages: 10
  • Words: 2708

Team-Building Strategies of Apple

The most judicious way to cultivate the Five Cs is by recruiting applicants that are team players and compatible with the company culture. Employees should be incentivized to participate through financial compensation and the offer [...]
  • Pages: 3
  • Words: 837

Amazon.com Inc.’s Transnational Strategy

The passion to serve the customer and gain a competitive advantage over numerous contenders was the impetus to innovation and has become one of the pillars of Amazon's transnational strategy. A prime example to illustrate [...]
  • Pages: 2
  • Words: 840

Southwest Airlines Business Strategy

One of the factors that have made the airline succeed under the low-cost structure entails the usage of the Boeing 737 as the company's aircraft type.
  • 3
  • Pages: 28
  • Words: 7778

Vodafone: Strategy, Business Information and analysis

In order to have a competitive advantage over their rivals, the companies should integrate multiple streams of technologies and have in place a team that is able to coordinate the production of goods in the [...]
  • Pages: 12
  • Words: 3435

Change Management in the Emirates Airlines

From past statistical evidence and levels of achievement, the Emirates has continued to demonstrate great care for its employees and involved stakeholders for their role in the growth of the company with emphasis on immediate [...]
  • Pages: 9
  • Words: 2696

GreenWood Resources: Strategies

GreenWood was established in 1998 by Jeff Nuss with a global vision of creating sustainable resources through tree plantation to address global warming.
  • Pages: 12
  • Words: 1746

Amazon.com Strategic Management

The exclusion of middlemen in their business has led to the reduction of the cost of their products hence the company is able to obtain more customers compared to their competitors in the local and [...]
  • Pages: 12
  • Words: 3499

Refrigerated Iced Tea Business

A point worth of consideration is that the selection of the products as well as the location of the business has been influenced by the market needs and gap in the provision of the product.
  • Pages: 4
  • Words: 1797

Nespresso Product Pricing and Promotion Strategies

The current pricing and promotion strategy of Nespresso coffee machines and coffee pods present a unique topic, the study of which can provide important information about modern customers' demands and the importance of value proposition.
  • Pages: 1
  • Words: 405

Aggregate Planning and Master Scheduling

Chase demand and level capacity are the two types of strategies that can be implemented to achieve a balance of demand and capacity in aggregate planning.
  • Pages: 1
  • Words: 295

Structure and Strategy: The Case of Coca Cola

To understand how Coca Cola Company aligns structure with strategy, it is important to review the company's strategies. Coca-Cola provides a good example of seamless alignment of structure to strategy and has enabled the company [...]
  • Pages: 3
  • Words: 832

Business-Level Strategy: Alibaba

On the other hand, the grand strategy of Alibaba is to expand its market in the future and get as many users as it can.
  • 3
  • Pages: 8
  • Words: 2219

John D. Rockefeller – Standard Oil Monopoly

Baylor stated that, in order for the Standard Oil Company to compete with the Russian Oil in the Asian and European Countries, John D Rockefeller subsidized the foreign prices of oil.
  • 3
  • Pages: 7
  • Words: 1957
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