Utilitarian Moral Theory

Characterized as a teleological theory, utilitarianism is used to test the morality of an action based on its consequences, but not its motives. This theory is premised on the principle of maximizing pleasure and minimizing pain. The rightness of an action is therefore justified if it results into maximizing human welfare (Singer 325–337). Utilitarianism is […]

Marketing environment forces

Economic factor This is the most important aspect of the marketing environment. It entails all the aspects that impact on consumer’s patterns of spending (Silk, 2006). Marketing managers of Oatmeal must, therefore, pay attention to the various developments in the economy. The key elements to be considered under economic forces include the following issues. Inflation […]

Reconciling the surplus labor with the law of value

The law of value of a commodity refers to the total number of person-hours used in order to produce a particular good or service, under the normal working conditions, with the provision of the necessary equipment or machinery. This also takes into account the work force input, the raw materials and the tear and wear […]

Prophet Muhammad and his Characteristics

Prophet Muhammad (Pbuh) is the greatest role representation of all humankind. He had exceptional qualities and characteristics. He was an incredible parent, an immense statesperson, moderator, and a religious chief. Prophet Muhammad had a perfect and absolute sound intellect. There is no man who has ever had a sound intellect as Prophet Muhammad. He had […]


Introduction Tsunamis have gained worldwide notoriety following the two devastating tsunamis that have occurred in the course of the last ten years. These natural catastrophes have demonstrated that tsunamis are high-impact disasters that can cause massive destruction and death within a few minutes of their occurrence. The impact of tsunamis is especially considerable since the […]

The Greenhouse Effect

Introduction The greenhouse effect entails conditions that allow short wavelengths from sunlight to be absorbed through transparent media. However, these media cannot permit the passage of long wavelengths that are re-radiated from animated substances. Therefore, high temperatures that occur due to overheating are usually experienced. This arises because the long wavelengths are tapped and thus […]