Evaluation Essay Examples

Prosocial Media

The general purpose of the study and research questions This current study adopted the General Learning Model (GLM) to test whether prosocial lyrics educe prosocial thoughts, feelings, and its role in participant’s behavior. Greitemeyer (2009) established that previous studies had overlooked the prosocial media effects on the internal state of prosocial lyrics listeners’. Consequently, this […]

Autism Children Education Inclusion Policy in Private Schools: Compulsory Enrollment Policy 2011

The inception of the Individuals with Disabilities Education Act (IDEA) has raised debates on the right method to provide quality, reliable, and talent nurturing/growth education. The United States of America has enacted free basic education to children with special needs; however, some parents have opted to have their children in private schools. Private schools are […]

India and Singapore’s Hard and Soft Infrastructure

Hard infrastructure refers to the physical assets put up to support an economy and its enterprises. Transport network, energy production and distribution, telecommunications and water management are examples of hard infrastructure. Soft infrastructure refers to both physical and non-physical assets that are used to provide the public with specialized services. Examples include cultural attitudes, legal […]

Sport Obermeyer, Ltd.

Sport Obermeyer, Ltd. is a winter, high performance skiwear fashion company established in 1947. The company offers a “broad line of fashion ski apparel, including parkas, vests, ski suits, shells, ski pants, sweaters, turtlenecks, and accessories.” (Hammond and Raman 1). In recent years, the founder’s son has taken over major management responsibilities as the company’s […]

Atelka, a leader in outsourcing within Canada

Atelka was selected for this paper since it is considered a leader in relationship management in the field of customer service and business process outsourcing (BPO) within Canada. The company specializes in the provision of business process outsourcing services to companies. Basically, they outsource the customer service departments of corporations within the U.S. to locations […]

Managing the Future

Introduction Apple Inc. is one of the most prosperous electronic firms in the world. Steve Jobs and Steve Wozniak started this firm on April 1, 1976. The two were electronic enthusiasts who were interested in developing their ideas into business ventures. They were keen on turning their skills in electronics into a large business unit. […]

Pacific Gas and Electric Company

Introduction Pacific Gas and Electric Company (PG&E) supplies both electricity and gas utilities to its clientele, mainly based in California. The company has expressed its long-standing commitment to manage its corporate responsibility, through addressing the safety issues of its workforce and public, achieving diversity and widespread inclusion, constantly addressing issues related to environmental performance, as […]

Economical Globalization in the United States

Introduction Globalization is the process of enabling financial and investment markets to operate internationally. This is as a result of deregulation and improved communication. On the other hand, economic globalization refers to the interdependence of national economies across the world through a rapid increase in cross-border movements of goods, services, technology and capital (Held and […]

Directional Policy (GE-McKinsey) Matrix

Introduction The GE/McKinsey is a portfolio analysis model that was developed by the General Electric Company in (GE) in the 1960s (Afuah 2011). The model is used to draw a comparison between businesses in terms of their market attractiveness and competitive strengths. This paper seeks to conduct a directional policy GE matrix analysis for Nintendo […]

Ways of influencing change in organizations

Introduction Change is a factor that cannot be avoided within an organization in the current business environment. According to Gerritsen (83), business units are faced with numerous factors that demand changes in various operational strategies in order to remain competitive. In the oil industry, the competition has gotten so stiff that managements of various oil […]

Shuzworld Company

Workflow at Shuzworld (Discussion and Recommendations) Shuzworld’s case embraces the aspects of workflow. This section of the paper discusses the workflow provisions and provides appropriate recommendations applicable in this context. This will ensure credible workflow augmentation in the Shuzworld Company with specific reference to Chinese plants. For example, the workflow in the production system is […]

Summary of Continuous and Stage CMMI

The history of CMMI is based on CMM that originated from a study by the Air Force, which was meant for software subcontractors (Kasse 12). The primary intention was to measure the development of software applied in the maturity of the process. The CMMI model identifies the levels of the process maturity of the organization […]

Marriot International, Inc. Analysis

This is a research based assignment on the international expansion opportunities and practices of Marriot Hotels. Marriot International, Inc., which is based in the U.S., is a global operator of a broad collection of hotels and other hospitality facilities. The company has about 3,150 lodging and accommodation facilities located in USA and many others in […]

Participative Leadership: Strengths and Weaknesses

Leadership is defined as the ability of a person to influence other people to do things which they would not have done without the influence. People with this ability are referred to as leaders and can be found in different settings and contexts. In organizational setting, leaders are responsible for planning, coordinating and controlling organizational […]

History of the Intelligence Community

The United States Intelligence Community (IC) is believed to have been brought into existence by the challenges of intensification and expansion of the Cold War between 1950 and 1960. However, several factors such as the need to gather, produce and disseminate intelligence information as well as support for military’s special activities led to the formation […]

Diabetic Education Program

Introduction Cimon states that “diabetes is a disease where one has high concentration of blood sugar either because the cells are not responding to the insulin produced or because the pancreas is not producing enough insulin (p, 12). It is a metabolism disorder because from metabolism, digested food is broken down to glucose which is […]

Hong Kong’s Container and Social Enterprise

Summary Container shipping and transportation sector is one of the busiest sectors in China that records many transactions daily. The sector is credited for revolutionizing export and importation of diverse products from one nation to another. Exemplary performance is recorded in the sector because operations are executed under noble ideals and effective operative strategies. They […]

Evaluation of Walmart

Cost Leadership Walmart’s main business strategy focuses on building and maintaining cost leadership in the market. The company’s slogan reads, “Everyday low price”. This highlights its main focus on cost leadership. The strategy entails offering the same market products offered by rival firms at lower costs, but without compromising the quality. Walmart manages to achieve […]

Ford Motor Company

Country and US MNC Selection Many people consider Ford Motor Company (Ford) as an important American automobile company. The American Multinational Corporation (MNC) is headquartered in Michigan. Since 1903, the company has grown steadily to become a leading automobile brand in the world. This exercise digs deeper to analyse the strategic approach and performance of […]

Hiring an Effective Staffing Manager

Abstract This paper examines the attributes needed to hire an effective staffing manager, compares human resource planning for a large international bank and for a local police department as well as evaluates the processes behind recruitment effectiveness. Through globalization and the process of outsourcing and offshoring, employee teams are no longer isolated to merely being […]

Marketing Strategy of Rolex and McDonald

Introduction Marketing strategy of a company, in practice and theory, is often replete with gaps. Often, marketers have deviated from the theoretical principles to develop their own set of rules that they have dubbed more useful in marketing and selling their product. This paper is a case study analysis of Rolex. The main objective of […]

Marketing Relationship: McDonalds

McDonalds and Customer Relations The McDonalds Corporation is the world’s largest company in the field of hamburger fast food. The corporation started in the USA in 1940 has grown to a global presence of over 119 countries. Its customer base is 70 million daily. McDonalds started as a restaurant selling barbecues. In 1955, business mogul […]

Russell Hobbs Company

Executive Summary This paper is an assessment of Russell Hobbs, which is one of the UK’s top goods manufacturing brands. The paper asserts manufacturing and organization structures of the company. The company – Russell Hobbs is aiming to expand to a new market of UAE, which is a highly competitive and diversified market. Analysing the […]

Marketing strategy of Rolex

Introduction Marketing strategy of a company, in practice and theory, is often replete with gaps. Often, marketers have deviated from the theoretical principles to develop their own set of rules that they have dubbed more useful in marketing and selling their product. This paper is a case study analysis of Rolex. The main objective of […]

AT&T to take Control of Leap

AT&T, one of the largest mobile carrier companies, has agreed to purchase Leap wireless Company. The move aims to maximize the telecommunication’s company dominance over the airwaves. The deal will cost approximately 1.2 billion. This deal will be the first acquisition for Randall Stephenson, AT&T Chief Executive. Randall’s initial deal to buy T-Mobile was stopped […]

Dell Inc., the USA Multinational Corporation

The company chosen for this analysis is Dell Inc., the USA Multinational Corporation, and its activities in the UK. The Dell Inc. headquarters are centered in Round Rock, Texas United State. Dell Inc. deals with selling, developing, and repairing computer and computer related products. It has managed to employ more than 103300 of workforce from […]

Walmart Company Opportunities and Advantages

Thesis Statement This report evaluates the Wal-Mart Stores. Thus, it explores the Company in terms of its low-cost strategy, product diversity and the high number of large physical stores. Using these capabilities, Wal-Mart has and continues to lead in the retail industry. The report, therefore, evaluates how these capabilities have enabled Wal-Mart to realize its […]

Managerial Skills: Consulting

Introduction At a time when globalization and consumerism patterns have turned out to be the determining forces in the market, mergers and acquisitions among organizations are very critical in maintaining market capitalization, sustainability and subsequent development. Consultants on mergers agree almost unanimously that the merging of companies is an important process that provides organizations with […]

Starbucks Coffee Business

Introduction Starbucks started its coffee outlets in 1971 at Seattle. The founders of the company included Jerry Baldwin, Zev Siegel, and Gordon Bowker. Howard Schultz joined Starbucks in 1982 as the heading of marketing and overseeing retail division (Thompson and Gamble, 1997). Schultz had a different vision for the company. He wanted to create a […]

Critical Evaluation of a Marketing Concept (WCM) versus Marketing Practice (MLC)

Introduction Marketing has become an important factor in the current business world because it gives the organisation a competitive edge over its rivals. The essence of marketing is to inform consumers about the existence and value of products or services. Potential customers are also persuaded and convinced to purchase the products. Marketing is considered to […]

“Winning” by Jack Welch

Strengths, weaknesses and assumptions in Jack Welch’s framework for differentiating employees In his book “Winning”, Jack Welch (2005) provides a well-developed framework for managing people in an organization through employee differentiation. The ‘20/70/10 Differentiation’ framework is primarily a way of breaking down employees into three groups based on their performance (Welch, 2005). The purpose of […]

Project Management for Small to Medium Enterprises

Work breakdown structure, critical path and costed time strategy The chart below illustrates the project’s work breakdown structure. This goal has been achieved by identifying the task, the duration, and the resource requirement in order to execute the task effectively and within the set time. Chart 1: WBS Task name Duration [days] Start time Finish […]

The Cuban Health Care

The contemporary health care system of Cuba develops in association with two main but opposite tendencies. On the one hand, the Cuban health care system remains to be one of the most patient-oriented systems in the world because of focusing on family doctors and preventive medicine, while accentuating the moral aspect in relation to the […]

The Multics Operating System Project

Multics (Multiplexed Information and Computing Service) was a time-sharing operating system developed by MIT, Bell Telephone Laboratories, and General Electric Company since 1965 (Saltzer, 1974, pp. 8-24). Multics last known installation was shut in 2000 in Canada. Features Multics had some unique features. Multics had a program that controlled all hardware elements by relying on […]

The Strategic Management of IKAE Furniture Company

Introduction IKEA International is a global corporation that offers home accessories to all global clients. Headquartered in Sweden, IKEA provides quality furnishings in various global markets. IKEA aspires to provide quality products and services to its global clients. To realize this vision, IKEA offers various properly designed and serviceable house-furnishings at very low prices across […]

Aircraft Inspections for Safety and Reliability

Information pertaining to Pre/Post Flight Inspections Inspections are made to enhance aircraft reliability. Reliability refers to quality service and quality means safety for people. Inspections for aircraft safety and reliability are significant for survival of people and equipment. Since this is an integral part of aircraft operations, we have to conduct aircraft inspections systematically and […]

Brazil Economic Development and Conserve the Environment

Introduction Brazil is the second, fifth-largest country in the world geographically and in terms of population. In this view, Brazil epitomizes on the ongoing global tension pitying biodiversity preservation against sustainable agricultural practices and economic growth. According to current statistics, Brazil is a critical emerging economic power, which has a GDP of US$6040 billion and […]

Marsupial CRS Project

Description of the Company Mission Statement The mission of the Marsupial Company is to become the leading provider of consultation and engineering services in the world. The company has very effective manpower and other resources to ensure that it operates according to its mission and vision. Goals and Values of the Company Marsupial’s goals and […]

Starbucks SWOT Analysis

Introduction The Starbucks Corporation has expanded its operational capacity by establishing its business across all regions of the world since it began its operations in 1971 in Seattle. The company’s revenue has expanded greatly with direct operations in more than 60 countries across the world currently. As at the end of 2012, the revenue of […]

Coca-Cola Company’s Marketing and Environmental Factors

The Coca-Cola Company is a manufacturing company focusing on beverages. As an organization, it should be very careful when it comes to environmental factors, which can affect domestic and global markets. The Coca-Cola Company’s marketing decision mechanism is influenced by environmental factors, which may have a favorable or adverse effect on their domestic and global […]

Vicious Cycle: The Flipside of Brazil’s Agricultural Expansionist Policies

Introduction Being the fifth largest country in the world both in terms of geographical size and population, Brazil epitomizes the ongoing global tension pitying biodiversity preservation against agricultural sustainability and economic development. Available statistics demonstrate that Brazil is a critical emerging economic power with a GDP of US$604.0 billion and a GDP per capita of […]

Jobsintown.de Company: Campaign Reflection

What is the campaign about? This campaign is a sensitizing platform that provides the necessary information regarding the prevailing job market conditions. The campaign, dubbed “Life’s too short for the wrong job,” is a creation of the Jobsintown.de Company which runs an online recruitment website. The primary target for this campaign is that potential job […]

International Business and Saudi Arabia

One international company that has remained on the successful path is Wal-Mart. Wal-Mart had set out different strategies that enabled it to succeed in numerous fronts. For instance, the company has edged its competitors by producing several brands of all its products. As a result, customers have been able to choose products from a wide […]

The approach to implementing or executing strategic plans

Summary Quality improvement deployment and organizational change are critical in monitoring the efficiency and proactive organizational culture in line with the objective, goals, and mission of such an organization. Quality improvement facilitates sustainability and optimal use of resources in service delivery. The plan incorporates organization culture and production-delivery mixes that correlate to the quality of […]

Leadership Issues: The Case of CEO Gary Kelly of Southwest Airlines

Introduction Extant literature demonstrates that leaders, through their leadership styles and practices, have the capacity to positively or negatively influence outcomes for business organizations, employees, customers and stakeholders. Indeed, in the business scene of the 21st century, many organizations have remained afloat in the turbulent business environment due to effective leadership style demonstrated by leaders […]

Organizational Feasibility in the Australian market

The increasing use and integration of technology to exploit new business ideas to meet the dynamically changing market needs, underlies the use of e-wallet, an idea which has come at the right time. However, the practicability of applying the e-wallet idea in the Australian market is based on results that are generated based on an […]

Starbucks Corporation in American

Starbucks Corporation is an American coffee company situated in Washington. It was founded by three scholars at the University of San Francisco who had ambitions of selling high quality coffee beans and equipment (Simon, 2009). During that time the company provided only foodstuffs such as coffee and ready-made sandwiches. It was also involved in entertainment. […]

Information System Management in Sally Beauty, Inc.

In the information society of the XXI century, managing data is a very complicated task. In order to analyze not only the internal factors that affect the production process of a company, but also the outside factors, such as competition, demand and opportunities for expansion, one will have to consider its process of information acquisition […]

When Every Single Possibility of Misunderstanding Has Been Taken Care of: Fayolism and Its Topicality in the XXI Century

Fayol and What He Had to Say on Corporate Management Coordinating the work of several hundred employees and making sure that the production processes are running smoothly is not an easy task, especially when the need to solve workplace conflicts and improve relationships among employees arises. Therefore, for a company manager to get the priorities […]

Market model patterns of changes. AT&T

Description of the business, its general pattern of change of market models and how such a change impacts its business operations AT&T is a renowned corporation that was initiated with an objective of providing quality telecommunication services to customers. Since its inception, the company that started its operations in a monopolistic business environment has been […]

A Critique of Walmart’s Branding

Walmart is an American retail corporation founded by Sam Walton in 1962. It operates in many countries that include the United States, Canada, Argentina, and Brazil. It is among the largest corporations in the world that employ a large number of employees. Walmart has come under attack in past years for offering employees low wages, […]

Warby Parker Marketing Plans

Introduction The establishment of any business venture has an entrepreneur’s interest at heart, in that profitability no matter the situation has to be realized. That is the core business of any venture, and to do this there has to be a given strategy that a business relies on to ensure it makes progress. The first […]

Railroad Supply And Demand. Turner Construction Company

Introduction At Turner Construction Company, understanding the considerations for railroads as a means of transport is very important. The demand and supply findings of Turner Company are vital aspects of enhancing efficiency and competitiveness of the company. Railroad Supply and Demand Considerations To enhance the provision of diligent, creative, and resourceful construction services to its […]

Approaches to Evaluating Skills at Work

Introduction Management of skills is one of the significant aspects of the labor process both in the modern and traditional forms of capitalism (Grugulis & Lloyd, 2010). In essence, skill is central in the relationship between labor and capital. In fact, workers possess skills, therefore, the way workers are managed and how the work is […]

Ck Fruit Digest Product Lines And Mix

The product lines that the business deals with are fruit and fruit products. The fruits include mangoes, pineapples, papayas, bananas, oranges, water melons and passion fruits. The fruit products include fruit juices of the different fruit flavors and desiccated dried fruits. Product Description The quality of the products is the one that creates its uniqueness […]

Frito-Lay Company: Cracker Jack

Executive Summary The Cracker Jack has been experiencing low customer identification and satisfaction. The product has been facing competition from other fast food products like baked Tostitos, Pringles potato chips, and Fritos corn chips. Even though Frito-Lay frequently ranks among the leading national advertisers of products in the US, Cracker Jack has not received wide […]

Management of Small Business

Competitive Advantage Strategies The business environment is very competitive especially in the modern world where technology has advanced and increased dynamism in the environment. Due to these changes, many organizations operating in different industries are seeking to establish themselves through use of various strategies. One of the common strategies is establishment of a competitive advantage. […]

Three Approaches to Evaluating Skill at Work

Introduction Globalisation and industrialisation across the world have resulted to extensive development of workforce-related aspects that influence organisational performance to meet the changing market demands (Scholarios & Taylor 2011). As inter-organisational and international competition within regional and multinational organisations increase, the need to improve service delivery through competent workforce has been one of the yearned […]

Microsoft Corporation Marketing Strategy

Marketing is an integral part in an organization; when devising the marketing strategy to adopt marketing managers need to understand the target market of their commodities. Different products are likely to have a number of customers in different parts of the world; marketers need to segment the market and decide the specific area, age-gap, economic […]

Social Responsibility Demonstrated by McDonald’s

The main aim of any business enterprise or company is to maximize on profits and returns. However, it is necessary to build the company’s reputation in the market. This can be effectively achieved by taking part in activities that promote ethics and display the company’s interest in social responsibility. This paper analyses the social responsibility […]

Bombardier Aerospace Case Study

Introduction Bombardier aerospace is a division of Bombardier Incorporation that deals with the production of aircrafts. In the past, the company has been among the leaders in production of business jets as well as regional aircrafts. Nevertheless, there has been dynamics in the customer tastes and preferences thus requiring rather customized aircrafts. On the same […]

Pros and Cons of Waterfall Model

The waterfall model has fixed sequences for developing software for organizations. The model assumes that the process of developing software should flow steadily through several phases until the last phase. The development of software assumes a sequential manner in this model. One cannot proceed to the next phase until the current phase is complete. It […]

Innovation of Diffusion on ‘Eco-Friendly Bags

Introduction The success of an innovation is largely dependant on vital intelligence which when incorporated into the open innovation process, may produce what the innovators call technical thrust1. Reflectively, when properly planned and executed, intelligence is the main force behind successful and accelerated innovation2. On the boundary spanners, innovations should be fairly fast and inclusive […]

Zara SWOT Analysis

Literature Review Zara is one of the companies that operate under the Inditex Group. The company began its operations in the year 1974. As of today, Zara has managed to open approximately 1900 stores in more than 70 countries across the world. The company is headquartered in La Coruna, Galicia in Spain. For the ease […]

The Effectiveness of an Organization’s Internal Management Policies and Programs

Introduction Program evaluation is the application of the practical social science research technique to the method of judging the effectiveness of the organizational policies, programs, or projects as well as their management and implementation for decision making purposes (Langbein & Felbinger, 3). Therefore, the main aim of program evaluation is to assess the effectiveness of […]

Social Welfare: Strengths and Weaknesses

Welfare is money that the government gives to people who are in the position of being not able to work. Social welfare is the provision of services like educational, health, cultural, and financial assistance to needy. The following are modern social welfare measures; treatment of the mentally ill, relief, and care for the needy families, […]

The Wal-Mart Effect

Since its inception, Wal-Mart has experienced tremendous growth to become a dominant player in the retailing business worldwide. However, Wal-Mart operations have received ferocious attacks as some critics blame it for hurting the American economy. The debate has revolved around Wal-Mart low prices strategy and its’ decision to import supplies from China in order to […]

A Porter ‘Five Forces Analysis’ for the Beverages Industry

Introduction Many firms in the beverage industry have integrated Porter’s five forces model into their marketing strategies with the aim to competitively positioning their products and services in the market against rivals firms (Porter 1985). One such typical example is the beverages industry. The beverage industry is a case study which contributes a rich body of […]

Marxism in Development Geography

Introduction Marxist Geography is critical in nature, and it utilizes philosophy and theories of Marxism to look at the spatial relations of human Geography. Marxist Geography attempts to change the world as well as explaining it. Marxism perceives human beings as gradually transforming or changing themselves in stages until social perfection is reached (Peet, 1977). […]

Beyond Petroleum Company Analysis

BP, with a tagline “Beyond Petroleum”, is a company that centers its primary goals in terms of meeting the incessantly heightening demand for fossil fuels, product advancement and transitioning to a lower carbon future. BP learnt some indispensable lessons from the Gulf War when its expansive strategies were undermined. The lessons have since resulted into […]

Philosophy of Nursing

Introduction The philosophy of nursing suggests that nurses have the obligation to use their knowledge for the well-being of patients. This paper seeks to show the effect of relativism, obscurantism and nihilism on this philosophy. Moreover, it will focus on the benefits of prejudices to personal philosophy. Relativism The concept of relativism suggests that the […]

On God and Christ

When examining the work of Saint Gregory, it can be seen that his work delves deeply into philosophical introspection rather than pure doctrinal analysis as compared to a large portion of many of today’s theological text examining the New Testament12. From a certain perspective, it can be stated that the work of Saint Gregory was […]

Starbucks Organizational Effectiveness

Introduction The effectiveness of an organization is a significant aspect in the success of a given firm since it determines the ability of the firm to meet its set goals. According to Hoque and James (2000), the approach on external resources seeks to establish the effectiveness in utilizing external resources while the approach on internal […]

Heritage Healthcare Agency

This paper will focus on Heritage Healthcare Agency, which is located in New Mexico. The core business activity of this organization is to provide medical services to patients in their homes. The organization’s target market is the adult and geriatric populations that live in New Mexico and Arizona (Heritage Home Healthcare and Hospice, 2013). The […]

Indian Boarding Schools

Introduction In the late 19th and early 20th centuries the U. S. government opened many schools for Indians or Native American children in order to introduce Euro-American standards (Harley, 1994). This paper seeks to reflect on the events that led to the establishment of the schools, what life was at these schools and their effects […]

Strategic and Operational Planning: Pfizer Company

Summary of Problems, Opportunities, Solutions Team Name Team members Problem/ Opportunity Identified Solution Identified Resource Needs or Constraints Related to the Problem or Opportunity Metrics of Success [How success or improvement will be measured based on set targets] 1. Lack of a standardized communication system The company should introduce value addition delivery Knowledge tests maps […]

SWOT Analysis for Harly Davenson

Harly Davenson is operating in a highly competitive market. The UK market has various forces that would influence the performance of the firm. The motorcycle industry has a lot of potential, as well as threats. For a clear understanding of the operations of Harly Davenson, a SWOT analysis would be of great importance. The strength […]

Reducing Cyber Bullying

Introduction Strategic implementation of the processes that aim at reducing cyber bullying relies on proper arrangement of the activities. When we identify concise activities, we improve the chances of evaluating the constituents without leaving some unattended. It is, therefore, necessary to identify what should be performed to support the system effectively. McDavid and Hawthorn (2006) […]

Strategic plan. Tiffany and Co

Executive summary Strategic planning involves the analysis of changes in the environment, formulating objectives of the organization. It also involves establishing activities to allocate resources. The strategic planning framework includes an organizing team of management, planning staff, and auditing the environment or situation. Brand names used by companies place them above their competitors in the […]

Wal-Mart Ends Nine-Year Grind In Germany

It is natural for a company that has experienced domestic success to expand internationally. Expansion into other markets helps in supporting the growth of the company. The company attempts to replicate the domestic success in these markets. However, the business environment in these markets may make it hard for companies to replicate their domestic success […]

Generating Corporate Legitimacy

Introduction It has been observed in recent years that there has been an upsurge in public interest the role of corporations within society. This signifies change in the perception of corporate entities in society today (Bendell 2000). This changing role when coupled with the reduced power of the state with regard to regulation has seen […]

Value of Commercial Multiculturalism

People are able to move from one place and settle in other areas of the world. People from different backgrounds are found living together in different places especially urban areas. The immigrants exercise their cultural traits in their new area of settlement. However, in the areas where immigrants settle, the natives always have their culture […]

Analysis of Pfizer Diversification Strategy

The pharmaceutical industry is characterized by intense competition. However, Pfizer has managed attain an optimal market position as a result of its effectiveness in formulating and implementing operational strategies. Pfizer has adopted a comprehensive diversification strategy that has enabled it develop an extensive product portfolio. The effectiveness of the firm’s diversification strategy has been enhanced […]

Merger of Air France and KLM

The airline industry is a capital-intensive industry that has stiff competition. Some of the avenues that airlines use to compete include convenience of flights, inflight comfort, capacity, and ticket prices (Inderwildi & King, 2012). Stiff competition necessitates airlines to form collaborations to improve their profitability. National flag carriers are the major airlines that dominate the […]

Blackberry Analysis

Executive Summary The Blackberry is one of the leading Smartphone companies in the world. This firm was started in 1985 by Research in Motion Limited. The management was keen on transforming the electronic market, especially the phone segment. The management realized that the market for phones was on the rise. After commissioning a research, the […]

Airbus in Alabama

Most manufacturing companies that serve customers globally ensure that they have manufacturing plants in various parts of the world. The manufacturing plants in foreign locations improve the efficiency of the company’s services in these locations. Manufacturing companies may use the manufacturing plants in foreign locations to counter competition in these locations (Miltenburg, 2005). Airbus attempts […]

Risk Management: Barclays Bank

Introduction Risk management involves identifying and assessing the risk factors with intention to minimize their impact in the organization. There are risks that can be controlled and those that cannot. The role of a manager will be to develop a strategic plan for the risks both internal and external risks. Barclays bank is a world […]

Authoritarian Political Systems (Characteristics, Strengths, and Weaknesses)

Introduction The augmenting importance in sobering the national and international governance has increasingly become a contemporary issue that has consumed the global political realm, with studies focusing on national civilisation and democratic development processes. For several decades, the world has undergone a transition within the political paradigm with human beings coming to the realisation of […]

THL Company Success

Introduction THL is one of the leading tour firms in the New Zealand’s tourism industry. The core business activities of the firm involve providing tourism related services which include rental motor-homes, car and couches rental services. Apart from New Zealand, the firm also operates in Australia, Fiji and South Africa. THL’s mission is to utilize […]

Marketing Communication and Strategies in Communication Campaign

The presence of Chineese hospitable local partners In our marketing communication which is also called the integrated marketing communication, we found out that the the local Chineese partners were hospitable to the marketers. They were also able to adapt the Abercrombie & Fitch company’s messaging, communication and brand image to fit the mature and sophisticated […]

Technology Plan for W.T. White High School

Executive summary The use of modern technology is increasing in all sectors of the economy. The technologies are in business organizations, government agencies, non-governmental organizations and the learning institutions to perform different operations. In a learning institution, the technologies can be used for communication purposes, storage of information in form of databases, retrieval of information […]

Global Strategy in LEGO Group

Global strategy involves the ability of a company to use different productive approaches in order to remain competitive in the present dynamic business environment. A company, therefore, should have a large capital base or high liquidity so that it can survive the fluctuations in the market trend. In employing strategic management in their operations, companies […]

Students Project of Software

In every project, there are always component stages that make it a complete project. These stages are the activities that are to be conducted in the process of bringing the project into a successful completion. There are generally five stages that a project will always go through from the inception to conclusion. The first stage […]

Market Metrics

Introduction Organisations can incorporate different categories of marketing metrics in an effort to appraise their performance. Examples of such metrics include customer-based and traditional marketing metrics. Some of the traditional marketing metrics include market share, customer satisfaction, sales growth, customer loyalty, and ad awareness. However, “market share and sales growth are the most popular traditional […]

Curriculum Design Project – Evaluation

Introduction This is the objective and systematic assessment of the proposed solution in terms of design, implementation and attainment of results. There are five types of evaluations each having two choices that can be done as the curriculum project comes to its end. Evaluation always marks the last stage of the curriculum. In Donald L. […]

Doing Business with Brazil

Abstract Scholars have not yet been able to come into an agreement on a simple definition of the term culture. According to Hofstede (1994) and other prominent psychologists, culture is a system of values and norms common within a society and define the form of living of such a group. However, it is worthwhile noting […]

Holy Farm Management

Executive Summary The core business activity of Holy Farm was production and sale of milk and cereals. However, the revenues generated from these activities have since declined. In order to increase revenue, the farm was opened to the public. Members of the public were allowed to visit the farm at a fee. The main attraction […]