Strategy Essay Examples and Topics

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851 samples

Operations Management Case Study: Toyota

This study conducts a business analysis of Toyota Company in the effort to unveil reasons for the continued success of the operations management for Toyota Company in an automobile industry, which is characterised by the [...]
  • Pages: 8
  • Words: 2179

Strategic Management Project: Emirates Airlines

The purpose of this report is to provide the results of the Emirates strategic case analysis with the focus on the PESTLE analysis, the Five Forces analysis, the SWOT analysis, and the Stakeholder analysis.
  • 2.3
  • Pages: 12
  • Words: 3397

MAC Cosmetics Business Plan Case Study

The business strategies and founding principles of MAC are extremely simple yet very effective in terms of contributing to the success of the company.
  • 2.8
  • Pages: 16
  • Words: 4384

Business Strategy Essay

The organization has to define the nature of the business that is to be pursued, state a clear mission of the business, set strategic goals and the expected performance, formulate a business strategy, implement the [...]
  • 5
  • Pages: 7
  • Words: 2287

Greggs: The Strategic Issues Analysis

That is why the given report assesses strategic issues of Greggs and focuses on the internal and external conditions that determine how the organization develops.
  • Pages: 5
  • Words: 1498

International Product Life Cycle Theory with Example

The theories in the field of international trade could not clearly explain the relationship between capital utilization and labor in the development of products and the shape of trade in international markets.
  • 4.3
  • Pages: 3
  • Words: 926

Operations Management of Pizza Hut – Analysis

The distinct role of operations is to be possessed with the quality of pizzas and the experience that customers receive. In response to this, Pizza hut operations managers have the role of ensuring the survival [...]
  • 5
  • Pages: 7
  • Words: 2030

Strategic Planning of Starbucks Report

The main objective of this report is to discuss the strategic corporate development history, strategic direction for the future, and the current strategic situation of Starbucks the selected organization.
  • 2.5
  • Pages: 14
  • Words: 3777

Business Plan: Coffee Shop Report

The main reason for positioning itself in this segment is that the business has the opportunity of incorporating new features to the existing services to cater for the changing demands and needs of our targeted [...]
  • Pages: 11
  • Words: 3413

Eastman Kodak Company’s Strategy

The report will cover background information on the company by looking at the history of the company as well as the industry in which the company operates in.
  • 5
  • Pages: 18
  • Words: 4998

Motorola’s

The firm strives to achieve breakthroughs in technology and to emerge at the top of its competitors. This is in order to ensure that plans with the right procedures, mechanisms and technology are introduced.
  • Pages: 7
  • Words: 1932

Saudi Aramco Marketing Strategies

This belief is according to Saudi Arabian Oil Co, reflected in a number of ways in the real world one of which is the company's continual investments in innovation and entrepreneurship.
  • 4
  • Pages: 8
  • Words: 2363

Coca-Cola and Its Global Standardisation Strategy

To advance in the global market and create a sustainable competitive advantage, Coca-Cola has adopted the Global Standardisation Strategy, which has affected its decisions regarding Supply Chain Management, especially the use of suppliers' services and [...]
  • Pages: 3
  • Words: 844

Alibaba: The Yangtze River Crocodile

The main environmental opportunities and threats for Alibaba are the situation in the global labor market, the relationship with the Chinese government, and the activities of global competitors.
  • Pages: 2
  • Words: 660

The Lawn King Company’s S&OP Strategy

The demand projection has recently increased; therefore, management intends to assess the correctness of the prediction and devise a production strategy. It offers four different types of mowers, depending on the size of the lawnmower [...]
  • Pages: 5
  • Words: 1455

Alphabet Inc.: Deliberate and Emergent Strategies

Initially, Google was a search engine, and a deliberate strategy was adopted to create a parent company to Google that would diversify the platform's services from a search engine to a digital advertising platform. In [...]
  • Pages: 2
  • Words: 236

Adidas’s Own the Game Strategic Objectives 2020-25

The economic crisis caused by the coronavirus pandemic adversely affected the activity of Adidas, and the newly developed plan under the name "Own the Game" presents an example of an optimal solution. In the past, [...]
  • Pages: 7
  • Words: 1996

Kodak Company’s Management Strategies

Developing and adapting a technology that would not compromise the status of environment posed a big challenge to Kodak, and in a way contributed to the sluggish performance of the company.
  • Pages: 6
  • Words: 1525

The Netflix Corporate Strategy

Over the decades, technological advancement steered the paradigm shift on the segmentation of the international market attributing to an emergence of a niche.
  • Pages: 7
  • Words: 2035

Rumelt’s Criteria for Strategy Evaluation

Another of Rumelt's criteria is "consonance," which emphasizes the importance of examining "sets of trends," in relation to "individual trends". A strategy symbolizes an adjustment to an external stimulus or changes in the environment.
  • Pages: 1
  • Words: 226

Radisson Blu: Company’s Strategy

It is one of the global leaders in the hotel industry, and it has attained a significant market share both in the domestic and international markets.
  • Pages: 5
  • Words: 1462

Business Strategy About Blackberry

The management of BlackBerry has been struggling to expand its telecommunication services to various parts of the world beyond North America.
  • Pages: 15
  • Words: 2409

Research Methodology of the BMW Strategy

Based on the philosophies of the ontology and epistemology approaches that informed the research to use the positivism paradigm, the research will use the quantitative research approach to collect data, analyze data, and discuss the [...]
  • Pages: 14
  • Words: 3767

The 2020 Summer Olympics in Madrid

In the context of the Madrid 2020 Olympics, the objective of the marketing strategy will be to convey the information about the event.
  • Pages: 13
  • Words: 3210

Structure and Strategy: The Case of Coca Cola

To understand how Coca Cola Company aligns structure with strategy, it is important to review the company's strategies. Coca-Cola provides a good example of seamless alignment of structure to strategy and has enabled the company [...]
  • Pages: 3
  • Words: 832

Operations Strategy at Galanz

The operational strategy of Galanz was successful because the company was able to meet the market demand that was increasing as the company's growth continued.
  • 1.5
  • Pages: 10
  • Words: 2795

Nike Strategy for Entry into the Brazilian Market

The purpose of this report is to analyze the Brazilian sports shoe market and provide advice to the corporate leadership at Nike in order to help them develop the best strategies to increase the corporate [...]
  • Pages: 6
  • Words: 1856

Organizational Development Paper

The organizational development process assures the establishment of favorable relationship within a work environment and outside it and provides groups with the possibility to initiate and manage change.
  • Pages: 3
  • Words: 886

E & J Gallo Winery Strategy

However, the company believes that diversification of its product line is the key strategy to keep up revenues in this competitive winery industry; as a result, the company offers a wide variety of products in [...]
  • 3
  • Pages: 15
  • Words: 4237

IKEA’s Structure and Control System Analysis

Therefore, to ensure that its operations are effective and efficient, the company has always been formulating strategic plans to ensure that its operations in the short run and in the long run are effective and [...]
  • Pages: 2
  • Words: 630

Toyota’s Culture and Leadership Strategy

Toyota's Leadership and Culture Irrespective of numerous difficulties, the company is still one of the leaders of the industry. To understand the essence of the lean leadership, it is crucial to consider some peculiarities of [...]
  • 5
  • Pages: 8
  • Words: 2011

Nespresso Product Pricing and Promotion Strategies

The current pricing and promotion strategy of Nespresso coffee machines and coffee pods present a unique topic, the study of which can provide important information about modern customers' demands and the importance of value proposition.
  • Pages: 1
  • Words: 405

Business-Level and Corporate-Level Strategies

This report will discuss both the business level strategy and the corporate level strategy of The Coca-Cola Company. The differentiation strategy is the best option for the long-term success of Coca Cola as it has [...]
  • Pages: 6
  • Words: 1689

Business Idea and Its Fundamental Criteria

The paper analyzes the business I would like to start, personal connection and possible information sources to use, market prices, and the product's price elasticity of demand.
  • Pages: 3
  • Words: 954

Amazon.com Inc.’s Transnational Strategy

The passion to serve the customer and gain a competitive advantage over numerous contenders was the impetus to innovation and has become one of the pillars of Amazon's transnational strategy. A prime example to illustrate [...]
  • Pages: 2
  • Words: 840

Nike Company’s Marketing Strategy

The vision of Nike is to "bring inspiration and innovation to every athlete in the world". In this regard, Nike's core competency is the marketing of sportswear.
  • 1
  • Pages: 15
  • Words: 4031

Management and Leadership: Nokia Corporation

The approach of the company is to have an innovative and outstanding teamwork; though the company has a departmental approach, the company ensures that it has teams in all sections that are mandated and empowered [...]
  • Pages: 6
  • Words: 1690

Team-Building Strategies of Apple

The most judicious way to cultivate the Five Cs is by recruiting applicants that are team players and compatible with the company culture. Employees should be incentivized to participate through financial compensation and the offer [...]
  • Pages: 3
  • Words: 837

Pringles’ Successful Strategy

If the previous experiences of the consumer on a flavor were unfavorable, then the possibility of buying a different flavor would be high.
  • Pages: 3
  • Words: 819

Strategic Concepts of Rosewood Hotels & Resorts

The lack of differentiation of the company from "opponents," the low share of recognition and honor among customers, and the presence of unspent opportunities for improvement, development, and expansion of the firm are the principal [...]
  • Pages: 7
  • Words: 1975

GreenWood Resources: Strategies

GreenWood was established in 1998 by Jeff Nuss with a global vision of creating sustainable resources through tree plantation to address global warming.
  • Pages: 12
  • Words: 1746

IKEA Company: Implementing Strategy

That being the case, the decision to change the structure can significantly affect IKEA's performance in the European and American markets.
  • Pages: 4
  • Words: 1107

Boeing and Airbus Competition

With the background that includes the visions of the two companies, the paper seeks account for the difference in the visions, analyse the events of competition between the two companies, give an analysis of the [...]
  • Pages: 15
  • Words: 4352

An Analysis of FedEx Global Strategy

Global strategy has three main dimensions: co-ordination of activities of the multinational firm across different countries, standardization of the goods and services and finally the integration of the competitive moves of the multinational company across [...]
  • 5
  • Pages: 12
  • Words: 3296

Apollo 13: Strategic Decision Making

The paper focuses on various decisions that the director and the characters made to enhance teamwork and ultimately, the success of the mission.
  • Pages: 8
  • Words: 1967

Strategic Analysis

From the internal environment, the strengths and weakness of the organization are identified for the purposes of defining how best to restructure the organization.
  • 5
  • Pages: 14
  • Words: 3859

Milk Tea Shop: The Brand Strategy

Moreover, I believe that the introduction of this product to the American market is of particular value, as it brings novelty and diversity to the world of beverages.
  • Pages: 1
  • Words: 289

Virgin America: Segmentation Strategy

The company served people traveling across the US and was named "Best US Airline" and "Best Domestic Airline" for several years in a row. Virgin America used to be one of the leading carriers in [...]
  • Pages: 1
  • Words: 289

The Rose Company: Decentralization Strategy

In the new organizational structure, a general manager will oversee the operations in a new plant, Plant X. The Rose Company's decentralization strategy will allow the firm to introduce and test new manufacturing processes and [...]
  • Pages: 6
  • Words: 1747

Nike Penetration Strategy in Brazil

It allows the company to get an opportunity to locate in a region that has low production and labor costs, locate close to its target market and provide an opportunity for profit maximization.
  • Pages: 6
  • Words: 1085

Strategic Analysis of Amazon.com

In this report are analyzed external and internal environment of Amazon.com to assess the firm’s competitive position in the online retail industry to develop a strategic plan.
  • 3.5
  • Pages: 45
  • Words: 11385

Virgin Australia Airline Quality Management System

Employees-The success of the airline in its effort to attain a high competitive advantage with regard to provision of quality airline services is dependent on the effectiveness with which the firm treats its employees.
  • Pages: 16
  • Words: 4273

Kelda’s SAP Implementation

In the process of finding the right ERP system, the company managers visited the clients of the vendors, which were the best as selected by the vendors.
  • Pages: 8
  • Words: 2155

The Strategy Change Cycle and Its Elements

The first step ensures that all the crucial stakeholders are aware of the changes required in an organization and agree on the efforts to ensure the effective implementation of changes.
  • Pages: 7
  • Words: 1953

Apple Inc’s Core Issues and Strategic Planning

Some of these challenges include increased competition, maintaining its position in the market, dynamic technology, and the challenge of resource allocation between the traditional products and the emerging products such as iPods, Apple TV and [...]
  • Pages: 2
  • Words: 632

Apple Global Strategy

Apple's global strategy continues to evolve; since its inception the company has always valued innovation and thinking out of the box, and the company's corporate culture remains one of its core strategic achievements. In Ungson [...]
  • Pages: 8
  • Words: 2211

Quality Improvement Plan: Dell Company

The mission statement aims at informing clients and Dell workers that the company intends to be the most flourishing computer manufacturer in the globe by delivering quality client experience in all markets the company penetrates.
  • 1
  • Pages: 12
  • Words: 3279

International Marketing Strategy

With such plans in the offing, a thorough analysis of the UK and Italian markets ought to be done to establish the company's expansion feasibility and product success in the UK market.
  • Pages: 20
  • Words: 5507

The Eurasian Brewing Company’s Strategy in China

Additionally, the company faces the threat of the brands not being accepted by consumers in the Chinese market. In particular, a company's product should be difficult to mimic by other entities in the competitive market.
  • Pages: 2
  • Words: 774

UK Fashion Industry: ASOS Marketing Campaign

The success of the re-launch of the modified products will greatly depend on a proper understanding of the internal and external factors that would impact the marketing campaign of ASOS.
  • Pages: 8
  • Words: 2256

Amazon.com Strategic Management

The exclusion of middlemen in their business has led to the reduction of the cost of their products hence the company is able to obtain more customers compared to their competitors in the local and [...]
  • Pages: 12
  • Words: 3499

Google’s Competitive Strategy

The company has developed its own infrastructure that ensures that its customers experience efficient and fast search; and this allows the company to maintain its competitive edge over other search engines.
  • Pages: 2
  • Words: 714

Development Strategy for Eileen Fisher Brand

One of the possible ways to adapt the strategy to the emerging market can be a multi-brand method. Emerging women are more familiar with the brand and suited to the target audience.
  • Pages: 2
  • Words: 581

Strengths and Weaknesses of the Business Report

The assignment was to read the example of the business report and then to consider its strong and weak features, according to the formal structure and requirements for writing a business report.
  • Pages: 2
  • Words: 580

Information Technology in Business

Imagine a news channel where work is done in a very fast pace, in coming of information, screening and sorting it out, getting them edited, capturing proper footages, stopping on air program to break the [...]
  • Pages: 2
  • Words: 578

Nokia Corporation Market Research

For the marketing of Nokia 1100 in the Indian market, Nokia adopted the logo 'Made for India'. For the marketing of the Nokia N81 Music Phone, the viral website-based advertising campaign is adopted by Nokia.
  • Pages: 7
  • Words: 1796

Southwest Airlines Business Strategy

One of the factors that have made the airline succeed under the low-cost structure entails the usage of the Boeing 737 as the company's aircraft type.
  • 3
  • Pages: 28
  • Words: 7778

Business Level Strategy and TOWS Matrix of Google

To curb these competitors, the company has also employed a grand strategy of product development from time to time to rebrand its products and services so that they remain appealing and attractive to their customers.
  • Pages: 6
  • Words: 1667

Hardball Strategies for Trouncing the Competition

If a business enters a certain market segment dominated by its competitor and introduces a product or service similar to the competitor's that is cheaper and of higher quality, then the business is said to [...]
  • Pages: 4
  • Words: 1218

HP Corporate Level Strategy

To indentify HP diversification strategy, it is imperative to analyze the major products and services offered by the company. Some of the diversifications are related to the product that HP specializes in and they are [...]
  • 5
  • Pages: 2
  • Words: 579

Red Bull Company Marketing Strategy

The three main reasons for the success of Red Bull's market strategy is its representation of a subculture, concentration in a niche market and the perceived social benefits of consuming the drink.
  • Pages: 12
  • Words: 3305

McKesson Global Strategy

The aim of the research was to understand how McKesson responds to challenges and opportunities in the market. Looking at the array of challenges, unless something is done to avert the effects of the challenges [...]
  • Pages: 12
  • Words: 3578

Starbucks – Going Global Fast

To curb this threat, the company has continually renovated its stores and improved its services to remain strategic in the market.
  • 5
  • Pages: 7
  • Words: 2059

The Australian Expatriate Case

Selection Procedure One of the problems in the company was its inability to recruit the right candidate to fill a vacancy in Peru.
  • Pages: 10
  • Words: 2799

Aramex International Business Strategy

In the Arabian Gulf, Aramex has become the company of choice in the logistics and other related services. The company aims to repeat its model used in the Gulf region in the other parts of [...]
  • 4
  • Pages: 9
  • Words: 2498

John’s Smoothies’ Strategic Management

On the basis of the ownership of business being of a sole proprietorship status, the business will grow rapidly as decisions will be made faster and also the direct management of the business will ensure [...]
  • Pages: 23
  • Words: 6289

Business Strategies – Apple Inc.

In this context, it has been possible for the company to analyse its market segments and produce products that are appropriate to them.
  • Pages: 6
  • Words: 1671

The Strategy Tripod

The resource based view of strategy ensures that business functions are organized according to the available resources. The resource based approach ensures that strategies for global diversification are practical and in relation to available resources.
  • Pages: 2
  • Words: 548

The 2020 Summer Olympics Games in Doha City

Although there are diverse factors as to why the city is interested in the winning bid rights to host the games, it is seen that the basic objectives of the stakeholders in the city is [...]
  • Pages: 16
  • Words: 4444
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