Strategy Essay Examples and Topics. Page 2

871 samples

Cisco Global Business Strategy

One of the major strategic challenges that the company is facing is the fact that sales in the USA market are declining as time goes by.
  • 5
  • Pages: 12
  • Words: 3703

Starbucks – Going Global Fast

To curb this threat, the company has continually renovated its stores and improved its services to remain strategic in the market.
  • 5
  • Pages: 7
  • Words: 2059

Whole Foods Market Strategic Analysis

Over the years, maintenance and adherence to quality standards in the industry have formed the cornerstone of the firm's operation. The philosophy of mutual dynamism and the abilities of team members are essential for the [...]
  • Pages: 6
  • Words: 1784

Google and Its Expansion Strategy

The popularity of mergers and acquisitions has become especially evident in the XXI century; however, it was not until Google, Inc.decided to establish stronger links with the Android, Inc.in August, 2005 that the world of [...]
  • Pages: 5
  • Words: 1404

The Coca-Cola Company’s Marketing Strategy

The Coca-Cola Company is the leading beverage company in the world, and it faces stiff competition from both emerging and established business organisations specialising in beverages. One of the weaknesses of the Coca-Cola Company is [...]
  • 5
  • Pages: 10
  • Words: 2850

Southwest Airlines Business Strategy

One of the factors that have made the airline succeed under the low-cost structure entails the usage of the Boeing 737 as the company's aircraft type.
  • 3
  • Pages: 28
  • Words: 7778

Business Strategies – Apple Inc.

In this context, it has been possible for the company to analyse its market segments and produce products that are appropriate to them.
  • Pages: 6
  • Words: 1671

Strategies to Fight Low-Cost Rivals

This is beneficial to the incumbent because low-cost entrants have a limited product and service range, and thus may not be able to sell experiences. The final strategy that Kumar recommends is for organizations to [...]
  • Pages: 2
  • Words: 546

Netflix Company’s Strategies

This greatly increased the competition between the players in the industry as the firms that operated in the industry focused on how they could be able to provide the services that were required by the [...]
  • Pages: 10
  • Words: 2689

Strategy external Barnes and Noble Company

In accordance to its strong brand name the company has formulated its strategies based on the brand name with focus of realizing market growth and expansion in the future; lastly Amazon.com is seen to possess [...]
  • Pages: 4
  • Words: 1259

Key Performance Indicators Strategy

It is imperative to implement TBL because many of the challenges that the company and the team will face in implementing the strategy are unprecedented.
  • Pages: 5
  • Words: 1484

CSR Strategy of Lululemon Athletica

At the same time, its strategy has already aligned with UN Sustainable Development Goal 3, which implies the promotion of well-being and healthy life for people of all ages.
  • Pages: 1
  • Words: 315

Chipotle Mexican Grill: Business Strategy

The continuous opening and closing of the Chipotle restaurant chains indicated a failure to curb the gap of eradicating the issue, which deterred customers from returning.
  • Pages: 3
  • Words: 694

Smithfield Firm’s Vertical Integration Strategy

The following essay will discuss the role of Smithfield's vertical integration strategy in the deal with Shuanghui and explain the reasoning behind the decision to build a vertically integrated production model.
  • Pages: 1
  • Words: 317

Pfizer’s Strategy and Knowledge Management

As the government continues to support efforts to have more participants in the provision of health for the people, the barriers to enter the industry are being minimized and this is exposing Pfizer to more [...]
  • Pages: 4
  • Words: 1196

Amazon.com Inc.’s Transnational Strategy

The passion to serve the customer and gain a competitive advantage over numerous contenders was the impetus to innovation and has become one of the pillars of Amazon's transnational strategy. A prime example to illustrate [...]
  • Pages: 2
  • Words: 840

ALDI: Low-Cost Strategy Assignment

In addition, the measure for the second objective is the percentage by which the market share of ALDI in the UK, Australian, and US retail grocery markets will increase by the end of 2019.
  • Pages: 5
  • Words: 1407

Plush Café Business Plan

The objectives are to: Provide top selling meals and snacks from the best home cooks in the country Offer homemade meals and desserts from the best ten online cuisine businesses Offer the convenience of enjoying [...]
  • Pages: 10
  • Words: 2723

Microsoft Corporation Marketing Strategy

Marketing Mix for Microsoft With the similarities of a market segment, an organization is able to develop effective marketing strategy where focus shifts to devising the correct method to sell and address the needs of [...]
  • Pages: 5
  • Words: 1386

Research Methodology of the BMW Strategy

Based on the philosophies of the ontology and epistemology approaches that informed the research to use the positivism paradigm, the research will use the quantitative research approach to collect data, analyze data, and discuss the [...]
  • Pages: 14
  • Words: 3767

Nike Penetration Strategy in Brazil

It allows the company to get an opportunity to locate in a region that has low production and labor costs, locate close to its target market and provide an opportunity for profit maximization.
  • Pages: 6
  • Words: 1085

John’s Smoothies’ Strategic Management

On the basis of the ownership of business being of a sole proprietorship status, the business will grow rapidly as decisions will be made faster and also the direct management of the business will ensure [...]
  • Pages: 23
  • Words: 6289

An Analysis of FedEx Global Strategy

Global strategy has three main dimensions: co-ordination of activities of the multinational firm across different countries, standardization of the goods and services and finally the integration of the competitive moves of the multinational company across [...]
  • 5
  • Pages: 12
  • Words: 3296

HR Trends at the Nokia Corporation

The response of business organizations in the integration of this ageing and diverse workforce will directly determine their development in the global workplace, delivery of services, operations of the business and the ability meet the [...]
  • Pages: 11
  • Words: 3145

Marketing Services: MK Restaurant

One of the industries in the sector is the hotel and restaurant industry. Passionate leaders are the pace setters of the brand of the company as has been with the MK Restaurant.
  • 5
  • Pages: 10
  • Words: 2902

Google’s Strategic Goals

The global market for mobile devices continues to grow, which will has a direct impact on the company's operations in the market. This approach has enabled the firm to stay competitive in its industry.
  • Pages: 4
  • Words: 1103

Campaign Brief on Nike

Reliability from the products Comfort when using the shoes Lightweight and agile equipment The company is able to deliver these requirements to the sports men and women who are the target market.
  • Pages: 6
  • Words: 1646

Amazon’ Supply Chain

First of all, the sales rate of this company rose significantly, and this organization had to improve its capacity to process the orders that customers placed.
  • Pages: 6
  • Words: 1650

Strategic Report for Spotify

It is so popular that the music industry is a dynamic industry that keeps growing and advancing in the way it delivers music to the fans worldwide.
  • Pages: 13
  • Words: 3473

Kodak Company’s Management Strategies

Developing and adapting a technology that would not compromise the status of environment posed a big challenge to Kodak, and in a way contributed to the sluggish performance of the company.
  • Pages: 6
  • Words: 1525

International Marketing Strategy

With such plans in the offing, a thorough analysis of the UK and Italian markets ought to be done to establish the company's expansion feasibility and product success in the UK market.
  • Pages: 20
  • Words: 5507

3M Corp’s Strategic Management

As a result, the managers of the company started supporting the employees in order to motivate them to be innovative and train them to develop new products for the company.
  • Pages: 3
  • Words: 855

Aspects of the Diversification Strategy of Disney

It is especially crucial for the decision-making of the company as it allows the leaders of the company to achieve effective problem identification and analysis, as well as objective comparison of alternative courses of action.
  • Pages: 2
  • Words: 585

The Johnson & Johnson Firm’s Corporate Strategy

In the light of the recent complications in the Johnson & Johnson company's reputation due to the lawsuits addressing product quality and its effect on human health, a shift in corporate strategy implementation is required.
  • Pages: 1
  • Words: 282

The Business-Level Strategy of Du Company

In 2006, the company entered the market dominated by Etisalat to prevent the telecom monopoly in the country. Since 2006, Du has been actively increasing the quality and scope of its products, which has allowed [...]
  • Pages: 1
  • Words: 342

Aggregate Planning and Master Scheduling

Chase demand and level capacity are the two types of strategies that can be implemented to achieve a balance of demand and capacity in aggregate planning.
  • Pages: 1
  • Words: 295

Strengths and Weaknesses of the Business Report

The assignment was to read the example of the business report and then to consider its strong and weak features, according to the formal structure and requirements for writing a business report.
  • Pages: 2
  • Words: 580

Rumelt’s Criteria for Strategy Evaluation

Another of Rumelt's criteria is "consonance," which emphasizes the importance of examining "sets of trends," in relation to "individual trends". A strategy symbolizes an adjustment to an external stimulus or changes in the environment.
  • Pages: 1
  • Words: 226

Annual Objectives for Strategy Implementation

First, they can be the basis for allotting resources; second, they can be a means for assessing managers; third, they can be a primary tool for checking progress toward attaining long-term goals; and lastly, they [...]
  • Pages: 1
  • Words: 202

IKEA Company: Implementing Strategy

That being the case, the decision to change the structure can significantly affect IKEA's performance in the European and American markets.
  • Pages: 4
  • Words: 1107

Costco Case Study: Costco Wholesale Corporation Case Study

Competitive approach The company's price leadership tactic attained through reduced handling and warehouse expenses, the utilization of just-in-time stocking principle and maintenance of in stock has proven invaluable in the reduction of prices and increased [...]
  • 5
  • Pages: 5
  • Words: 1412

McKesson Global Strategy

The aim of the research was to understand how McKesson responds to challenges and opportunities in the market. Looking at the array of challenges, unless something is done to avert the effects of the challenges [...]
  • Pages: 12
  • Words: 3578

Carrefour Strategic Management

The report shows that there is a major opportunity in online shopping, and with its large inventory of products and a well-coordinated supply chain, the company is in a good position to take advantage of [...]
  • 2.5
  • Pages: 12
  • Words: 3432

Marketing Plan – Acme Consulting Services Company

The business plan is to start Acme consulting Services Company that provides consultancy services to companies which deal in the production of hardware and software products to become competitive in the current and new markets [...]
  • Pages: 13
  • Words: 3673

Product and Innovation Management of Nokia

Since 2013, Nokia Corporation has been radical in its innovation that has resulted in the development of the Nokia Lumia 435, Nokia Lumia 730, Nokia Lumia 535, Nokia Lumia 620, Nokia Lumia 830, Nokia Lumia [...]
  • Pages: 11
  • Words: 3082

Operations Strategy at Galanz

The operational strategy of Galanz was successful because the company was able to meet the market demand that was increasing as the company's growth continued.
  • 1.5
  • Pages: 10
  • Words: 2795

Custom Chip case: Management

The lack of accessibility to people working in other departments leads to poor coordination of activities which eventually affects the final output of the organization.
  • Pages: 3
  • Words: 829

Apple Global Strategy

Apple's global strategy continues to evolve; since its inception the company has always valued innovation and thinking out of the box, and the company's corporate culture remains one of its core strategic achievements. In Ungson [...]
  • Pages: 8
  • Words: 2211

Horizontal Integration Strategies

When a company gets involved in horizontal integration, there are certain competitive advantages that it wants to achieve when it comes to economies of scale and scope In the food and drinks industry, the aim [...]
  • Pages: 7
  • Words: 1955

Google’s Competitive Strategy

The company has developed its own infrastructure that ensures that its customers experience efficient and fast search; and this allows the company to maintain its competitive edge over other search engines.
  • Pages: 2
  • Words: 714

Airbus Strategic Management

This report is divided into three parts where the first part takes a look at strengths, weaknesses, opportunities and threats of the Airbus Company; the second part, looks at the external environment of the company [...]
  • Pages: 18
  • Words: 4888

The Analysis of Old Navy’s Promotion Strategy

Nevertheless, in spite of the fact the direct orientation to the potential users of the products can become a rather effective promotion strategy, the problem is in the fact the real target audience of the [...]
  • Pages: 4
  • Words: 1102

Strategic Plan: Conceptualizing a Business

The second importance of strategic management is that it results in a greater efficiency owing to the planning involved and this guarantees the success of the business.
  • Pages: 3
  • Words: 850

How to Start a New Business?

The mission statement for Eating Korner is to be one of the best snack bars in the town and eventually in the whole country by selling the best, affordable and quality snacks to its customers.
  • Pages: 12
  • Words: 3277

Best Buy’s Organization Strategies

Under related diversification, the company should let the success of some of its products and services influence the performance of other products or services in its outlets.
  • Pages: 4
  • Words: 1115

Aspects of Etisalat’s Strategic Planning

It is the top fixed-line and mobile service provider in the UAE and ranks as the fourth-largest mobile network operator in the world in terms of revenue. The plan might elevate the business to the [...]
  • Pages: 4
  • Words: 1071

The Nigerian Bottling Company’s Strategy Overview

Nigeria is a relatively stable country apart from the uprising of the terrorists in the northern part. In addition, Nigeria is part of the Commonwealth of Nations and the Organization of the Petroleum Exporting Countries.
  • Pages: 12
  • Words: 3323

Alibaba’s Success: A Window Into the Future of Strategy

Innovative companies also prioritize innovation and are not afraid to take chances to stay ahead of the competition. Fourth, innovative companies prioritize it and are prepared to take chances to stay ahead of the competition.
  • Pages: 2
  • Words: 600

The Global Standardization Strategy

The rationality of the standardization strategy is substantiated by the assertion that the latest means of communication form the unity of tastes in all cultures.
  • Pages: 1
  • Words: 326

The Lawn King Company’s S&OP Strategy

The demand projection has recently increased; therefore, management intends to assess the correctness of the prediction and devise a production strategy. It offers four different types of mowers, depending on the size of the lawnmower [...]
  • Pages: 5
  • Words: 1455

Small-Scale Enterprises and Improving Strategies

The topic will provide research questions based on the strategies and the Government's role in improving small-scale enterprises. The research will also analyze the role of leaders in the failure or success of small business [...]
  • Pages: 8
  • Words: 2369

Hedging Strategies for Baker Adhesives

If the dollar has strengthened against the Brazilian Real the company will get more dollars and if the dollar rate is lower than the current rate in the future the company will get fewer dollars [...]
  • Pages: 4
  • Words: 1143

Managing Organisational Change

The primary mission of the company is to provide fire safety services to business institutions and residential areas. The aforementioned changes have decreased the morale of the employees, not to mention the company's incapacitation.
  • Pages: 6
  • Words: 1777

Layout Strategies in the Organizations

The available space is allocated to products to ensure they are fully exposed for the customer to notice them. Warehouse layout: The main objective is to fully utilize the space available for storage and at [...]
  • Pages: 2
  • Words: 355

Software Giant in a Corrupt Environment in India

Business ethics must be upheld and whether the competitors have already got the markets through corruption means the strategy of the company is to be outstanding and be transparent and accountable through all deals.
  • Pages: 3
  • Words: 955

Bruegger’s Bagel Bakery: Business Expansion

Bruegger's Bagel Bakery plan to expand to Seattle, WA, Dallas, TX, and Charleston Sc is a timely decision that must be pursued if the company is to become a market leader in the industry.
  • Pages: 2
  • Words: 607

Amazon: Global Strategy

Soul used to be a significant online retailer in the UAE and was purchased by Amazon as part of its global strategy.Noon.com is an online retailer operating in the UAE, which has 500 employees and [...]
  • Pages: 4
  • Words: 1218

Mission and Vision Statements

This implies that mission and vision statements of an organization should be designed following the right criteria for the organization to succeed.
  • Pages: 4
  • Words: 1094

Gulf Fertilizer Company Strategies

Vision and mission statements, core values, and goals should show the purpose of the firm in terms of the main business, principal values and aspirations. The company shall also concentrate on employees and management of [...]
  • Pages: 15
  • Words: 4162

The Australian Expatriate Case

Selection Procedure One of the problems in the company was its inability to recruit the right candidate to fill a vacancy in Peru.
  • Pages: 10
  • Words: 2799

Apple Inc. Marketing Mix

In line with Apple's product strategy, Chazin says the company's products are similar to other products in the market, but because of its "genius" marketing strategy, many consumers believe Apple is superior to other brands [...]
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  • Pages: 8
  • Words: 2231

Wal-Mart in Various Markets

The success and failure of the company in some markets require an analysis of the company's strategies to identify areas of weaknesses and recommend strategies for success.
  • Pages: 5
  • Words: 1453

Future of Smart Phones

This paper will explore the likely direction Smart Phone development is likely to take in the next five years. Another aspect of change is also in the size of the smart phones.
  • Pages: 2
  • Words: 582

Analyzing Firm Strategy: Lipton Tea

Despite the production of Lipton Tea possesses the highest ratings in the sphere of tea marketing, the company stays in constant opposition to such rival firms as Tetley Tea and Society Tea.
  • Pages: 3
  • Words: 724

SWOT Matrix for Unilever

The firm's products are designed to promote the wellbeing and health of its customers. The important goal is to ensure more customers purchase and use the company's superior products.
  • Pages: 3
  • Words: 849

What is Strategy by Michael Porter

Strategy according to Porter is mainly based on the needs of the customer and issues that will satisfy the needs of the customer.
  • Pages: 2
  • Words: 567

The 2018 Winter Olympic Games in Munich, Germany

The shareholders will include the local municipality of Garmisch-Partenkirchen, the Free State of Bavaria, the NOC, the Federal Republic of Germany and the Rural District of Berchtesgadener. The City of Munich will be the center [...]
  • Pages: 14
  • Words: 4128

United Parcel Services (UPS) Competitive Advantage

Assess the resource requirements for implementing the e-strategy at UPS In order to effectively implement e-strategy in UPS, it is necessary to have the following resources: Internet services: These are necessary in order to be [...]
  • Pages: 10
  • Words: 2770

Benchmarking Process at the Unilever PLC

Benchmarking is the practice of accepting inherent company weaknesses which place it at a disadvantage against its competitors who are better performers in the same industry and the willingness to learn from them to strategically [...]
  • Pages: 2
  • Words: 548