Strategy Essay Examples and Topics. Page 7

881 samples

Footsteps Historical Tours E-Marketing

The company aims to be the leading tours and travel company in the country and the region at large. After the development of an intranet and connection to the internet through the ISP, the organization [...]
  • Pages: 7
  • Words: 1934

CarMax: Sales Revolution Through Innovation

All the customers are sure that the price on the sticker is the price of the car. In as much as the core business of the company is the selling of used cars, the quality [...]
  • Pages: 14
  • Words: 2563

High-level Plan: the Ministry of Labor

In order to implement the project, the Ministry of Labor should first identify the main goals that should be achieved. This is one of the main risks that should be minimized.
  • Pages: 2
  • Words: 538

What is a Reward Strategy?

A performance based reward strategy can be defined as a method of compensating an employee for services rendered based on a measurable set of defined metrics that a company has set on employee performance that [...]
  • Pages: 3
  • Words: 903

Hewlett-Packard Strategic Audit

The company is the market leader in most of the computer hardware market has rapidly grown and it edged Dell Company in the global PC market in 2006 and was able to manage the lead [...]
  • Pages: 8
  • Words: 2177

CEC Ltd Sustainable Development

For this firm to protect itself from future negative consequences in the business environment, it must understand the pillars of sustainability, and the way they can be protected in order to achieve continuous growth within [...]
  • Pages: 6
  • Words: 1691

Dell: Forming Strategic Alliances

Therefore, in this case Dell has to assess the trade conditions in the UK before the establishment of a strategic alliance in the region.
  • Pages: 2
  • Words: 605

Benchmarking Process at the Unilever PLC

Benchmarking is the practice of accepting inherent company weaknesses which place it at a disadvantage against its competitors who are better performers in the same industry and the willingness to learn from them to strategically [...]
  • Pages: 2
  • Words: 548

Event Concept Plan in Travelodge chain

In spite of increase in the number of hotels in the world, the market is still large enough, meaning that the existing facilities have not grown in tandem with the increasing market.
  • Pages: 6
  • Words: 1956

Developing ISO Standard by Hydra Trading LLC

Week 3 Date Activity Who Discussion of the results, conclusions, and recommendations 17/09/2012 Gap analysis Management responsibilities Logistic analyst Logistic manager Supply chain manager The need to understand quality management principles The company lacks any [...]
  • Pages: 15
  • Words: 3400

eBay’s Globalization Strategy

The value chain has been the activities that it has been involved in to ensure that its business is successful. Currently the company has its core competency in its name recognition and the high website [...]
  • Pages: 3
  • Words: 849

Strategic Plan of the Kudler Fine Foods Stores

In relation to this and the already set plan of Kudler Fine Foods stores, this particular paper seeks to update the plan with the interest of increasing the profit making capacity of the company. The [...]
  • Pages: 7
  • Words: 1972

Mercury International Action Plan

With regard to this the company will utilize R&D to make incremental changes and improvements in its products with aim to develop and create new products that have the capacity to perform better in the [...]
  • Pages: 5
  • Words: 1350

Zara’s Business Strategy and Market Approach

Lastly, if a company started out in the low-end of the market, changing its strategy to become more fashion-driven may confound the company's image and thus cause buyers to look elsewhere; this is what happened [...]
  • Pages: 4
  • Words: 1137

Business Plan & Financial Plan for Locker Laundry

Some of the roles that I will have in the company include being the sole proprietor, the manager, the sales and marketing officer, and the person responsible for the processing of the laundry that will [...]
  • 5
  • Pages: 35
  • Words: 9344

Market Entry Strategies for MNEs and SMEs

On the contrary, indirect exporting involves the exporting firm to sell another buyer the products and the buyer then exports the products to other foreign markets.
  • Pages: 3
  • Words: 916

A Critical Discussion of Wal-Mart’s Superordinate Goals

The company's leadership is actively aware that to continue maintaining competitiveness and performance into the 21st century there must exist an acceptable "fit" between the company and the environment, and managerial skills in the areas [...]
  • Pages: 4
  • Words: 1162

ABC Marketing Plan: Cultural Environment of China

Notwithstanding, this diversification of the economy has led to the definition of the inter dependence of 'sectoral' components of the economy that translate to the realization of a restricted business operation.
  • Pages: 8
  • Words: 2134

Effects of Reward Strategies on Employee Performance

For any company to fulfill its obligations to stakeholders, the company's top management must design a rapport between the company and the staff members, which will meet the dynamic needs of both the staff members [...]
  • Pages: 2
  • Words: 631

Dippin’Dots Expansion Strategies

The company is touted as the "Ice Cream of the Future" meaning its products were targeting the younger generation. In addition, the super-cold conditions the company products are made in and stored increases the complexity [...]
  • Pages: 8
  • Words: 2221

Exporting Strategies of SME and MNE

First, the strategy has minimal risk; most SMEs do not have the luxury of taking a lot of risk because they will feel the effect of market shocks almost immediately.
  • Pages: 3
  • Words: 973

Unilever’s Business Strategies

Unilever has set various business objectives so as to remain relevant and competitive in the market. Firstly, the company has managed to embrace technology in its operations and production techniques.
  • Pages: 2
  • Words: 533

V/Line: Implementing Wi-Fi Services

Customer Satisfaction and Brand Loyalty The company by installing the Wi-Fi will be in a position to increase the level of customer satisfaction. By installing the Wi-Fi services, the company will be capable of increasing [...]
  • Pages: 3
  • Words: 867

Amazon Company’s Marketing Strategies

According to Amazon's founder, the company's mission and vision statements have guided most of his managerial decisions and indeed, Byers agrees that part of the company's success can be attributed to the company's strong commitment [...]
  • Pages: 6
  • Words: 1668

Car2go Company’s Distribution Management

To avoid supplying more than required smart cars, the company will periodically conduct the demand forecasting in the market to ascertain the approximate number of cars that the company will have to procure for its [...]
  • Pages: 3
  • Words: 807

Business Strategy of Blue Nile INC

Through its high quality products and state of the art services, the company has been able to satisfy the needs of its customers.
  • Pages: 2
  • Words: 658

Change Strategies: Critical Review and Application

To understand what change is and how change ought to be handled several questions come to mind that is what causes change, the change processes and the strategies to curb change, the effects of change.
  • Pages: 8
  • Words: 2276

State and Society in Foreign Market Entry Strategy

Strengths of considering influences of the state and society in crafting strategy for foreign market entry There are various strengths that are related to considering influences of the state and society in crafting strategy for [...]
  • Pages: 2
  • Words: 597

Global Strategies in International Business

The industry based view of strategy explains how industry attributes affect the performance of companies. Global strategies therefore have to consider industry factors and how these affect the operations of individual businesses.
  • Pages: 2
  • Words: 582

The Perks of Resource Based View

The resource based view of strategy explains that the performance of companies is impacted by the available resources and capabilities. This approach to strategy is advantageous to the firm as it enables managers to prioritize [...]
  • Pages: 2
  • Words: 581

System Development Life Cycle Guide

Preliminary analysis The scope of organization is to ensure successful coordination between the managers at all levels and minimize the cases of the delays of the event preparation and completion.
  • Pages: 3
  • Words: 823

Case Design of Goods and Services

This paper discusses how regal marine has used the concept of product life cycle in making its products, the strategies the company has employed to remain competitive and the benefits of using the CAD technology [...]
  • Pages: 2
  • Words: 594

SLP Walmart Process and Location Strategy

Historically, the retail chain has been able to expand its business globally, and in every place or market the retail chain opens a store, it manages to compete, survive and even thrive.
  • Pages: 2
  • Words: 603

Mystery Shopper in JC Penny Stores in US

The shoppers were to identify the appearance of the stores, the queues in the stores, the complaints brought about by the consumers, the appearance and the manner in which the attendants treated the customers as [...]
  • Pages: 10
  • Words: 2742

Amazon’s Business Model

Benefits In terms of easy access, the website provides the customer with various categories of the products available that help the customer to easily search the product he or she needs from the department under [...]
  • Pages: 4
  • Words: 1193

The 2020 Summer Olympics Games in Doha City

Although there are diverse factors as to why the city is interested in the winning bid rights to host the games, it is seen that the basic objectives of the stakeholders in the city is [...]
  • Pages: 14
  • Words: 4444

The 2020 Summer Olympics in Madrid

In the context of the Madrid 2020 Olympics, the objective of the marketing strategy will be to convey the information about the event.
  • Pages: 13
  • Words: 3210

Strategy of Google Company

This has seen it develop some products that are widely accepted in the market. The main threat of this company is the competing firms in this market.
  • Pages: 2
  • Words: 557

Google LLC: SWOT and PEST Analyses

The founders later registered the entity in California. Nonetheless, the entity currently has diversified its operations into an assortment of subsectors in the computer industry.
  • Pages: 2
  • Words: 562

Strategy Choice Available to the Amazon.co.uk

With the emergence of new markets in Asia, Amazon.co.uk can partner with China based manufacturers and suppliers to access the Chinese products available in the Chinese market. The aim of the defense position strategy is [...]
  • Pages: 9
  • Words: 2427

Maersk Logistics International Strategies

The approach of international marketing of the company is one that ensures that it develops and maintains customer loyalty; after it has been contracted and made the delivery; it is its initiative to call back [...]
  • Pages: 11
  • Words: 3111

Business Strategy for EasyJet

I would like to point out that strategic tools of the company are to be improved due to ICTs. It means that the company is to cooperate with various partners.
  • Pages: 2
  • Words: 487

Starbucks’ Managing and Marketing Strategies

The company's improvement of its stake to fifty percent in a joint venture in Shanghai, for instance, opened an opportunity for it to fully own and operate a store outside the United States for the [...]
  • Pages: 2
  • Words: 569

Supporting Organization Strategies

Extensive training to employees is advantageous the organization and employees. It is worth concluding that extensive training of employees' results to their retention in the organization.
  • Pages: 3
  • Words: 853

Strategy Role in Entrepreneurship

Essentially, an IPO is the sale of the portion of the company to the public through a stock offering, and is considered by many to be the preferred choice of exiting a firm.
  • Pages: 4
  • Words: 1179

The Analysis of the Gap Company’s Strategy

The development of the Gap Inc.resulted in determining the company as a giant in the family clothing store industry in the USA and in the world which is considered as one of the most famous [...]
  • Pages: 2
  • Words: 607

Business Plan Coffee Circus

In order to understand the market, it is necessary to have a thorough research on the buying criteria of the customers.
  • Pages: 9
  • Words: 2502

Chester: The Company’s Strategy

In fact, this strategy made changes that made the company to have more competitive benefits over the other products and in the market.
  • Pages: 4
  • Words: 896

Google’s Strategy in 2009

This was an enhanced technology and a threat to the main source of revenue for Google. It was accused of trying to dominate libraries and thereby diverting the attention of the users of the libraries [...]
  • Pages: 8
  • Words: 2418

Snapple Pricing and Product Strategy

The main change that should be made in the company's products is the packaging that they use: most of the products have been packed on plastic material that destroys the environment; with the decomposition rate [...]
  • Pages: 2
  • Words: 554

Strategies for Growing Tod’s Luxury Shoes

The ability of a business organization to win new business, maintain a happy workforce and consistently keep up a superior customer service depends to a large extent on its ability to adjust to changes occurring [...]
  • Pages: 9
  • Words: 2539

Campbell Soup Company

At the country of operation level, managers are expected to analyze the situation and the needs of the market and then advice the company accordingly on those products that seem to be of interest in [...]
  • Pages: 10
  • Words: 2629

Circa Company’s Marketing Strategy

Another goal of the global market is to create opportunities for carbon market services and invest in low emission technologies. The location of Australia is a major contributing factor in its carbon market.
  • Pages: 2
  • Words: 818

Flexi Cool Gifts Website: Business Plan

Accordingly, the management is looking for the development of a website which will help in the marketing and advertisement of the gifts and presents offered by Flexi Cool Gifts.
  • Pages: 5
  • Words: 1255

Boeing Strategic Plan

According to Collopy, the introduction of the company's commercial aircraft 707 in the year 1958 was a great success since the company continued leading in the entire industry for commercial aircraft.
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  • Pages: 4
  • Words: 1508

International and Cooperative Strategies

However, managers should conduct such a process in a humane way that preserves the reputation of the company and allows the affected employees to cope beyond the period. The application of company's policies for downsizing [...]
  • Pages: 2
  • Words: 626

International Marketing Strategy

With such plans in the offing, a thorough analysis of the UK and Italian markets ought to be done to establish the company's expansion feasibility and product success in the UK market.
  • Pages: 20
  • Words: 5507

Marketing Strategy – Cuero Company

Fourth, the company ventures into the mail order business; the business focuses on the shoes and accessories advertising using the services of the European media outlets. The company must increase its current marketing strategy.
  • Pages: 4
  • Words: 850

Global Expansion Strategies of Two Korean Automakers

It seems that these enterprises ought to emulate the strategies, introduced by Toyota, more than thirty years ago, namely we need to mention lean and just-in-time production, which would allow them to increase the speed [...]
  • Pages: 2
  • Words: 640

Google Success Strategy

It has grown to acquire an impressive 54% share in the internet search market, with about 80% of internet references provided by Google. Google has employed one of the most effective business strategies thus its [...]
  • Pages: 2
  • Words: 572

Corporate Restructuring

Results of Scott Paper's restructuring Scott and Kimberly-Clark found that their merger led to a huge growth in the capital value of the company.
  • Pages: 7
  • Words: 1823

Project Concept and Strategy

The conception of the project was well intended since the manager wanted to improve on the level of production to meet the market demand within the furniture industry.
  • Pages: 5
  • Words: 1352

Strategic Issue Facing the Firm

Herzberg's theory is therefore concerned with the general wellbeing of all the employees in the workplace and supports employee views instead of management's.
  • Pages: 3
  • Words: 1679

Netflix’s Software Business Services

A critical analysis and evaluation of the cases study reveals that Netflix had to various extents incorporated these strategies in its business pursuits with each generic strategy contributing to the success or failure of the [...]
  • Pages: 7
  • Words: 1976

Bringing Science to the Art of Strategy

The team proceeds to the stage of testing the conditions of the barrier to determine which barrier holds true. In this case, the authors say that the purpose of the step is to specify and [...]
  • Pages: 5
  • Words: 1344

International Business Expansion Strategies

A firm that seeks to make an impact internationally needs to ensure that its operations are suited to the business environment that exists in a particular country. Therefore, this allows a firm to avoid various [...]
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  • Pages: 5
  • Words: 1367

Mixcloud Company Strategic Management Process

The information which can be found on the website of Mixcloud can throw light on the possible strategic management process in this company. They are critical for understanding the strategies of this company and the [...]
  • Pages: 2
  • Words: 526

The strategy of international business

In order to ensure that the strategy of international business is encouraged, various international strategies have been formulated. Generally, the strategy of international business is a must-have tool that should be embraced by any company [...]
  • Pages: 2
  • Words: 566

Nintendo’s Disruptive Strategy

The 1970s marked the birth of the video game industry. The lucrativeness of the industry prompted Microsoft to join the market through the launch of the Xbox.
  • Pages: 4
  • Words: 1106

Strategic Spatial Development Planning

According to Fingerhuth, spatial planning is currently seen as the solution to the problem of congestion in some of the major cities around the world.
  • Pages: 8
  • Words: 2035

Business Acquisition: Process and Outcomes

To determine whether to acquire a company, Google considers the following factors: the audience size, the rate of growth of the company been acquired, the company's, potential in the market, the investors, the competitors, and [...]
  • Pages: 3
  • Words: 889

Strategy external Barnes and Noble Company

In accordance to its strong brand name the company has formulated its strategies based on the brand name with focus of realizing market growth and expansion in the future; lastly Amazon.com is seen to possess [...]
  • Pages: 4
  • Words: 1259

Coca-Cola Company Strategies

Based on available data and available industry sources, The estimates is that in 2004, world wide sales of the products comprised approximately 10 percent of total world wide sales and that is why Companies search [...]
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  • Pages: 3
  • Words: 882

Acquisitions in Strengthening Market Position

Within the networking and communication industry, Cisco has perfected the art of acquisitions since its inception in 1984. It resulted to the creation of the largest consumer product company in the world as P & [...]
  • Pages: 2
  • Words: 698

Simulation of VTI Mobotics’ Strategy

However, MotorWorks is one of the biggest customers of the company and rejection of their products can lead to the loss of this important customer.
  • Pages: 4
  • Words: 1106

Strategies for 24 Hour Fitness

However, each of the three kinds of value discipline relies on the type of service or product provided by the organization as well as the culture maintained by the given organization.
  • Pages: 4
  • Words: 1109

Nike’s E-Marketing in Its Market Strategy

The management has been advancing in technology, and currently Nike is one of the leading firms in the apparel industry that has advanced in the use of virtual market.
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  • Pages: 10
  • Words: 2708

EBay Company’s Marketing Managment

The ability of the consumers to predetermine the prices created a feeling of control among the consumers. The online firm has been successful on the online business because of the knowledge of the needs of [...]
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  • Pages: 4
  • Words: 1089

Promotion Strategy for a Green Festival

The main reason for planning the green festival is to get residents of Dubai and its environs to realize the importance of environmental conservation. Secondly, the venue of the green festival and how people will [...]
  • Pages: 6
  • Words: 1714

3M Corp’s Strategic Management

As a result, the managers of the company started supporting the employees in order to motivate them to be innovative and train them to develop new products for the company.
  • Pages: 3
  • Words: 855

The Strategies of Toyota

The recall of Toyota vehicles in 2009 and 2010 attracted the attention of governmental agencies and journalists who criticized the company for its failure to ensure the safety of their cars.
  • Pages: 3
  • Words: 813

PPQ Parts: Expanding Business in Germany

The paper attempts to describe the environmental scanning of a country in which PPQ Parts will expand its business, and it also discusses the internal strengths and weaknesses of the country.
  • Pages: 4
  • Words: 1129

FedEx Company’s Marketing Strategy

The senior management of FedEx views the company's employee one of the main factor that contributes to the success of this organization. These are the main suggestions that one can make to the managers of [...]
  • Pages: 6
  • Words: 1619