Free Business Essay Examples & Topics. Page 22

31,492 samples

Six Flags: Marketing Analysis

Six Flags is the example of a corporation that pays attention to advertising in different spheres and therefore uses integrated marketing campaign.
  • Subjects: Marketing
  • Pages: 4
  • Words: 1106

Airbnb: Social Media Strategy

According to Hogan, the main aspects of the firm's strategy are video marketing, the integration of user-generated content, and the use of social channels for customer communication. Among the three chosen platforms, the number of [...]
  • Subjects: Strategic Marketing
  • Pages: 4
  • Words: 1223

Supply Chain Management in the TV Industry

Generally, supply chain management refers to the systems of managing the transfer of information, materials, and services right from the raw materials to the final consumers.
  • Subjects: Industry
  • Pages: 14
  • Words: 3807

Maybelline Inc.’s Market Segment and Strategies

The success of Maybelline Inc.draws its strengths from the origin of the company. The company has led the park in the cosmetics industry in the US due to its serious marketing.
  • Subjects: Company Analysis
  • Pages: 4
  • Words: 1229

Business Ethics in John Q. and Wall Street Movies

John Archibald sees the decision of the problem only in taking the hospital hostage and demanding to add Michael to the list of the hospital's patients for the transplantation.
  • Subjects: Business Ethics
  • Pages: 6
  • Words: 1611

Human Resource Management Internship in Sales

This was the intern's task to work with the rest of the human resource team in selecting, hiring, and training the new team in the system within one month.
  • Subjects: Employees Management
  • Pages: 5
  • Words: 1328

Natureview Farm’s Strategic Plans

The chief executive officer of Natureview analyzed the market stance and tasked his team to develop strategic plan to ensure that the revenue growth increase by over 50% at the end of the year 2001.
  • Subjects: Case Study
  • Pages: 4
  • Words: 907

Birmingham International Airport’s Operations Management

Some of the key functions of operations managers at the airport include coordinating and controlling terminal operations, controlling arrivals and departure of flights, and managing the day-to-day running of the airport as well as the [...]
  • Subjects: Company Information
  • Pages: 4
  • Words: 1181

Volkswagen’s Emission Scandal and Behavior Standards

The objectives of this paper include determining whether VW's move to use the defeat device was wrong and to establish the unprincipled standards of behavior within the company with the view of analyzing areas where [...]
  • Subjects: Business Ethics
  • Pages: 7
  • Words: 2293

Cirque du Soleil Company’s Marketing Strategy

However, to facilitate unceasing progress in the context of the contemporary global economy, the leader of an organization must set the company's priorities straight and define the niche that it will take in the target [...]
  • Subjects: Marketing Project
  • Pages: 5
  • Words: 1368

The Mwagusi Safari Lodge and Formule 1: Differences

The fact that each of the customers was provided with the services of two staff members, as well as the customization to the client's needs carried out by the guide, proves that the company prefers [...]
  • Subjects: Case Study
  • Pages: 4
  • Words: 574

Nike and Adidas Companies Comparison

The purpose of this paper is to discuss business models of Nike, Inc.and Adidas Group in order to make a comparison analysis.
  • Subjects: Company Analysis
  • Pages: 3
  • Words: 874

Amazon’s Competition With Alibaba and Wal-Mart

Regarding gross margin, Amazon also showed a steady growth between 2012 and 2016, which is evidence of the company's strategy to achieve long-term growth is working.
  • Subjects: Case Study
  • Pages: 5
  • Words: 1382

Apple Inc.’s Entrepreneurship: iPod and iPad

Thus, the main role of an entrepreneur in business is to combine a number of inputs in a creative manner to produce value to the customer. To conclude, the concept of entrepreneurship is a key [...]
  • Subjects: Entrepreneurship
  • Pages: 3
  • Words: 886

Ralph Lauren Company’s Mission and Structure

As Ralph Lauren states, the mission of his company is to redefine American fashion and style, offer high-quality products to its customers, and involve individuals in the process of creation of those products. The corporation [...]
  • Subjects: Company Information
  • Pages: 3
  • Words: 876

Microsoft Corporation’s Organizational Structure

The aim of this paper is to analyze Microsoft Corporation, the agency problems facing the company, its job design and compensation packages to its executives and the employees.
  • Subjects: Company Structure
  • Pages: 7
  • Words: 1928

Lululemon Athletica Company’s Entry into Italy

The most effective way to develop a clear vision of the challenges associated with the entry to the Italian market is to apply the principles of the PEST analysis that implies examining potential barriers in [...]
  • Subjects: Company Analysis
  • Pages: 3
  • Words: 835

Elegant Mobile Salon: Marketing Plan

We intend to leverage innovation and personalized services as the primary competitive advantages of the salon. The salon will also offer manicure and pedicure services.
  • Subjects: Marketing Project
  • Pages: 13
  • Words: 3580

Porsche Brand’s Cultural Biography

This resulted in the creation of the Volkswagen Beetle, one of the iconic cars of the century. By the end of the 30s, the company has built three racing prototypes, but the progress in the [...]
  • Subjects: Company Information
  • Pages: 9
  • Words: 2582

Flydubai Company: Actual Vision and Mission Statement

In the meantime, there are a series of threats that the company might meet. In addition, the company's shift to luxury service might contradict with its initial low-cost strategy so that Flydubai will be obliged [...]
  • Subjects: Company Missions
  • Pages: 2
  • Words: 698

Nestle Company’s IT Governance and Decision Making

Among the essential objectives that Nestle will have to attain, the identification of the dents in its current IT governance framework and the effects that the problems with the latter have on the firms' success, [...]
  • Subjects: Company Analysis
  • Pages: 4
  • Words: 1113

Starbucks Company’s Risks in the Global Market

However, it should be noted that the rise of Starbucks as a coffee chain was in part due to the general uniqueness of its aesthetic appeal wherein a combination of its ergonomic and stylish stores [...]
  • Subjects: Company Analysis
  • Pages: 2
  • Words: 613

Walmart Inc.’s Lean and Six-Sigma Programs

The company has established various strategies to promote sales and improve the welfare of the employees. Therefore, to improve the competitiveness of the company's products, the management should apply the lean and Six-Sigma programs.
  • Subjects: Case Study
  • Pages: 3
  • Words: 871

General Leadership Style: Norman Schwarzkopf

According to the Katz model of leadership, the leader with human skills can leverage the power of the group. When the young Schwarzkopf visited his father in different parts of the world, he had the [...]
  • Subjects: Leadership Styles
  • Pages: 4
  • Words: 1147

Burger King and Tim Hortons Corporations Merger

First the retail sales at the restaurants of the chain, and second the franchise incomes earned due to the reputation of the Burger King brand, these revenues are based on the royalties occurring from the [...]
  • Subjects: Company Analysis
  • Pages: 5
  • Words: 1370

Celebrity Endorsement Role in Marketing Communication

Development of a marketing campaign could be one of the most hectic tasks since a marketer always assesses the campaign from the company and the consumers' perspectives. This refers to the reactions of consumers to [...]
  • Subjects: Marketing
  • Pages: 8
  • Words: 2190

Starbucks Employee Job Description

Due to the large number of customer base, the employee should be in a position to communicate with all of them both in writing and in person.
  • Subjects: Company Structure
  • Pages: 3
  • Words: 898

FedEx Company Quality Level and Perspectives

They teach the employees the 1-10-100 rule that shows how the costs increase if the mistake was not corrected from the very beginning and occurred to be found at the last stage."Common language" is very [...]
  • Subjects: Company Analysis
  • Pages: 2
  • Words: 573

Carrefour Hypermarket: Company Analysis

The pattern above shows that the demand for products offered at Carrefour will increase due to consistent increase in the population of Emirati's most popular city.
  • Subjects: Company Analysis
  • Pages: 8
  • Words: 2221

BMW Company’s Quality Management Value Chain

Nonetheless, the critical findings of the article Value Chain Analysis in Quality Management Context by Popescu and Dascalu including the analysis of the KPIs to enhance the delivery, complexity of the improvement, and the flow [...]
  • Subjects: Company Analysis
  • Pages: 2
  • Words: 631

Stakeholders Role in Quality Management Process

With such a diverse composition of stakeholders, it would be important to apply specific businesses to aid in understanding the role of stakeholders in the implementation of the quality management process.
  • Subjects: Management
  • Pages: 2
  • Words: 573

Strategic Information Systems in Theme Parks

The focus of this report is to analyse the extent to which Disneyland has been able to integrate these perspectives, in order to eventually maximise customer satisfaction and engage the customers in the long-term to [...]
  • Subjects: Management
  • Pages: 12
  • Words: 3813

The Boston Beer Company

1
The Boston Beer Company is a leader in the better beer segment in the US and sells almost 18 percent of the beer in the country's field.
  • Subjects: Company Analysis
  • Pages: 4
  • Words: 1145

Leadership Motivation: Anita Roddick, Founder of Body Shop

Specifically, the treatise adopts a reflective research in exploring the components of leadership and management such as transformational leadership, amanagerialism', and organizational realities in the management style of Anita Roddick who founded the Body Shop.
  • Subjects: Global Scale Management
  • Pages: 2
  • Words: 575

Management Strategy in the Public Sector

The appointment of executive agencies in the country has ensured that the job of effectiveness and efficiency within the public sector is placed in the hands of a separate entity.
  • Subjects: Management
  • Pages: 17
  • Words: 4970

Technology Intervention or Change in the Walt Disney Company

2.7
The reason for the anticipated change in the technology to shape the company's business is primarily that technology is changing the way consumers' consumption pattern was changing with changing technology, and may affect the demand [...]
  • Subjects: Case Study
  • Pages: 5
  • Words: 1407

A Workplace Wellness Program

The methodology and rationale for developing workplace wellness programs and the aspects included in workplace wellness initiatives are also part and parcel of the scope of this paper.
  • Subjects: Management
  • Pages: 12
  • Words: 3330

Nike Penetration Strategy in Brazil

It allows the company to get an opportunity to locate in a region that has low production and labor costs, locate close to its target market and provide an opportunity for profit maximization.
  • Subjects: Strategy
  • Pages: 6
  • Words: 1085

Market for eco-friendly hotels

Hotel owners are thus meeting a need in the market by attuning their services to the tastes of eco-conscious buyers. However, the degree to which they are willing to do it depends on their income [...]
  • Subjects: Case Study
  • Pages: 5
  • Words: 1412

Operations Management at JnJ

The paper will be crucial to the success of the company because it will give it a source of competitive advantage.
  • Subjects: Management
  • Pages: 6
  • Words: 1652

Project Risk Management

First, it would be the assessment of whether the risk will actually occur and second, the holistic impact that it would accrue to the whole project.
  • Subjects: Risk Management
  • Pages: 12
  • Words: 3423

Social Accounting

In reference to Crowther, social accounting can be defined as "an approach to reporting a firm's activities which stresses the need for the identification of socially relevant behavior, the determination of those whom the company [...]
  • Subjects: Accounting
  • Pages: 3
  • Words: 947

“Google’s Strategy in 2010”

In spite of the fact that aspiring entrants may cause elevated damage in many sectors of the economy, especially by arming themselves with new capacity to dislodge old players, this force is least likely to [...]
  • Subjects: Strategy
  • Pages: 4
  • Words: 1201

Are CEOs Paid Too Much?

5
On the other hand, business owners understand the importance of having the best person to run their businesses and make more money for them thus; they pay the CEOs hefty salaries.
  • Subjects: Business Ethics
  • Pages: 2
  • Words: 620

SWOT Analysis of PepsiCo

Pepsi has also realized a large market share as a result of its diversification and this is to the advantage of the company.
  • Subjects: Case Study
  • Pages: 11
  • Words: 3047

Change Management in the Emirates Airlines

From past statistical evidence and levels of achievement, the Emirates has continued to demonstrate great care for its employees and involved stakeholders for their role in the growth of the company with emphasis on immediate [...]
  • Subjects: Strategy
  • Pages: 9
  • Words: 2696

Training & Development

Training and development is therefore very important as it helps the organization to achieve its objectives. It is also important to note that training and development enhances risk management as well as image of the [...]
  • Subjects: Management
  • Pages: 5
  • Words: 1611

Employee Management Challenges

The changes initiated in an organization will eventually have effects on its employees in relation to the extent of the change initiated in the organization as well as the time that will be required to [...]
  • Subjects: Management
  • Pages: 23
  • Words: 6737

The Poor Performance of the Employees and Organization

The objective of this report, therefore, is to articulate the problems affecting the performance of the organization and devise ways of solving them in order to get the organization back on performance excellence.
  • Subjects: Management
  • Pages: 11
  • Words: 3132

Sula Vineyards Company Analysis

However, in order to remain relevant, the Sula Vineyards Company has established a unique market for its customer through tailored optometry wine products for the customers in the upper and lower economic ends of the [...]
  • Subjects: Company Analysis
  • Pages: 6
  • Words: 1662

SWOT Analysis of British Airways

The airline is very successful in the international market in terms of flight, and destination numbers. The second opportunity for the airline is to diversify and expand its global operations.
  • Subjects: Company Structure
  • Pages: 2
  • Words: 578

Toyotas E-marketing Strategy

The reason is that the firm is a dominant player in both the local market and international market. Right from online advertisement to social media, the objective is to ensure that the user of the [...]
  • Subjects: Marketing
  • Pages: 11
  • Words: 2966

Marketing Report of General Mills Canada Corporation

Guillen must focus on increasing the rate of purchase The company must sale to lapsed users Increasing the volumes of sales at every purchase occasion It must develop new strategies to attract non-users He must [...]
  • Subjects: Brand Management
  • Pages: 10
  • Words: 2707

Challenges for Management in 21st Century

In this respect, to define problems and obstacles to management development, specific emphasis should be placed on the analysis of shifts in the world economy, as well as on changes occurred to the practice of [...]
  • Subjects: Managerial Duties
  • Pages: 8
  • Words: 2038

Global Challenges Faced By Fast Food Companies

5
For instance the price strategy is usually determined by a number of factors such as the number of competitors in the market, the availability and costs of raw materials and the existent product substitutes in [...]
  • Subjects: Management
  • Pages: 12
  • Words: 3297

Leadership Management in the Hospitality Industry

And the last principle was that management should cooperate with workers in sharing work whereby managers ought to use scientific principles in management to come up with tasks to be performed by workers.
  • Subjects: Management
  • Pages: 3
  • Words: 865

Modern Working Life

The biggest challenge to the individual is the need brings about the individual obligation to be equipped with the latest technological sophistication.
  • Subjects: Management
  • Pages: 9
  • Words: 2471

Strategic Management: Art or Science?

The subject of whether strategic management is an art or science has been very critical amongst strategic management scholars. It explains when strategic management is an art and when it is science.
  • Subjects: Management
  • Pages: 2
  • Words: 699

JetBlue Airlines: Internal Business Analysis

The airline was established with the goal of being the principal economical commuter airline in the US aviation industry. SWOT Analysis In order to compete effectively in the market, the airline has to evaluate itself [...]
  • Subjects: Case Study
  • Pages: 5
  • Words: 1444

WestJet Airlines Case Analysis

The company does well in its overall productivity and perhaps this is attributed to the standard procedures that have been operational since the inception of the company.
  • Subjects: Company Information
  • Pages: 5
  • Words: 1423

Contemporary issues in strategic management

In addition, the roles and duties of the board should be clear to ensure maintenance of corporate governance. The main aim of corporate governance is to ensure accountability of each stakeholder in the organization.
  • Subjects: Management
  • Pages: 3
  • Words: 942

The Art of Conflict Resolution

Conflict style theory: This theory stresses the importance of cooperativeness and the assertiveness of the parties in a conflict Since conflict resolution is an art, there are several skills that are required in resolving it.
  • Subjects: Management
  • Pages: 5
  • Words: 1392

Rewards Relating to Performance Appraisal Process

Carrying out of performance appraisals is a vital component of directing and handling profession growth as it is a course of attaining, evaluating, and recording information regarding the value of a worker to the entity.
  • Subjects: Management
  • Pages: 7
  • Words: 2077

Leading as a management function

In addition, effective leadership skills must have the aspects of trustworthiness so as to be honest and open to the team under the leader.
  • Subjects: Management
  • Pages: 2
  • Words: 549

Strategic Planning and Management

The long term effect will be a strategic management process that will enhance the company's ability to achieve the set strategies.
  • Subjects: Management
  • Pages: 7
  • Words: 2111

The Impact of Live Streaming Marketing on Online Impulse Buying

This paper will partake in eliciting some of the core elements that have a positive relation to the impulsive buying behavior of customers within the context of live broadcasting e-commerce, which is gaining popularity in [...]
  • Subjects: E-Commerce
  • Pages: 14
  • Words: 9629

Elon Musk’s Leadership Style and Accomplishments

His business acumen is exemplified by his massive successes that he has achieved, mainly as the CEO of Space X and Tesla Motors, as well as other businesses, including Neuralink, the Boring Company, and Open [...]
  • Subjects: Leadership Styles
  • Pages: 5
  • Words: 1098

Virgin America: Segmentation Strategy

The company served people traveling across the US and was named "Best US Airline" and "Best Domestic Airline" for several years in a row. Virgin America used to be one of the leading carriers in [...]
  • Subjects: Strategy
  • Pages: 1
  • Words: 289

Airbus and Boeing Firm’s Marketing Strategy

In contrast, Airbus's business and marketing strategy, apart from producing commercial aircraft able to compete with Boeing, is based on the concepts of luxury and comfort.
  • Subjects: Strategic Marketing
  • Pages: 1
  • Words: 408

Tesla’s Description, Company Structure, and Influence

People of the 20th century saw the technological revolution, with many companies shifting from manual labor to efficient machinery that accelerated the process many times. Yet, the revolution has not stopped in the previous century and proceeded to introduce new innovations and breakthroughs that changed the lives of people and markets. Among such facilitators of […]
  • Subjects: Company Analysis
  • Pages: 6
  • Words: 1524

Bright Cosmetic Firm’s Contingency Planning

The company is located in South Korea due to the increased prevalence of the cosmetic industry in South Asia, with a revenue of approximately 50% of the global market.
  • Subjects: Case Study
  • Pages: 10
  • Words: 2492

Cookie Creations Company: Case Study

Natalie Koebel, the owner of Cookie Creations, seeks to understand which accounting and financial techniques are essential for her business.
  • Subjects: Case Study
  • Pages: 12
  • Words: 1782

Aggregate Planning and Master Scheduling

Chase demand and level capacity are the two types of strategies that can be implemented to achieve a balance of demand and capacity in aggregate planning.
  • Subjects: Strategy
  • Pages: 1
  • Words: 295

Dave Ulrich’s Model: The Most Prominent Role

Dave Ulrich, who is one of the experts in human resource management, clearly outlines the HR concepts that mark the beginning of partnership forms of management. This paper critically examines the importance of evaluating the [...]
  • Subjects: Management Theories
  • Pages: 2
  • Words: 629

Business Consultancy: Sony vs Panasonic

The dominance has had its low moments with the electronics powerhouse opting out of some fields due to the high levels of competition evident in this field as demonstrated by the emergence of very many [...]
  • Subjects: Management
  • Pages: 16
  • Words: 3233

Effective Leadership: What It Means

It is very imperative to bring a change in the organization and only successful leaders can bring this change in their organization and their team.
  • Subjects: Leadership Styles
  • Pages: 3
  • Words: 910

Treadmill of Consumption in the United States

While the consumption rate in the country is already high, the growth of the luxury market is even more disturbing. Firstly, they consider the opportunity to have more as the highest level of independence and [...]
  • Subjects: Marketing Communication
  • Pages: 4
  • Words: 832

Campus Bikes: Use Case Analysis

The databases for the bike shop should contain information about the goods, parts, customers, employees, as well as orders and invoices that the store handles.
  • Subjects: Case Study
  • Pages: 2
  • Words: 552

Aramco Company: Marketing Research

Saudi Aramco is the national petroleum and gas company of the Kingdom of Saudi Arabia and the largest company in the world in oil production and oil reserves.
  • Subjects: Marketing
  • Pages: 10
  • Words: 2751

Risk Management in Fly-Fishing and Construction Projects

In this case, it is possible to think of the following risks: bad weather conditions, traumas, delays, damage to a boat, misroute. It is possible to think of the following risks: bad weather conditions, gas [...]
  • Subjects: Case Study
  • Pages: 2
  • Words: 559

Prada Group’s Strategy and Future Projections

Prada Group's presence outside the fashion industry will affect the company's customer awareness in the long run by influencing the company's creativity, adjusting to the dynamics of its customers' needs, and progress in creativity.
  • Subjects: Company Analysis
  • Pages: 5
  • Words: 1664

Ford Motor Company’s Stakeholder Analysis

At the given moment, the main purpose of Ford Motor Company is to raise their profitability and avoid conflicts among various stakeholders.
  • Subjects: Company Structure
  • Pages: 5
  • Words: 582

Inventory Management and the Theory of Constraints

From the given case study, it is evident that inventory management in the context of an industry usually refers to the management of material resources that can help an organization to generate revenue both at [...]
  • Subjects: Management
  • Pages: 4
  • Words: 1185

Ford Motor Company’s Strategic Management

The inability to meet the coming changes and accommodate to them was one more external factor which identified the company's position in 2007.
  • Subjects: Company Analysis
  • Pages: 7
  • Words: 1990

Market Competitive Compensation Systems

One of the well-recognized approaches to the successful completion of the mentioned goal is the development of market-competitive compensation systems. These activities are the following: strategic analysis of the market, completion of compensation surveys, integration [...]
  • Subjects: Employees Management
  • Pages: 5
  • Words: 1375

Herman Miller Company: Cradle-to-Cradle Protocol

First, Herman Miller decided to create a special Design for Environment team that would form a list of facts and suggestions based on the principles of the Cradle-to-Cradle protocol.
  • Subjects: Case Study
  • Pages: 2
  • Words: 627

Under-Communicating and Over-Communicating Concepts

Under-communicating is a factor which may significantly affect the performance of stakeholder teams and the perceptions of recipient groups. The concept of under-communicating assumes that the information is delivered ineffectively to recipients and project teams.
  • Subjects: Business Communication
  • Pages: 2
  • Words: 453

Etisalat Company’s Risks and Risk Management Strategies

The reason for Etisalat's dominance in the domestic market lies in the fact that it was one of the founding companies in the region that helped develop the country's widespread telephone and Internet infrastructure.
  • Subjects: Risk Management
  • Pages: 12
  • Words: 3436

British Petroleum’s Strategic and Competitive Position

British Petroleum was established in 1909, and its origin is linked to the establishment of the Anglo-Persian Oil Company. This company has enjoyed a near-monopoly in oil and gas production because of its strength in [...]
  • Subjects: Company Analysis
  • Pages: 13
  • Words: 3834

Khalidiyah Mall: SWOT Analysis

Situated at Abu Dhabi, the mall has managed to support the needs of many customers in the country. The success of the EMKE Group is associated with the strengths and opportunities of this mall.
  • Subjects: Company Analysis
  • Pages: 4
  • Words: 1129

Financial Management in Medical Laboratory

In the case of a medical laboratory, it is important to include ratios, estimated revenues, and variances in the budgeting plan and use the rolling approach.
  • Subjects: Financial Management
  • Pages: 4
  • Words: 1200

Is E-Commerce Killing Brick and Mortar?

The subject of the relationship between the brick and mortar retail and e-commerce has been the focus of attention of many economists and financial analysts.
  • Subjects: E-Commerce
  • Pages: 6
  • Words: 1568

Full of Life Nonalcoholic Beverages: Business Plan

Coming up with a name for a company is one of the most critical components of a successful business plan; the name has to not only attract customers but also be representative of the entire [...]
  • Subjects: Marketing Project
  • Pages: 11
  • Words: 5324

Tastykake’s Innovative Product Introduction

Regardless of the oppressing deadline, Schutz and her team were able to find the perfect formula for the majority of the snacks supposed to go into production after the period of testing. This trial and [...]
  • Subjects: Product Marketing
  • Pages: 3
  • Words: 843