Strategy Essay Examples and Topics. Page 2

881 samples

Alphabet Inc.: Deliberate and Emergent Strategies

Initially, Google was a search engine, and a deliberate strategy was adopted to create a parent company to Google that would diversify the platform's services from a search engine to a digital advertising platform. In [...]
  • Pages: 2
  • Words: 473

Look Out Lipton, Here Comes Oolong!

Furthermore, the market demand could further be driven by the presence of the recognized market dominant partners.b) Appears to be much aware of the health benefits that tea provides.b) Is greatly aware of the health [...]
  • Pages: 15
  • Words: 4175

Operations Strategy at Galanz

The operational strategy of Galanz was successful because the company was able to meet the market demand that was increasing as the company's growth continued.
  • 1.5
  • Pages: 10
  • Words: 2795

International Business Strategy

International business strategies are the policies that are laid down to govern and harmonize international businesses, which have become the order of the day in the world we are living in.
  • Pages: 4
  • Words: 1322

International Strategy for Airbus

In the process of dealing with the latter two challenges, Airbus needs to streamline its supply chain through integration of customers and suppliers into the manufacturing process.
  • Pages: 7
  • Words: 2147

Training And Development As A Strategy

Therefore, the system concentrates on performance of employees in relation to goals of the organization with less consideration to their personal attributes and interests.
  • Pages: 5
  • Words: 1408

Ford Motor Company: Redefining Strategies

In this context, the CEO of Ford Motor should adopt a situational approach of leadership to be market leader in the UK market and to achieve the short time objectives.
  • Pages: 7
  • Words: 1897

The Lawn King Company’s S&OP Strategy

The demand projection has recently increased; therefore, management intends to assess the correctness of the prediction and devise a production strategy. It offers four different types of mowers, depending on the size of the lawnmower [...]
  • Pages: 5
  • Words: 1455

Strengths and Weaknesses of the Business Report

The assignment was to read the example of the business report and then to consider its strong and weak features, according to the formal structure and requirements for writing a business report.
  • Pages: 2
  • Words: 580

Why the Luxury Industry Takes the M&A Strategy?

Using a case study approach of LVMH, this paper focuses on the luxury brand segment to find out the main motivations why luxury brands choose the M&A strategy, the possible synergies they enjoy from choosing [...]
  • Pages: 45
  • Words: 11875

Cisco Global Business Strategy

One of the major strategic challenges that the company is facing is the fact that sales in the USA market are declining as time goes by.
  • 5
  • Pages: 12
  • Words: 3703

Starbucks – Going Global Fast

To curb this threat, the company has continually renovated its stores and improved its services to remain strategic in the market.
  • 5
  • Pages: 7
  • Words: 2059

The 2020 Summer Olympics in Madrid

In the context of the Madrid 2020 Olympics, the objective of the marketing strategy will be to convey the information about the event.
  • Pages: 13
  • Words: 3210

Strategies for Maintaining School Facilities

The long-term benefits of such an approach are the reduced risk of emergencies and a lesser amount of maintenance work overall, which is important because "the goal of maintenance is to get out of the [...]
  • Pages: 3
  • Words: 857

Business Plan: Consultancy Services

Objectives To investigate the business challenges that lead to the early failure of start-up businesses To determine the entrepreneurial skills necessary for start-up business to be successful To establish the type of offerings necessary for [...]
  • Pages: 15
  • Words: 3896

Amazon’ Supply Chain

First of all, the sales rate of this company rose significantly, and this organization had to improve its capacity to process the orders that customers placed.
  • Pages: 6
  • Words: 1650

Strategic Options for Apple Inc

Such a strategic option will inarguably permit Apple to take advantage of the trends, competition, opportunities and risks that exist in the external environment by creating more value, independence, and demand for its products in [...]
  • Pages: 2
  • Words: 776

Amazon’s Strategy Implementation

The corporation has been a member of the Fortune 500 for most of its existence, but the last ten years saw it rise meteorically to become a part of the daily lives of many people [...]
  • Pages: 2
  • Words: 553

Refrigerated Iced Tea Business

A point worth of consideration is that the selection of the products as well as the location of the business has been influenced by the market needs and gap in the provision of the product.
  • Pages: 4
  • Words: 1797

Business canvas model

Sustaining trust in the Tesco brand is likely to be a major area of focus because this directly affects its sales.
  • Pages: 5
  • Words: 1263

Key Performance Indicators Strategy

It is imperative to implement TBL because many of the challenges that the company and the team will face in implementing the strategy are unprecedented.
  • Pages: 5
  • Words: 1484

Hedging Strategies for Baker Adhesives

If the dollar has strengthened against the Brazilian Real the company will get more dollars and if the dollar rate is lower than the current rate in the future the company will get fewer dollars [...]
  • Pages: 2
  • Words: 1143

JetBlue Airways Business Strategy

At Jet Blue airline, Neeleman, the CEO and president of the airline, stresses on the importance of customers who forms the bulk of their business."JetBlue is true to its business model, in which it promises [...]
  • Pages: 2
  • Words: 784

Kentucky Fried Chicken Firm’s Localization Strategy

In the process of localizing their products, the company discovered that while in the US, customers had more or less homogeneous preferences regarding the spiciness of the food, it was not the case for China.
  • Pages: 2
  • Words: 1036

Red Bull Company Marketing Strategy

The three main reasons for the success of Red Bull's market strategy is its representation of a subculture, concentration in a niche market and the perceived social benefits of consuming the drink.
  • Pages: 12
  • Words: 3305

Coca-Cola Innovation Strategy

Coca Cola at its disposal have a model known as segmentation; this has made it possible for the company to serve the needs of distinguishing clientele, as well distinguishing the company's brand; this has been [...]
  • 5
  • Pages: 2
  • Words: 771

Nike Penetration Strategy in Brazil

It allows the company to get an opportunity to locate in a region that has low production and labor costs, locate close to its target market and provide an opportunity for profit maximization.
  • Pages: 6
  • Words: 1085

Amazon.com Strategic Management

The exclusion of middlemen in their business has led to the reduction of the cost of their products hence the company is able to obtain more customers compared to their competitors in the local and [...]
  • Pages: 12
  • Words: 3499

Amazon Company’s Marketing Strategies

According to Amazon's founder, the company's mission and vision statements have guided most of his managerial decisions and indeed, Byers agrees that part of the company's success can be attributed to the company's strong commitment [...]
  • Pages: 6
  • Words: 1668

Milk Tea Shop: The Brand Strategy

Moreover, I believe that the introduction of this product to the American market is of particular value, as it brings novelty and diversity to the world of beverages.
  • Pages: 1
  • Words: 289

The Global Standardization Strategy

The rationality of the standardization strategy is substantiated by the assertion that the latest means of communication form the unity of tastes in all cultures.
  • Pages: 1
  • Words: 326

Hardball Strategies for Trouncing the Competition

If a business enters a certain market segment dominated by its competitor and introduces a product or service similar to the competitor's that is cheaper and of higher quality, then the business is said to [...]
  • Pages: 4
  • Words: 1218

The Rose Company: Decentralization Strategy

In the new organizational structure, a general manager will oversee the operations in a new plant, Plant X. The Rose Company's decentralization strategy will allow the firm to introduce and test new manufacturing processes and [...]
  • Pages: 6
  • Words: 1747

Apple Inc. Marketing Mix

In line with Apple's product strategy, Chazin says the company's products are similar to other products in the market, but because of its "genius" marketing strategy, many consumers believe Apple is superior to other brands [...]
  • 5
  • Pages: 8
  • Words: 2231

The Coca-Cola Company’s Marketing Strategy

The Coca-Cola Company is the leading beverage company in the world, and it faces stiff competition from both emerging and established business organisations specialising in beverages. One of the weaknesses of the Coca-Cola Company is [...]
  • 5
  • Pages: 10
  • Words: 2850

The Analysis of Wal-Mart’s Retailing Strategy

To analyze the corporation's retailing strategy and to state the perspectives for the corporation's future development, it is necessary to focus on examining the Wal-Mart strategy's strengths, weaknesses, threats, and opportunities.
  • Pages: 5
  • Words: 1424

Netflix Company’s Strategies

This greatly increased the competition between the players in the industry as the firms that operated in the industry focused on how they could be able to provide the services that were required by the [...]
  • Pages: 10
  • Words: 2689

Aggregate Planning and Master Scheduling

Chase demand and level capacity are the two types of strategies that can be implemented to achieve a balance of demand and capacity in aggregate planning.
  • Pages: 1
  • Words: 295

Hain Celestial: Differentiation Strategy

Hain Celestial's business-level strategy, the differentiation strategy, was based on consumers' changing perception and consumption patterns in the sphere of natural and organic foods.
  • Pages: 2
  • Words: 582

Comparisons Between Business and Military Strategies

The military strategy involves combatant skills that are used to fight enemies and safeguard the interest of international borders. In addition, they involve the acquisition of new skills and information that is useful in competing [...]
  • Pages: 6
  • Words: 669

Pfizer’s Strategy and Knowledge Management

As the government continues to support efforts to have more participants in the provision of health for the people, the barriers to enter the industry are being minimized and this is exposing Pfizer to more [...]
  • Pages: 4
  • Words: 1196

IKEA Company: Implementing Strategy

That being the case, the decision to change the structure can significantly affect IKEA's performance in the European and American markets.
  • Pages: 4
  • Words: 1107

Generic Strategy by GlaxoSmithKline Plc

The generic strategies adopted by a firm define the position the firm takes in remaining relevant in the market. Secondly, the firm uses the combined generic strategy approach to grow sales of products that are [...]
  • Pages: 2
  • Words: 380

Costco Case Study: Costco Wholesale Corporation Case Study

Competitive approach The company's price leadership tactic attained through reduced handling and warehouse expenses, the utilization of just-in-time stocking principle and maintenance of in stock has proven invaluable in the reduction of prices and increased [...]
  • 5
  • Pages: 5
  • Words: 1412

Wal-Mart Company’s Global Strategy

This was because Wal-Mart was a newcomer in the European and Asian markets with deficiencies in strong client associations and comparatively small in size to lure brand loyal customers.
  • Pages: 4
  • Words: 1225

CEMEX’s Acquisition Strategy

However, in relation to the Rinker Group acquisition, the standard strategy followed by CEMEX was not effective, and the corporation faced the problem of the debt burden.
  • Pages: 2
  • Words: 475

Frito Lay Sun Chips Case Analysis

Even though it is confined to quite a limited area, it is seen as representative of the USA. It is also important to develop a strategic plan in case the rate of product cannibalism is [...]
  • Pages: 2
  • Words: 577

Business Strategies – Apple Inc.

In this context, it has been possible for the company to analyse its market segments and produce products that are appropriate to them.
  • Pages: 6
  • Words: 1671

Amazon.com Competitive Strategies

Amazon.com realized that the theory of increasing sales as a general strategy for the competitiveness of a business was not enough in the e-tailing environment.
  • Pages: 8
  • Words: 2282

Improving Service Quality

In the context of this report, the main stakeholders in reference to quality of service offered are the staff and the customers.
  • 1
  • Pages: 9
  • Words: 2491

Best Buy’s Strategies and Performance

The main idea of programmed decision making is to use the practices and strategies which were successful for other companies and can be implemented by Best Buy.
  • Pages: 2
  • Words: 547

Boeing Strategic Plan

According to Collopy, the introduction of the company's commercial aircraft 707 in the year 1958 was a great success since the company continued leading in the entire industry for commercial aircraft.
  • 5
  • Pages: 4
  • Words: 1508

Google Organization theory and design

This means that with their wide array of products and especially the chrome operating system, they will capture more customers as well as new revenue flows as their loyal customers will want to have their [...]
  • Pages: 6
  • Words: 1663

How to Start a New Business?

The mission statement for Eating Korner is to be one of the best snack bars in the town and eventually in the whole country by selling the best, affordable and quality snacks to its customers.
  • Pages: 12
  • Words: 3277

SEGA’s Strategic Roadmap in the Video Game Industry

SEGA is one of the most notable companies in the highly competitive gaming industry, and it is currently at a critical strategic point that will determine the development of the organization in the 2020s.
  • Pages: 4
  • Words: 1173

The Nigerian Bottling Company’s Strategy Overview

Nigeria is a relatively stable country apart from the uprising of the terrorists in the northern part. In addition, Nigeria is part of the Commonwealth of Nations and the Organization of the Petroleum Exporting Countries.
  • Pages: 12
  • Words: 3323

Development Strategy for Eileen Fisher Brand

One of the possible ways to adapt the strategy to the emerging market can be a multi-brand method. Emerging women are more familiar with the brand and suited to the target audience.
  • Pages: 2
  • Words: 581

Layout Strategies in the Organizations

The available space is allocated to products to ensure they are fully exposed for the customer to notice them. Warehouse layout: The main objective is to fully utilize the space available for storage and at [...]
  • Pages: 2
  • Words: 487

Motel 6: Marketing Strategy

The situation of the company is then analyzed based on the strengths it has over other competitors, the weaknesses in the market, the opportunities which exist in the market but are yet to be exploited [...]
  • 3
  • Pages: 7
  • Words: 1931

Caterpillar’s Strategy in Foreign Markets

The foreign direct investments of the company in these locations increase the company's global presence. The strategy strives to address the needs of the customers in these markets.
  • Pages: 2
  • Words: 593

McKesson Global Strategy

The aim of the research was to understand how McKesson responds to challenges and opportunities in the market. Looking at the array of challenges, unless something is done to avert the effects of the challenges [...]
  • Pages: 12
  • Words: 3578

Coca Cola Company – Marketing Management

Harriso is of the view that the organisation can exploit the strategy to monitor the market and gain a competitive edge in one particular section of the market.
  • Pages: 16
  • Words: 4452

Macro Economic Strategy of AT&T

According to the company website, the mission of AT&T is "to exploit technical innovations for the benefit of AT&T and its customers by implementing next-generation technologies and network advancements in AT&T's services and operations" AT&T [...]
  • Pages: 2
  • Words: 801

What is Strategy by Michael Porter

Strategy according to Porter is mainly based on the needs of the customer and issues that will satisfy the needs of the customer.
  • Pages: 2
  • Words: 567

McDonald’s Benefits Package

Further, the company's plan to drop its employees' health plan has faced a lot of criticisms in the media which may damage the image of the company among employees and consumers.
  • Pages: 10
  • Words: 2784

Corporate Restructuring

Results of Scott Paper's restructuring Scott and Kimberly-Clark found that their merger led to a huge growth in the capital value of the company.
  • Pages: 7
  • Words: 1823

Nike: Corporate and Production Strategies

From a global perspective, the factors that will impact the extent to which Nike's strategies will be successful are the growing demand for sports, active lifestyles, and demographic changes.
  • Pages: 1
  • Words: 341

A New Penetration Strategy for Tabby

The customer base in the two countries in which Tabby operates demonstrates considerable loyalty to the brands Samsung and Huawei. A possible solution here would be to provide Tabby's customers with the opportunity to purchase [...]
  • Pages: 2
  • Words: 554

Google Business Strategy

The search engine is the main business of the firm. Google has built its business through the differentiation strategy of its core business, which is the search engine.
  • Pages: 12
  • Words: 1480

Walmart: Strategic Plan Assignment

There is a need to reinforce the organizational culture in Walmart to uphold its success and sustainability. Globalization has resulted in Walmart’s market expansion endeavors.
  • Pages: 8
  • Words: 1240

Exit Strategy in Tropical Health Drink

This is a viable exit strategy as TCH will cease substantial ownership of Tropical Health while pumping in more resources from shareholders to maintain the product in the market.
  • Pages: 1
  • Words: 199

HP Corporate Level Strategy

To indentify HP diversification strategy, it is imperative to analyze the major products and services offered by the company. Some of the diversifications are related to the product that HP specializes in and they are [...]
  • 5
  • Pages: 2
  • Words: 579

Strategic Audit: Home Depot Inc.

The company's policy evolve around its customers, the need to enhance the customer experience is vital to success and therefore the company intends to encourage associates to spend close to 70% of total work time [...]
  • Pages: 18
  • Words: 5493

Tesco Strategic Decisions

The computer and internet system seems to be one of the thorns that the company should be looking at; the failures that the company is getting are coming from adopting technology that is outdated or [...]
  • Pages: 7
  • Words: 1958

Wal-Mart in Various Markets

The success and failure of the company in some markets require an analysis of the company's strategies to identify areas of weaknesses and recommend strategies for success.
  • Pages: 5
  • Words: 1453

Management of Strategic Operations

This is based on the fact that the company serves the global market and thus it has to produce very many units in order to meet the high demand.
  • Pages: 2
  • Words: 845

“Google’s Strategy in 2010”

In spite of the fact that aspiring entrants may cause elevated damage in many sectors of the economy, especially by arming themselves with new capacity to dislodge old players, this force is least likely to [...]
  • Pages: 4
  • Words: 1201

Effectiveness of BlueSky Airways

This paper analyzes the position of the firm in the market. Nevertheless, in the implementation of the proposed policies, a number of issues that needed to be fixed emerged among customers and the cabin crew.
  • Pages: 4
  • Words: 1220

Acquisition Strategy: Tyco International Ltd

Through this strategy, speed of growth in terms of resources and competency of the company is higher than that of competitors, with ability to provide a wide range of new products of high quality.
  • 5
  • Pages: 3
  • Words: 870

Change Management in the Emirates Airlines

From past statistical evidence and levels of achievement, the Emirates has continued to demonstrate great care for its employees and involved stakeholders for their role in the growth of the company with emphasis on immediate [...]
  • Pages: 9
  • Words: 2696