Free Business Essay Examples & Topics. Page 142

29,444 samples

Vert Sofa: Product Design Project

In the case of Vert, its primary functions will be easy to comprehend because the overall structure of the sofa will be similar to the one observed in traditional furniture designs and will invite users [...]
  • Subjects: Case Study
  • Pages: 3
  • Words: 868

AllSaints Company: Digital Audience Research

The types of information one will be able to retrieve through this method include engagement statistics, posts by both the brand and other users, and their comments.
  • Subjects: Marketing
  • Pages: 4
  • Words: 1186

Implementing Quality Models in United Arab Emirates

Substantially, TQM identifies some quality areas, such as leadership, planning, customers, employees, processes, suppliers, and results, and provides a series of standards and tools to encourage strategic initiatives to improve the global performance of a [...]
  • Subjects: Management Theories
  • Pages: 2
  • Words: 579

Apple Inc. in Fortune 500 Ranking List 2017

One of the most notable aspects of the Fortune's activity is their annual rankings, in which they sort out the world's managers and organization according to a set of different criteria, as it is mentioned [...]
  • Subjects: Company Information
  • Pages: 2
  • Words: 565

Customer Expectations as a Leadership Challenge

Such factors include the desired standards that consumers hold, the facets that influence the creation of customer's anticipations, and the best means of meeting or exceeding the expectations of clients.
  • Subjects: Marketing
  • Pages: 11
  • Words: 3117

Mergers and Acquisitions: Cultural Concerns

Despite falling within the comedy genre, the film reinforces the general perception of the Japanese and Americans in the workplace. The merger made the German work culture dominant and resulted in a negative plunge in [...]
  • Subjects: Managerial Negotiation
  • Pages: 7
  • Words: 2034

Pay Structure Comparison

SAS is far more successful in this area compared to Microsoft and CP: it generates more values within the workplace environment by providing more benefits for personnel and, in this way, increases the quality of [...]
  • Subjects: Employees Management
  • Pages: 2
  • Words: 683

Employee Motivation for Professional Development

The study of increasing the motivation of employees in the workplace to enhance productivity is an essential topic. The search for optimal initiatives to increase the motivation of workers can be considered in the context [...]
  • Subjects: Employees Management
  • Pages: 10
  • Words: 2757

Qatar National Bank’s Human Resource Technology

Human resource management is one of the most complex tasks that top executives have to carry out in the most effective way possible to ensure that the company achieves its goals and objectives in the [...]
  • Subjects: Employees Management
  • Pages: 16
  • Words: 4500

Intergenerational Synergy Among Hospitality Workers

As explained by Edge, the main challenge for many organizations in this regard is to understand how to harness the potential of these four generations to create harmony in the workplace and boost productivity. To [...]
  • Subjects: Employees Management
  • Pages: 9
  • Words: 2070

Maintaining Ethical Standards for Young Leaders

The report concludes that young leaders encounter difficulties in maintaining ethical standards primarily due to the lack of experience. The changes in the perspectives of leadership ethics also suggest that experience is vital to maintain [...]
  • Subjects: Business Ethics
  • Pages: 2
  • Words: 667

Selling in China: Culture-Related Concepts

The purpose of this report is to discuss how such culture-related concepts as Guanxi, the avoidance of loss of face, and self-reference criteria can influence the process of selling in China.
  • Subjects: Marketing
  • Pages: 4
  • Words: 1110

House of Fraser Company: Leadership and Managing Change

Moreover, regarding the tendency towards the emergence of multiple challenges in the course of the functioning of an organization, a leader's ability to suggest the needed and in-time change becomes fundamental for the final success [...]
  • Subjects: Management
  • Pages: 6
  • Words: 1619

Importance of Organization’s Self-Assessment

The process aims at juxtaposing desirable efficiency to the actual situation and identifying the means of achieving the target. The second step is planning the assessment, involving distributing responsibilities and specifying the goals, cost, and [...]
  • Subjects: Management
  • Pages: 2
  • Words: 579

Activplant Corporation: Company Analysis

The first option to consider for Activplant is the development of the partnership strategy to provide European-based partners with more responsibilities regarding the selling process and the service delivery.
  • Subjects: Company Analysis
  • Pages: 3
  • Words: 835

Competitive Forces Within Automobile Industry

The given three factors shape investors decision-making and result in the appearance of particular tendencies shaping the development of the automobile industry.
  • Subjects: Industry
  • Pages: 2
  • Words: 497

Audit in Business and Public Organizations

The main difference is that performance auditing seeks to improve the effectiveness of an organization while compliance auditing is undertaken to examine whether procedures and financial reports are in accordance with existing policies, procedures, or [...]
  • Subjects: Accounting
  • Pages: 3
  • Words: 863

Business Ethics: Job Requirements vs. Personal Values

As underlined by the client, the management's attitudes to proprietary information are relaxed, and most of the employees would go to great extents to obtain the information required for their projects.
  • Subjects: Case Study
  • Pages: 4
  • Words: 1223

Woolworths’ Homebrand Product Marketing Mix

The marketing mix framework used in the analysis concentrated on the current strategies within the Homebrand aimed at sustaining promotion and product variables in marketing.
  • Subjects: Product Marketing
  • Pages: 6
  • Words: 1659

Apple Inc.’s Macroenvironmental Analysis

It has continued to record remarkable performance levels, thanks to the company's capacity to efficiently manage external forces available in its macro-environment.
  • Subjects: Company Analysis
  • Pages: 2
  • Words: 634

Transformational Leadership and Micromanagement

Leadership and management differ significantly in the goals that are set in the specified areas, as well as the vision and the roles that team members play.
  • Subjects: Management Theories
  • Pages: 2
  • Words: 632

Vanda-Laye Corporation: Cost-Volume-Profit Analysis

The cost-volume-profit analysis may help to identify the steps that the management of the Vanda-Laye Corporation should take to count on the successful development of the business.
  • Subjects: Company Analysis
  • Pages: 3
  • Words: 840

Vanda-Laye Corporation: Cost and Revenue Relationships

As one of the strategies, the utility theory may be implemented to calculate the consequences of the measures taken and the reasonableness of establishing a specific pricing category for the goods distributed.
  • Subjects: Company Analysis
  • Pages: 2
  • Words: 636

Business With Humanity in Mind

As such, conducting business with humanity in mind is both a way to ensure the prolonged success of a company and an ethical requirement for a modern company leader.
  • Subjects: Business Controversies
  • Pages: 2
  • Words: 503

Knowledge and Innovation in Business

The two views of knowledge were summarised by Cook and Brown, who described the first type as 'knowledge as a possession' and the second one as 'knowledge as practice'.
  • Subjects: Business Controversies
  • Pages: 7
  • Words: 2050

Gender Inequality at the China’s Workplaces

Although researchers have quantified the extent of gender pay inequality in the workplace, they hold different opinions regarding the best strategies to use in addressing the problem.
  • Subjects: Workforce
  • Pages: 6
  • Words: 1667

Woolworths Company’s Macro Product Line

Applying Maslow's Hierarchy of Needs to the Australian company known as Woolworths and the Macro product line that it has recently launched, one will be able to determine the presence of vast corporate issues that [...]
  • Subjects: Management
  • Pages: 6
  • Words: 1742

Middle Management Employee Engagement

To discuss the topic of employee engagement and middle management, it is vital to understand the global trends in the field.
  • Subjects: Employees Management
  • Pages: 6
  • Words: 1669

Russian Energy and Oil Industry: Sustainability Concept

Due to the high popularity of the term in western research and the presence of conflicting data, it is deemed pertinent to refine the understanding and research influence of sustainability within the above-specified setting.
  • Subjects: Industry
  • Pages: 3
  • Words: 939

Propmore Corporation Dealing Wiht Sexual Harassment

Based on the facts presented in the case, it may be necessary to introduce some changes in the manner in which the issue was addressed. Based on the agreement of the manager and the aggrieved, [...]
  • Subjects: Case Study
  • Pages: 2
  • Words: 600

Unilever Company’s Alliances and Collusion

Therefore, the key conceptual difference between horizontal and vertical alliances is the position of companies that form the partnership. Collusion is a practice of two or more companies entering a secret agreement to take actions [...]
  • Subjects: Company Structure
  • Pages: 2
  • Words: 650

Evidence-Based Human Resource Management Practices

In the first one, the researchers wanted to assess the extent to which HRM managers use evidence-based approaches when making decisions in the workplace. In the second study, the aim was to establish the forms [...]
  • Subjects: Employees Management
  • Pages: 3
  • Words: 848

“Innovation Management” by Harrington and Voehl

The article "Innovation Management: A Breakthrough Approach to Organizational Excellence" by Harrington and Voehl provides a thorough examination of the concept of innovation management.
  • Subjects: Management Theories
  • Pages: 4
  • Words: 1168

Communication Issues in Management Teams

By asking the participants what strategies they preferred to use in order to overcome such problems, Hedman and Valo concluded that managers should keep in mind the importance of proper communication for the overall performance [...]
  • Subjects: Business Communication
  • Pages: 6
  • Words: 1691

Bribery and Gift-Giving Policies at Companies

This company is committed to the detection and deterrence of bribery. Every person should be ready to support and follow the existing code of ethics.
  • Subjects: Business Ethics
  • Pages: 3
  • Words: 848

Creativity and Innovation Mobilization in Business

In particular, the research reviews various models of organisational creativity and outlines the role of leadership and human resources development in fostering creativity.
  • Subjects: Management
  • Pages: 5
  • Words: 1431

Fetchr: Innovative Courier Service in the Middle East

The company's objective is to serve the demands of last-mile delivery services in the United Arab Emirates market while enhancing the growth of e-commerce through the improvement of service delivery.
  • Subjects: Logistics
  • Pages: 5
  • Words: 1392

The Checkout Process at a PAK’nSAVE Store

The location has several relevant features to deepen the philosophy and policy of PAK'nSAVE. Staff checkout and self-checkout are the selected checkout processes.
  • Subjects: Case Study
  • Pages: 4
  • Words: 1291

Agribusiness’ Global Expanding to Tanzania

Due to the need to maintain the quality of the final product high, global agribusiness organizations such as Agribusiness Global have to seek cheaper transportation and production options.
  • Subjects: Marketing Project
  • Pages: 7
  • Words: 2029

Employees Opinions Regarding Education and Work

The discussion of findings also includes the interpretation of the participants' narratives and emerging themes in the context of existing literature on the topic.
  • Subjects: Employees Management
  • Pages: 9
  • Words: 2472

Organizational Policy for the Recruitment Process

One of the positives of the implementation process is in the encouragement of workers to shift roles within the company or department provided the move is in line with their career plans and they have [...]
  • Subjects: Employees Management
  • Pages: 3
  • Words: 948

Business Model Challenges in Energy Industry

According to Al-Debei and Avison, a business model refers to the abstract representation of a company developed by organizational management to dictate the present and future operations and address the needs, goals, and objectives of [...]
  • Subjects: Industry
  • Pages: 4
  • Words: 1097

Simplex Mills Company Ltd.’s Performance Issues

As described in the case study, Taylor believes that the establishment of the new purchasing department is a move that has affected his goals negatively. Looking at the nature of the situation, it is quite [...]
  • Subjects: Case Study
  • Pages: 4
  • Words: 1157

Improved Knowledge Management Through Excellence Model

The article employed the quantitative approach and survey research design in assessing the potential of the EGQM Excellence Model in promoting the achievement of effective knowledge management and business results.
  • Subjects: Management
  • Pages: 4
  • Words: 1144

Diagnosing Innovation Readiness in Family Firms

Consequently, although the problem is not explicitly stated, the article attempts to examine the issue of members' readiness before implementing their plans as a major factor to consider when evaluating the success of innovation in [...]
  • Subjects: Entrepreneurship
  • Pages: 8
  • Words: 2280

Walmart Corporation’s Strategic Analysis for 2017

The corporation has recorded positive financial results in the last decade owing to the introduction of an e-commerce platform, as well as the adoption of innovative technologies.
  • Subjects: Company Analysis
  • Pages: 4
  • Words: 1196

Pharmaceutical Companies’ Digital Marketing Issues

The goal of the paper is to study the range of problems that pharmaceutical organizations have to manage when using digital marketing, as well as determine possible avenues for improving the current situation and offering [...]
  • Subjects: Marketing
  • Pages: 6
  • Words: 1676

Fresh Fruit and Vegetables Supply Chains’ Evolution

The purpose of this paper is to discuss the supermarket revolution and analyse the evolution or development of the fresh fruit and vegetables supply chain in regard to analytical frameworks associated with the management of [...]
  • Subjects: Logistics
  • Pages: 4
  • Words: 1133

Open Innovation in Small and Medium-Sized Enterprises

Research on the past improvements caused by the introduction of open innovation determined that in the coming years the data on this topic would be more accurately measured, the role of appropriability would be better [...]
  • Subjects: Entrepreneurship
  • Pages: 6
  • Words: 1508

AV Packaging Company’s Marketing Objectives

AV Packaging Company Limited has been able to serve the needs of different customer segments through product diversification, market differentiation, and focus marketing.
  • Subjects: Marketing Project
  • Pages: 4
  • Words: 1171

Vodafone Qatar Company’s Accounting and Finance

Investors and stakeholders can utilise financial statement examination to assess the past and current financial operations of their business, analyse an existing money related issues, and gauge future patterns in the firm's budgetary position.
  • Subjects: Accounting
  • Pages: 16
  • Words: 4988

The Fashion Channel Company’s Marketing Research

The company's current goal is to create a strategy that could sustain its market leadership position through increased advertisements, improved ratings, and proactive cable affiliation to effectively respond to the current competition. This is an [...]
  • Subjects: Marketing Project
  • Pages: 4
  • Words: 902

Children’s National Medical Center’s Value Chain

The Children's National Medical Center offers services in a variety of spheres ranging from primary pediatrics to research in the sphere of children's care. The schedule of the organization's work is well-developed, and the Center [...]
  • Subjects: Company Analysis
  • Pages: 2
  • Words: 597

Alibaba Company’s Supply Chain

The statement that Alibaba has potentially higher prospects for success in developing countries than in developed ones is considered to be logical and reasonable from the point of view of modern market trends.
  • Subjects: Logistics
  • Pages: 1
  • Words: 275

Corporate Governance Impact on Firm Performance

In this respect, the major role of boards is considered to be that of a controlling and monitoring body that ensures that the interests of shareholders will be met. This theoretical paradigm is associated with [...]
  • Subjects: Corporate Governance
  • Pages: 16
  • Words: 4406

Emirates Airlines Modern Problems

In his Keynote Interview, the President of Emirates Airlines, Sir Tim Clark discusses some essential issues that the company faces nowadays and highlights its performance.
  • Subjects: Company Analysis
  • Pages: 1
  • Words: 341

Amazon Company’s Supply Chain

While Amazon invests in the growth and development of new facilities to cover new areas and increases the effectiveness of its operations, it also seeks ways to decrease their cost.
  • Subjects: Logistics
  • Pages: 2
  • Words: 562

Cultural Competency in the Workplace

Other benefits that are associated with enhanced cultural competence in the workplace encompass the promotion of psychological wellness and efficient operations, positive behavior and success maintenance, the realization of organizational objectives, and valuing of the [...]
  • Subjects: Corporate Culture
  • Pages: 1
  • Words: 297

External Audit Reports Standards

BPP Learning Media emphasises that while the auditor may provide recommendations to the board of directors of a particular company, the purpose of the report is to only display factual information.
  • Subjects: Accounting
  • Pages: 4
  • Words: 1139

Search Engine Optimization and Future Marketing

The core feature of the Internet as a virtual and limitless space the capacity for immediate access to and reproduction of information has led to the development of new knowledge base and creation of a [...]
  • Subjects: Marketing Communication
  • Pages: 8
  • Words: 2000

Culture Influences on Financial Services Management

The following are specific objectives that the researcher seeks to achieve through this research: To determine the impact of culture on the management of financial services. They should understand how to align their products and [...]
  • Subjects: Financial Management
  • Pages: 14
  • Words: 3842

The Video Industry: Companies Challenges

The stiff rivalry between the two service providers, Blockbuster Video and Netflix, dominates the case right from the beginning to the end.
  • Subjects: Case Study
  • Pages: 8
  • Words: 2209

Flyboy’s Business: Entering the Pamonian Market

The mechanism of cooperation has some advantages and disadvantages that can have a significant impact on the success of the partnership and the possibility of business development in this region in the future.
  • Subjects: Marketing
  • Pages: 5
  • Words: 1465

Lean Supply Chains and Organisational Success

However, the overall traditional features of the industry, including high-volume production, low variety, and repeatability of processes played a role in determining the success of lean practices in Toyota as well. In spite of underlying [...]
  • Subjects: Logistics
  • Pages: 4
  • Words: 1023

The Abu Dhabi National Oil Company’s Principles

This approach to control characterizes the management of a company as responsible and demonstrates the interest of the leadership board in achieving the success and prosperity of the organization.
  • Subjects: Company Analysis
  • Pages: 12
  • Words: 3300

Dunia Finance LLC: Upselling Approach

Hence, Dunia's steady growth can be linked to its embracement of analytics, which has made it successful in offering financial services that are in line with the desires of contemporary customers. In addition, analytics has [...]
  • Subjects: Case Study
  • Pages: 4
  • Words: 1208

Lenovo Company’s Decision Making

The goal of this case study is to evaluate the decision-making of the leadership of the Lenovo company, which grew into a successful large-scale corporation, through a review of the organization's goals, point of view, [...]
  • Subjects: Decision Making
  • Pages: 6
  • Words: 1752

Armand Feigenbaum’s Theoretical Achievements

All in all, the impact of Armand Feigenbaum, the author of multiple innovative concepts and frameworks, to the sphere of quality management is truly unique.
  • Subjects: Leadership Styles
  • Pages: 5
  • Words: 625

Chicago Food and Beverage Company: Human Resources

This is the case because the targeted workers should be empowered and guided to pursue their roles diligently. This model also guides companies to balance the salaries of their expatriates.
  • Subjects: Employees Management
  • Pages: 3
  • Words: 882

New Zealand Managers: Management Capability Improvement

According to the case study, the majority of managers in New Zealand lack proper management skills. Organizations in New Zealand are facing a myriad of managerial problems due to the evident lack of management skills.
  • Subjects: Managerial Duties
  • Pages: 3
  • Words: 821

Leadership: Definition and Features

As a rule, a leader is seen as a person driven by the willingness to encourage innovations and positive change. It is absolutely critical for a leader to be able to encourage innovative thinking since [...]
  • Subjects: Leadership Styles
  • Pages: 1
  • Words: 295

The Opportunity Cost Importance in Decision Making

Opportunity costs of the choice I was considering were the cost of tuition and the time I would spend studying. It also allowed me to realize that by enrolling in the program, I would be [...]
  • Subjects: Decision Making
  • Pages: 2
  • Words: 283

Choice Experiment: Individual Financial Decisions

In the study, this factor is measured in two questions concerning the following attributes: investment decisions, patterns, risks, potential gains, the period of starting saving, changes in the amount of savings, the selection of retirement [...]
  • Subjects: Decision Making
  • Pages: 7
  • Words: 1942

Strategic Planning and Ethical Issues: Data Governance

Data governance also referred to as data management, is a term for the creation of cross-functional teams and establishing laws and boundaries in providing data services to various stakeholders. Data stewardship, on the other hand, [...]
  • Subjects: Business Ethics
  • Pages: 1
  • Words: 292

International Business in Non-Western Countries

Creating production platforms in low-wage countries is a mutually beneficial agreement, as the countries in question receive workplaces and payments, while the producers save money on labor and have the opportunity to reduce the price [...]
  • Subjects: International Marketing
  • Pages: 4
  • Words: 1130

Ford Company’s Smart Mobility Project: Strategic Analysis

The American automotive industry has received a significant boost recently, with the increase in the options for the sustainable production process and the impact of the Internet of Things on the design of cars and [...]
  • Subjects: Strategic Management
  • Pages: 7
  • Words: 1972

Inclusivity and Accountability in UW Advancement

In light of the theoretical and practical relevance of these concepts, the present research has undertaken an effort to explore their impact in the context of organizational behavior within UW Advancement.
  • 3
  • Subjects: Case Study
  • Pages: 10
  • Words: 2759

The Global Leadership of Carlos Ghosn at Nissan

Thus, the revised flow of goods and services through the company to the consumer stimulated by a broader, more careful approach to management made possible achieving the Nissan Revival Plan even earlier than expected.
  • Subjects: Leadership Styles
  • Pages: 1
  • Words: 354

Individual Marketing Approaches Efficiency

Evaluation of the effectiveness of individual advertising or marketing approaches is one of the elements of assessing the efficiency of a company's marketing strategy in general.
  • Subjects: Marketing
  • Pages: 1
  • Words: 373

Issues of Data Management in Technology

After a careful analysis of the websites of many recruitment agencies, I settled on two that suffice for this assignment. I can argue that there are ethical technological advancements that can be used to lower [...]
  • Subjects: Management
  • Pages: 1
  • Words: 287

Volkswagen Company’s Emission Scandal

This brief outline of the events, which has led to the outbreak of the scandal, was provided to give a proper context for the explanation of the primary cause of the adverse effect, which this [...]
  • Subjects: Case Study
  • Pages: 4
  • Words: 1136

Abu Dhabi National Exhibition Centre: Social Responsibility

On the other hand, the company's environmental sustainability initiative started in 2011 with the establishment of an internal green team to create awareness on the overarching need to practice environmentally responsible behavior.
  • Subjects: Company Analysis
  • Pages: 6
  • Words: 1578

Xiaomi Company: Marketing Decisions

In the previous paper, we selected the company Xiaomi and its products to compare them with the closest rivals that function in the sphere and determine the peculiarities of this brand.
  • Subjects: Company Analysis
  • Pages: 3
  • Words: 845

Benchmarking Concept: Continual Improvement

However, the company needs to understand that simply copying the process is not enough because the company has to surpass the benchmark and not transplant the process from the best-in-class player.
  • Subjects: Organizational Management
  • Pages: 3
  • Words: 894

Just-in-Time Production and Activity Based Cost Systems

Despite the fact that both approaches allow for a significant improvement in the management of costs and the financial strategies used by an organization, they cannot be combined in a single framework due to the [...]
  • Subjects: Management
  • Pages: 6
  • Words: 1480

The Dorchester Hotel: Reputation Driver

In this report, the focus is to identify a reputation driver that shows this brand is underperforming and to find ways in which the weakness can be addressed to ensure that the reputation of The [...]
  • Subjects: Branding
  • Pages: 14
  • Words: 3892

Entrepreneurial Self-Analysis and Career Aspirations

Based on the outcomes of testing, I can say that my strengths are creativity and the desire to achieve individual goals, which I consider the significant aspects of entrepreneurial activities.
  • Subjects: Entrepreneurship
  • Pages: 3
  • Words: 861

Organizational Development in Stages

In the majority of cases, OD runs in accordance with the following model: identification of the problem, assessment, planning, plan implementation, data collection, results in analysis, feedback, and sustaining. Acting on evaluation results and adjusting [...]
  • Subjects: Organizational Management
  • Pages: 3
  • Words: 890

Walt Disney Company’s Product Diversification

The complexity of modern society and the tendency towards the sophistication of all spheres of human activities result in the emergence of a need for effective management tools that will help to solve the majority [...]
  • Subjects: Company Analysis
  • Pages: 7
  • Words: 1996

Making Effective Pricing Decisions

This is attributable to the fact that the price elasticity of demand of products enables the organization to assess the effect of the variation of costs on the sales proceeds.
  • Subjects: Marketing
  • Pages: 2
  • Words: 340

Managerial Decisions: iTunes Music Pricing

Another example of a beneficial pricing policy for the Music Store would be to introduce more pricing points and expand the range of prices for songs.
  • Subjects: Case Study
  • Pages: 4
  • Words: 638

USA Today Company: Innovative Strategies

Since the print media is expensive to produce and distribute, USA Today has shifted its focus to online media in the production and distribution of news across the world.
  • Subjects: Company Analysis
  • Pages: 5
  • Words: 1474

Consumer Satisfaction in Marketing

Time is a utility, which relates to the right planning so that the supply of particular products occurs at a period when the demand is high.
  • 5
  • Subjects: Marketing
  • Pages: 3
  • Words: 935

Apple Company’s Risk Assessment in China

The purpose of this paper is to evaluate the economic, political, social, and capital risks of operating in China for Apple, a long-time investor in the Chinese economy.
  • Subjects: Case Study
  • Pages: 3
  • Words: 932

New Compensation System for Personnel

In order to develop solutions to the described problem, it is necessary to find the underlying reasons that led to such a situation.
  • Subjects: Case Study
  • Pages: 2
  • Words: 578

Walmart Inc.’s Employee and Quality Threats

The specified steps will allow Walmart to succeed in a new setting and improve its current framework for addressing the needs of its employees and buyers.
  • Subjects: Company Analysis
  • Pages: 2
  • Words: 294