Free Business Essay Examples & Topics

31,107 samples

Innovation and Its Positive Impact on the Society

The stage gate model is used to manage the risks that are associated with the development of new products. This is because the product development and innovation process faces a number of risks.
  • Subjects: Case Study
  • Pages: 2
  • Words: 563

Operations Management of PepsiCo

4
Operations management is the design, operations and the improvement of an organization's systems that facilitate the creation and the delivery of a company's products and services.
  • Subjects: Management
  • Pages: 9
  • Words: 2538

Toyota Motor Corporation: Impacts of Globalization

The impact of globalization, as a result of injection of foreign direct investment, on low-income countries has some benefits, for instance, there has been vivid economic growth in host counties as experienced in Mauritius and [...]
  • Subjects: Company Analysis
  • Pages: 10
  • Words: 3136

IMC Plan of Melo Fruitti Ice Cream Report

3
One of the most important tasks is to convey messages to the target audience about the commitment of the company to give the opportunity to taste ice cream without bothering the tension of obesity; thus, [...]
  • Subjects: Marketing
  • Pages: 20
  • Words: 4551

Conceptual Framework of Strategic Human Resource Management

Wright added that as a component of the strategic management, SHRM would consider to handling with all people linked with the business for long-term and integrate inclusive issues of the organisational structure, its culture, managerial [...]
  • Subjects: Management
  • Pages: 9
  • Words: 2580

The Role of Brochures in Tourism and Marketing the Product

4
Thus, brochures are important for tourism operators to market their product because they are used to attract more customers, to provide the detailed information about the tour and services, to evoke the public's interest in [...]
  • Subjects: Marketing Project
  • Pages: 6
  • Words: 1679

Pepsi Company Advantages and Disadvantages

In addition, it is considered to be among the best in production of snacks, beverages and foods. In addition, the company has expanded its lines of operations with involvement in food snacks, and beverages, foods, [...]
  • Subjects: Case Study
  • Pages: 2
  • Words: 536

Marketing Mix paper

5
The success of a marketing strategy and subsequent marketing activities is judged by the increase in the amount of sales generated from the marketing activity.
  • Subjects: Marketing
  • Pages: 5
  • Words: 1404

Communication Is an Art Essay

To answer the question, we know that the intention of communication is to strike a balanced perception in the mind of the recipient.
  • Subjects: Business Communication
  • Pages: 6
  • Words: 1745

Nike Inc.’s Corporate Social Responsibility Project

5
The following paper aims at analyzing the CSR program of Nike, a publicly traded sportswear company, in order to determine the transparency and effectiveness of social and environmental responsibilities stated in their report.
  • Subjects: Business Ethics
  • Pages: 8
  • Words: 2252

PepsiCo Leadership Style: Indra Nooyi Leadership Style

Indra Nooyi ensures the long-term sustainable performance of PepsiCo with her leadership approach that is focused on collaboration and is considered to be extremely significant for the whole company.
  • Subjects: Leadership Styles
  • Pages: 7
  • Words: 1996

Apple and Samsung Comparative Analysis

In regard to the opportunities, the clamor for quality, mobile advertisement, and the growth of Indian market can help to expand the company's market share profoundly.
  • Subjects: Case Study
  • Pages: 8
  • Words: 2175

Types and levels of planning in organizations

3.2
It is imperative to note that the process of planning is indeed a complicated undertaking and largely relies on the size and level of operations of organizations.
  • Subjects: Organizational Management
  • Pages: 10
  • Words: 2697

The On Swiss-Based Running Shoe Company’s Analysis

Overall, it is a relatively small company that has been able to achieve an extraordinarily high-profile success in one of the most competitive and difficult to enter markets due to its brand and technology.
  • Subjects: Case Study
  • Pages: 1
  • Words: 653

Gucci Brand Positioning, Audience, Product Trends

5
The style of the recent Gucci collection is described by critics as a combination of classic Italian art, street culture of the 1970s and 1980s, and French couture.
  • Subjects: Brand Management
  • Pages: 3
  • Words: 843

Toyota Ethical Issues and Social Responsibility

5
Another set of the company's stakeholders that affect the ethical code of business in the company is the external environment like customers and the society; there is a level of quality that customers expect from [...]
  • Subjects: Business Ethics
  • Pages: 7
  • Words: 2118

Nike Inc.’s Performance Measurement and Control

5
This company has resourceful inventory management principles that allow it to supervise the shipment of merchandise from manufacturers to distributors and retailers.
  • Subjects: Company Analysis
  • Pages: 3
  • Words: 912

Business Ethics Is an Oxymoron: Essay Example

4
Business and ethics are incompatible and that is why business ethics is an oxymoron. Business ethics is an oxymoron because business and ethics are incompatible.
  • Subjects: Business Ethics
  • Pages: 3
  • Words: 864

Total Quality Management in the Hospitality Industry

TQM can be lucratively implemented in management of hotels by first recognizing customers as the most essential component of a transaction. The thriving realization of TQM in an organization by an executive can be evaluated [...]
  • Subjects: Management
  • Pages: 2
  • Words: 529

Theoretical Underpinnings of Human Resource Development

The three theoretical underpinnings have therefore enabled the Human Resource Development professionals to enhance the skills and knowledge of employees and in turn enhance the firm's effectiveness.
  • Subjects: Management
  • Pages: 3
  • Words: 862

Teamwork and Leadership

From diversity to team hierarchy, many factors influence the eventual output of the team, affecting the leader, team members' performance, and client's satisfaction.
  • Subjects: Leadership Styles
  • Pages: 3
  • Words: 850

Home Depot

3
Also, important to the external environment of the business are the market intermediaries who link the final consumers of the products to the business.
  • Subjects: Management
  • Pages: 8
  • Words: 2274

Stakeholders in Events’ Management Descriptive Essay

5
Stakeholder analysis is a process in which the event managers conduct a calculated effort towards understanding stakeholders and the ways in which to inculcate their demands to ensure the success of an event.
  • Subjects: Logistics
  • Pages: 5
  • Words: 1382

Costa Coffee Company Analysis

The mission of Costa Coffee is to produce the best coffee in the world and become the best/ leading coffee business.
  • Subjects: Company Analysis
  • Pages: 10
  • Words: 2631

KFC Company’s Quality Management

DMAIC is a part of the Six Sigma phenomenon, which involves Defining the area of interest, Measuring it, Analyzing it to determine the key cause, Improving it with the help of the information gained in [...]
  • Subjects: Management
  • Pages: 6
  • Words: 1681

Microsoft

5
Dropping in Microsoft's market value is one of the first symptoms that significantly demonstrate possible problems confronting Microsoft Corporation; hence, its fall in market prominence and dominance in the last two years before the advent [...]
  • Subjects: Case Study
  • Pages: 6
  • Words: 1773

Amazon Company Analysis

5
The success of this company can be attributed to its low competitive prices and the simplicity of making purchases from anywhere.
  • Subjects: Company Analysis
  • Pages: 4
  • Words: 1146

Innovation and Enterprise at Tesco

While the management claims that the staff in the supermarkets are always ready to help the customers, the company encourages the latter to use self-service tills as well.
  • Subjects: Company Information
  • Pages: 1
  • Words: 294

PESTEL Analysis: brewing industry

5
Economic Factors The decline in the beer consumption affected the increase of prices within the industry which is associated with the high costs of packaging materials and raw materials.
  • Subjects: Industry
  • Pages: 2
  • Words: 584

Boeing 787: Outsorcing Benefits, Risks, Criticism

The Boeing outsourced the manufacturing of various parts of the 787 aircraft, and this had depressing impacts on the corporation, including setback in releasing Boeing 787 to the marketplace.
  • Subjects: Case Study
  • Pages: 6
  • Words: 1777

Strategic Planning Essay

5
This research paper will examine strategic planning; with regards to this, the essay will examine the strategic planning, practices, importance of strategic planning and the pitfalls of strategic planning amongst small businesses and finally provides [...]
  • Subjects: Management
  • Pages: 6
  • Words: 1633

Harvey Norman Company Retail Marketing

3.7
The immense success of the pair resulted in the firm going public in 1987 in the Australian Stock Exchange. In 1999, the retailer expanded its international growth further by entering the Singaporean market through a [...]
  • Subjects: Marketing
  • Pages: 14
  • Words: 3700

Market Analysis: L’Oreal

5
In a bid to market its products successfully in the Chinese market, L'Oreal has adopted the concept of localisation in its marketing processes.
  • Subjects: Marketing
  • Pages: 14
  • Words: 3913

Apple Marketing Plan Example

5
This will help the company to maintain its domination of the market through the new Smartphone. The company will be required to emulate or exploit the strengths and weaknesses of the closest competitors as indicated [...]
  • Subjects: Marketing
  • Pages: 14
  • Words: 3868

Adidas Marketing Plan

In its effort to enter the new market, the management of the firm will incorporate the concept of penetration pricing strategy.
  • Subjects: Marketing
  • Pages: 8
  • Words: 2729

The Walt Disney Company

This essay provides an in-depth analysis of the Walt Disney Company as one of the top US companies that are competing in the media industry by looking into the strategies that the company has embraced [...]
  • Subjects: Company Analysis
  • Pages: 7
  • Words: 2030

Samsumg CEO Lee Kun-Hee

1
Lee Kun Hee he has learnt the art of applying all the three leadership styles while he was the chairman of Samsung and as we shall see, this has enabled the company to emerge as [...]
  • Subjects: Management
  • Pages: 10
  • Words: 3312

Four Types of Corporate Management Culture

After studying such aspects of the work of large organizations as the relationship between employees, the subordination system in the company, and employees' attitudes and views on the development of the MNCs, Trompenaars states that [...]
  • Subjects: Corporate Culture
  • Pages: 3
  • Words: 923

External Audit for Strategic Management

Ford Company has been forced by the prevailing conditions to adopt the changes; for example the company has a website where a customer can log in and communicate directly to the company.
  • Subjects: Strategic Management
  • Pages: 3
  • Words: 1124

Insourcing vs. Outsourcing at Apple Company

Apple outsources the manufacturing of its products to Foxconn in order to especially save on costs. When Apple outsourced its manufacturing to Foxconn, it transformed the company in a number of ways.
  • Subjects: Logistics
  • Pages: 3
  • Words: 909

Coca-Cola Business Communication in Practice

3
These business communication strategies contribute to company's success and improvement of effectiveness and efficiency of the brand, as well as of the "go-to-market" models utilized by the company's managers.
  • Subjects: Business Communication
  • Pages: 8
  • Words: 2025

Nike Inc.’s Global Sourcing Analysis

The demand for Nike products, in particular, and athleisure clothing, in general, continues to increase, and Nike has to perfect its supply chain to deliver the goods.
  • Subjects: Company Analysis
  • Pages: 13
  • Words: 3599

Health and Safety in Organizations

The essay covers those aspects that contribute to the safety and health of employees as well as those that are a threat to the safety and health of the people at the workplace.
  • Subjects: Management Theories
  • Pages: 9
  • Words: 2978

International Expansion of McDonald’s Corporation

In order to succeed in the Chinese market, the McDonald's Corporation decided to adopt the Chinese style of serving food and this is one of the reasons why the Chinese have grown fond of the [...]
  • Subjects: Case Study
  • Pages: 10
  • Words: 2797

Providing Safe and Healthy Work Environment

Such training is imperative as the employees get to know the best practices that would minimize potential hazards and hence ensuring healthy and safety in the workplace.
  • Subjects: Workforce
  • Pages: 4
  • Words: 1218

Coca Cola Information Systems & Its Process: Report

5
The scope of this paper is to evaluate the Company in terms of its business process, involvement of information systems in its process and waysn information systems could improve its process.
  • Subjects: Management
  • Pages: 3
  • Words: 895

Zara: Corporate Structure and Culture

In Luthans, due to the large size and diversity of the organization, Zara has departmentalized itself in terms of the services and products it offers in the market.
  • Subjects: Company Analysis
  • Pages: 3
  • Words: 868

Netflix Organizational Change Case Study

2.8
Following the struggles that Netflix has undergone in an attempt to introduce price plans in correspondence to the cost of the Internet and licensing fee, the company adopted strategies that envisage the Lewis Three Step [...]
  • Subjects: Organizational Management
  • Pages: 11
  • Words: 3041

Trends in Business Communication | Essay Example

5
Business communication is the communication that deals with promotion of a product. In conclusion, business communication is the relay of messages from one employee, organization, department or office to another.
  • Subjects: Business Communication
  • Pages: 3
  • Words: 841

Business Idea and Its Fundamental Criteria

The paper analyzes the business I would like to start, personal connection and possible information sources to use, market prices, and the product's price elasticity of demand.
  • Subjects: Strategy
  • Pages: 3
  • Words: 954

Strategic Implementation: Toyota

3.5
The report's task is to analyze the possible effectiveness of the developed strategies to overcome the issues with references to Toyota Motor Corporation's organizational structure, control systems, and organizational culture.
  • Subjects: Management
  • Pages: 4
  • Words: 1093

Motorola’s

The firm strives to achieve breakthroughs in technology and to emerge at the top of its competitors. This is in order to ensure that plans with the right procedures, mechanisms and technology are introduced.
  • Subjects: Strategy
  • Pages: 7
  • Words: 1932

Google Company Overview

5
Google has the largest market share of the search engines. Google has enhanced the entertainment industry, and shopping is just a click of a mouse.
  • Subjects: Company Analysis
  • Pages: 2
  • Words: 564

Four Functions of Management

Consequently, the results will provide an avenue of accomplishing the goals, objectives and mission of the organization. In addition, managers must also maintain a close contact with the employees in order to realise the vision, [...]
  • Subjects: Management
  • Pages: 4
  • Words: 1270

Launching a New Car: Project Initiation and Planning

Therefore, determining the business value of the project is crucial to the overall success of the venture and the management of the relevant obstacles that the project developers may have to deal with in the [...]
  • Subjects: Product Marketing
  • Pages: 6
  • Words: 1430

Aspects of Netflix’s Communication Strategy

A good strategy enables the employees to understand and adopt the changes within the target time for a timely transition without affecting the business's normal operations.
  • Subjects: Business Communication
  • Pages: 5
  • Words: 1631

Hyatt Hotels Corporation and Industry Analysis

5
As it is possible to see, Hyatt Hotels remains firmly in 4th place, with a significant advantage in scope and revenue over a good half of the companies ranked lower in the top-10 list, but [...]
  • Subjects: Company Analysis
  • Pages: 30
  • Words: 8223

The Good and Bad Side of COSTCO COMPANY

While Costco insists that this action is for security reasons, the fact that the company refuses to consider the workers complaint on the issue points to a disregard for the welfare of the employees.
  • Subjects: Case Study
  • Pages: 4
  • Words: 1349

Designing a shopping centre food court outlet

The design itself The food court outlet will specialize with the sale of fried potatoes, a fast food which is immensely purchased by the customers from the area.
  • Subjects: Case Study
  • Pages: 5
  • Words: 1474

Theories of Occupational Health and Safety

5
One of the significant developments in the study of occupational health and safety was the shift from concentrating on the measures put in place by employers to the role of the employees in the safety [...]
  • Subjects: Management
  • Pages: 5
  • Words: 1288

Leadership Case Study

3
This is mainly achieved through setting a pace in serving as a role model and creation of a working environment that allows members of the organization or employees to feel honored as part of the [...]
  • Subjects: Management
  • Pages: 9
  • Words: 2455

International Business – McDonald’s

However, the mode of entry into the international market and growth by the company examined in this study disagree with the idea that the company's expansion was due to saturation in the existing markets.
  • Subjects: Company Analysis
  • Pages: 7
  • Words: 2170

Strategic Planning of Starbucks Report

2.5
The main objective of this report is to discuss the strategic corporate development history, strategic direction for the future, and the current strategic situation of Starbucks the selected organization.
  • Subjects: Strategy
  • Pages: 14
  • Words: 3777

Adelphia Communications Scandal and Ethical Issues

This is because of the huge sums of money involved, and the suspicious arrangement the Rigas family made with the company that required the company and the Rigas family to be guarantors of each other.
  • Subjects: Business Ethics
  • Pages: 5
  • Words: 1421

The Hershey Company Analysis

The increment was attributed to "increased sales volume of core brands and new products in the US and the international market". The Hershey Company believes in the potential and capabilities of its human resources, brands [...]
  • Subjects: Company Analysis
  • Pages: 7
  • Words: 1904

The Coca-Cola Firm’s Human Resource Strategy

The most important factors are the rapid evolution of the labor market and the changing types of motivation that stand behind the excellent performance of hardworking employees.
  • Subjects: Employees Management
  • Pages: 4
  • Words: 1144

Amazon Corporate Culture Issues Term Paper

3.7
Problem Scenario: Amazon's employees report about multiple cases of workplace disregard, the lack of benefits and praise as well as unfair ranking system that creates the need to analyze the corporate culture of the organization [...]
  • Subjects: Corporate Culture
  • Pages: 5
  • Words: 1383

Van Cleef & Arpels Brand’s Strategic Analysis

The company has a common owner with Cartier and can borrow on the multichannel strategies of the latter to improve its awareness for luxury jewelry in its target markets.
  • Subjects: Company Analysis
  • Pages: 3
  • Words: 980

Yoga for Stress Management

5
For instance, Karma yoga, which is one of Yoga types, aids in controlling stress through the development of appropriate attitudes in relation to work environment coupled with enhancing the ability to respond positively to professional [...]
  • Subjects: Management
  • Pages: 10
  • Words: 2810

The Coca-Cola Company’s Managerial Accounting

In this regard, the suitability of the adopted cost allocation strategy is influenced by the nature of the products and the consistency of the production process.
  • Subjects: Accounting
  • Pages: 4
  • Words: 1985

Management Definition

It also involved organizing the company to promote effectiveness and efficiency, motivating the employees and controlling to ensure that the organizational goals are met.
  • Subjects: Organizational Management
  • Pages: 3
  • Words: 878

Puma: Company Analysis

In its quest to recapture its lost markets, the company has set programs that would ensure that it regains its lead in the market. Puma SE is one of the leading companies in the world [...]
  • Subjects: Company Analysis
  • Pages: 13
  • Words: 4108

Iphone Demand and Supply Theories

5
Since the launch, of the Iphone, it is evident that the demand of the product has been increasing, and there is fear that the latter may be overlapping the supply of the product.
  • Subjects: Case Study
  • Pages: 4
  • Words: 1268

Internal-External (IE) Matrix Interpretation

In order to interpret the results illustrated in the matrix, it is important to understand that the intersection of the horizontal and vertical lines of the EFE matrix and the IFE matrix indicate points of [...]
  • Subjects: Strategic Management
  • Pages: 1
  • Words: 285

BlackBerry’s Marketing and Competitive Analysis

5
The paper will define the market structure of BlackBerry and a detailed analysis of the marketing mix or programs and macro-environment trends as well as their effect on the competitive analysis of the product and [...]
  • Subjects: Management
  • Pages: 13
  • Words: 3767

Company Analysis: Subway

5
The main task of this entity was to manage the operations of the restaurants since its number of franchises continued to grow to the extent of penetrating the American market even deeper.
  • Subjects: Company Analysis
  • Pages: 11
  • Words: 3105

“It Doesn’t Matter” by Nicholas Carr

5
That being the case, IT managers should consider the best strategies in order to manage risks and costs. The company should postpone its IT investments in order to make accurate decisions.
  • Subjects: Management
  • Pages: 2
  • Words: 636

The Case of Strategic Analysis of Google Inc.

The company's strategy has been focusing on the acquisition of companies Motorola Mobility Center and Keyhole that helped in the diversification of its products.
  • Subjects: Strategy
  • Pages: 16
  • Words: 4622

Nike and Adidas Companies’ Environmental Scan

4
In this paper, an environmental scan of the two companies operating in the sports footwear and apparel industry is presented. This paper gives an environmental scan of three sports apparel firms Nike and Adidas and [...]
  • Subjects: Company Analysis
  • Pages: 5
  • Words: 1529

Zara Company’s Process Flow Map and Improvements

The initial stage of the manufacturing process is the design of clothing and the choice of needed garments. After the goods are processed and inspected, the next step of the whole process is the distribution [...]
  • Subjects: Case Study
  • Pages: 2
  • Words: 479

Gillette’s Total Quality Management System

3
The focus phase was concerned with the development of a problem statement; the analyze phase dealt with the use of data to understand the magnitude of the problem; the develop phase involved the determination of [...]
  • Subjects: Management
  • Pages: 12
  • Words: 3262

Performance Appraisal

Performance appraisal refers to a formal management system that is used by organizations in the evaluation of individual employee performance. Source: Bhattacharyya is of the opinion that performance appraisal is one of the most important [...]
  • Subjects: Management
  • Pages: 6
  • Words: 1697

IKEA Company Analysis

It is one of the major retailers of furniture and house wares in the world. The company blends the four components of the marketing mix in order to identify the target market to penetrate.
  • Subjects: Recognizable Brand
  • Pages: 13
  • Words: 3652

Nestle Management Functions & Structure: Analysis Report

Nowadays Nestle remains a big name in the food industry, and the company obviously owes its success to the specific management approach that it adopts in order to market its services to the target audience, [...]
  • Subjects: Management
  • Pages: 15
  • Words: 4144

HR Management in Ford Motor Company

5
First, this business strategy outlined the importance of a competent and well-motivated workforce in the growth objectives of the automobile company.
  • Subjects: Management
  • Pages: 2
  • Words: 717

Apple Store Market Structure

The economic theory says a lot in the role of advertising of the Apple store company. To sum up, the market structure of the Apple store is oligopoly.
  • Subjects: Case Study
  • Pages: 3
  • Words: 1015

Dunkin’ Donuts Organization’s Distribution

The direct channels help Dunkin Donuts serve the customer directly and get the feedback instantaneously which is very important in today's world to improve and satisfy the customer by proving value.
  • Subjects: Marketing
  • Pages: 3
  • Words: 789

Small Business: Features and Development

From the article of how to start a small business, we can formulate a question of how a small business is started and identify the steps that are followed in starting a new business until [...]
  • Subjects: Entrepreneurship
  • Pages: 3
  • Words: 875

Samsung Company’s Quality Issue and Kantian Ethics

Focusing on the distribution of the Samsung Galaxy Note 7, it can be stated that the company wanted to sell its product and to obtain profit, failing to ensure that its phone had already been [...]
  • Subjects: Case Study
  • Pages: 1
  • Words: 269

Impact of Computers on Business

This paper seeks to explore the impact of the computer and technology, as well as the variety of its aspects, on the business world.
  • Subjects: Case Study
  • Pages: 6
  • Words: 1675

Marketing Strategy for Joe & The Juice

In marketing, SWOT analysis is used to create a comprehensive marketing strategy that utilizes the strengths of the company to advantage of the outside opportunities while masking the weaknesses and controlling for threats.
  • Subjects: Strategic Marketing
  • Pages: 6
  • Words: 1625

The Estée Lauder Companies Inc. Strategic Analysis

The case analysis of the Estee Lauder Company also provides the internal and external evaluation of the company along with the position of the company and the level of competitiveness that it has.
  • Subjects: Case Study
  • Pages: 10
  • Words: 3230

Saudi Aramco Marketing Strategies

4
This belief is according to Saudi Arabian Oil Co, reflected in a number of ways in the real world one of which is the company's continual investments in innovation and entrepreneurship.
  • Subjects: Strategy
  • Pages: 8
  • Words: 2363

Organizational Behaviour: Problems and Recommendations

5
The study of organizational behavior helps us to overcome these challenges successfully and gives us opportunities to accomplish the desired goal. This paper is to find out all the problems that occur in the organization [...]
  • Subjects: Organizational Management
  • Pages: 18
  • Words: 4193

Google Company’s Performance and Compensation Policies

At the beginning of the year 2000, Google enhanced its computer solutions and introduced a 'MentalPlex idea,' which enabled the Google search engine to visualize the search results of the users.
  • Subjects: Company Analysis
  • Pages: 30
  • Words: 8155

“Best Buy” Company Analysis

1
Second, although Best Buy is the overall category leader in a highly-fragmented market when compared to other companies in the consumer electronics and appliances market; the company still needs to raise the bar in its [...]
  • Subjects: Company Analysis
  • Pages: 3
  • Words: 882

Levi’s Products Company’s Challenges

The aim of this paper is to review a case of the company that produces Levi's products and define the causes of the problem it faces.
  • Subjects: Case Study
  • Pages: 2
  • Words: 367

Ray-Ban Sunglasses: Brand Analysis

The brand's sunglasses are highly differentiated products: Ray-Ban has a strong brand identity as classical cool eyewear. Ray-Ban's USP revolves around the fusion of style and protection.
  • Subjects: Recognizable Brand
  • Pages: 2
  • Words: 575